India Home Loan Market By Customer Type (Salaried, Self-Employed), By Loan Type (Retail, Corporate), By Type (Housing Loan & Non-housing Loan), By Source (Bank & Housing Finance Companies (HFCs)), By Bank Type (Private, Public), By Interest Rate (Fixed Rate & Floating Rate), By Tenure (Up to 5 years; 6-10 years; 11-24 Years & 25-30 Years), By Area of Property (Up to 500 Sq. foot; 501-1000 sq. foot; 1001-2000 sq. foot & Above 2000 sq. foot), By Mode of Purchase, By Customer Profile, By Region, Competition, Forecast & Opportunities, 2026

Published Date: February - 2025 | Publisher: MIR | No of Pages: 320 | Industry: BFSI | Format: Report available in PDF / Excel Format

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India Home Loan Market By Customer Type (Salaried, Self-Employed), By Loan Type (Retail, Corporate), By Type (Housing Loan & Non-housing Loan), By Source (Bank & Housing Finance Companies (HFCs)), By Bank Type (Private, Public), By Interest Rate (Fixed Rate & Floating Rate), By Tenure (Up to 5 years; 6-10 years; 11-24 Years & 25-30 Years), By Area of Property (Up to 500 Sq. foot; 501-1000 sq. foot; 1001-2000 sq. foot & Above 2000 sq. foot), By Mode of Purchase, By Customer Profile, By Region, Competition, Forecast & Opportunities, 2026

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India Home Loan Market was valued at USD 329.88 billion in 2024 and is anticipated to grow USD 561.47 billion by 2029 with a CAGR of 9.33% through 2030.

India home loan market is anticipated to grow at a brisk rate of around 22% during 2021 - 2026 on account of increasing urbanization and affordable mortgage rates. Housing loan rate is low in India when compared with developing economies, presenting opportunities for the growth of home loan market in the country. Moreover, government push towards affordable housing coupled with acute shortage of housing is further expected to drive India home loan over the next five years.

Home loan market in India can be segmented By Customer Type, By Loan Type, By Interest Rate, By Type, By Housing Loan, By Non-Housing Loan, By Source, By Bank Type, By Tenure, By Area of Property, By Mode Of Purchase, By Customer Profile and By Region. In India, banks and housing finance companies (HFCs) are the preferred sources for home loans. Banks dominated the market in 2020 and the trend is likely to continue in the forthcoming years as well. This is due to the fact that banks offer attractive interest rates when compared with housing finance companies, which are regulated by National Housing Bank. Additionally, banks follow marginal cost of funds-based lending rate (MCLR) model which attracts a lot of customers.

In terms of interest rate, market can be bifurcated into fixed rate and floating rate. Floating interest rate is the preferred choice by majority of Indians as floating interest rate offers many advantages over fixed interest rate. By Customer type, India home loan market is segmented into salaried and self-employed. Salaried segment accounted for around 88% market share in 2020. Major demand for home loan comes from salaried segment as they have limited spending capacity. By Tenure, the market is segmented into up to 5 years, 6-10 years, 11-24 years, and 25-30 years. 11-24 years segment accounts for the highest market share as the most preferred home loan tenure among consumers in India is 20 years.

By Mode of Purchase, the market is segmented into sales executive, online, direct-walk in, third party administrators, and others. The sales executive segment accounts for the highest market share in India home loan market. By Region, India home loan market is segmented into North, South, West, and East. North region accounted for the largest market share in 2020 and the East region is foreseen to witness fastest CAGR during the forecast period.

The key players in India home loan market include SBI Home Loans, PNB Housing Finance, HDFC Housing Finance, LIC Housing Finance, L& T Housing Finance, Indiabulls Housing Finance, DHFL, ICICI Housing Finance, Aadhar Housing Finance Ltd., Edelweiss Housing Finance Ltd, Can Fin, among others. The companies operating in the loan market are offering flexibility in terms of interest rates, service charge & fees and tenure in order to draw customers.

Years considered for this report

Historical Years2016-2019

Base Year2020

Estimated Year2021

Forecast Period2022–2026

Objective of the Study

  • To analyze and forecast the market size of India home loan market.
  • To classify and forecast India home loan market based on type, source, interest rate, tenure, area of property and regional distribution.
  • To identify drivers and challenges for India home loan market.
  • To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in India home loan market.
  • To identify and analyze the profile of leading players operating in India home loan market.

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Key Target Audience

  • Home loan companies and other stakeholders
  • Government bodies such as regulating authorities and policy makers
  • Organizations, forums and alliances related to home loan market
  • Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as service providers and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Table of Content

Table of content
1.    Introduction

1.1.  Market Overview

1.2.  Key Highlights of the Report

1.3.  Market Coverage

1.4.  Market Segments Covered

1.5.  Research Tenure Considered

2.    Research Methodology

2.1.  Methodology Landscape

2.2.  Objective of the Study

2.3.  Baseline Methodology

2.4.  Formulation of the Scope

2.5.  Assumptions and Limitations

2.6.  Sources of Research

2.7.  Approach for the Market Study

2.8.  Methodology Followed for Calculation of Market Size & Market Shares

2.9.  Forecasting Methodology

3.    Executive Summary

3.1.  Market Overview

3.2.  Market Forecast

3.3.  Key Regions

3.4.  Key Segments

4.    Voice of Customer

4.1.  Factors Influencing Purchase Decision

4.2.  Source of Information

4.3.  Brand Awareness

5.    India Housing Loan Market Outlook

5.1.  Market Size & Forecast

5.1.1.    By Value

5.2.  Market Share & Forecast

5.2.1.    By Type Market Share Analysis (Home Purchase, Land/ Plot Purchase, Home Construction, Home Improvement, Home Extension, Others)

5.2.2.    By Customer Type Market Share Analysis (Salaried, Self-Employed)

5.2.3.    By Source Market Share Analysis (Bank, Housing Finance Companies (HFCs))

5.2.4.    By Interest Rate Market Share Analysis (Below 10%, Above 10%)

5.2.5.    By Tenure Market Share Analysis (Below 5 Years, 5 to below 10 Years, 10 to 20 Years, above 20 Years)

5.2.6.    By Regional Market Share Analysis

5.2.6.1.        North Market Share Analysis

5.2.6.2.        South Market Share Analysis

5.2.6.3.        East Market Share Analysis

5.2.6.4.        West Market Share Analysis

5.2.7.    By Top 5 Companies Market Share Analysis, Others (2024)

5.3.  India Housing Loan Market Mapping & Opportunity Assessment

5.3.1.    By Type Market Mapping & Opportunity Assessment

5.3.2.    By Customer Type Market Mapping & Opportunity Assessment

5.3.3.    By Source Market Mapping & Opportunity Assessment

5.3.4.    By Interest Rate Market Mapping & Opportunity Assessment

5.3.5.    By Tenure Market Mapping & Opportunity Assessment

5.3.6.    By Region Market Mapping & Opportunity Assessment

6.    India Home Purchase Housing Loan Market Outlook

6.1.  Market Size & Forecast      

6.1.1.    By Value

6.2.  Market Share & Forecast

6.2.1.    By Customer Type Market Share Analysis

6.2.2.    By Source Market Share Analysis

6.2.3.    By Interest Rate Market Share Analysis

6.2.4.    By Tenure Market Share Analysis

7.    India Land/ Plot Purchase Housing Loan Market Outlook

7.1.  Market Size & Forecast      

7.1.1.    By Value

7.2.  Market Share & Forecast

7.2.1.    By Customer Type Market Share Analysis

7.2.2.    By Source Market Share Analysis

7.2.3.    By Interest Rate Market Share Analysis

7.2.4.    By Tenure Market Share Analysis

8.    India Home Construction Housing Loan Market Outlook

8.1.  Market Size & Forecast      

8.1.1.    By Value

8.2.  Market Share & Forecast

8.2.1.    By Customer Type Market Share Analysis

8.2.2.    By Source Market Share Analysis

8.2.3.    By Interest Rate Market Share Analysis

8.2.4.    By Tenure Market Share Analysis

9.    India Home Improvement Housing Loan Market Outlook

9.1.  Market Size & Forecast      

9.1.1.    By Value

9.2.  Market Share & Forecast

9.2.1.    By Customer Type Market Share Analysis

9.2.2.    By Source Market Share Analysis

9.2.3.    By Interest Rate Market Share Analysis

9.2.4.    By Tenure Market Share Analysis

10. India Home Extension Housing Loan Market Outlook

10.1.            Market Size & Forecast        

10.1.1. By Value

10.2.            Market Share & Forecast

10.2.1. By Customer Type Market Share Analysis

10.2.2. By Source Market Share Analysis

10.2.3. By Interest Rate Market Share Analysis

10.2.4. By Tenure Market Share Analysis

11. Market Dynamics

11.1.            Drivers

11.2.            Challenges

12. Market Trends & Developments

13. SWOT Analysis

13.1.            Strength

13.2.            Weakness

13.3.            Opportunity

13.4.            Threat

14. Policy & Regulatory Landscape

15. India Economic Profile

16. Competitive Landscape

16.1.            Company Profiles

16.1.1. HDFC Bank Ltd

16.1.1.1.     Company Details

16.1.1.2.     Products & Services

16.1.1.3.     Financials (As Per Availability)

16.1.1.4.     Key Market Focus & Geographical Presence

16.1.1.5.     Recent Developments

16.1.1.6.     Key Management Personnel

16.1.2. LIC Housing Finance Limited

16.1.2.1.     Company Details

16.1.2.2.     Products & Services

16.1.2.3.     Financials (As Per Availability)

16.1.2.4.     Key Market Focus & Geographical Presence

16.1.2.5.     Recent Developments

16.1.2.6.     Key Management Personnel

16.1.3. L&T Finance Limited

16.1.3.1.     Company Details

16.1.3.2.     Products & Services

16.1.3.3.     Financials (As Per Availability)

16.1.3.4.     Key Market Focus & Geographical Presence

16.1.3.5.     Recent Developments

16.1.3.6.     Key Management Personnel

16.1.4. Tata Capital Limited

16.1.4.1.     Company Details

16.1.4.2.     Products & Services

16.1.4.3.     Financials (As Per Availability)

16.1.4.4.     Key Market Focus & Geographical Presence

16.1.4.5.     Recent Developments

16.1.4.6.     Key Management Personnel

16.1.5. PNB Housing Finance Limited

16.1.5.1.     Company Details

16.1.5.2.     Products & Services

16.1.5.3.     Financials (As Per Availability)

16.1.5.4.     Key Market Focus & Geographical Presence

16.1.5.5.     Recent Developments

16.1.5.6.     Key Management Personnel

16.1.6. State Bank of India

16.1.6.1.     Company Details

16.1.6.2.     Products & Services

16.1.6.3.     Financials (As Per Availability)

16.1.6.4.     Key Market Focus & Geographical Presence

16.1.6.5.     Recent Developments

16.1.6.6.     Key Management Personnel

16.1.7. Bajaj Housing Finance Limited

16.1.7.1.     Company Details

16.1.7.2.     Products & Services

16.1.7.3.     Financials (As Per Availability)

16.1.7.4.     Key Market Focus & Geographical Presence

16.1.7.5.     Recent Developments

16.1.7.6.     Key Management Personnel

16.1.8. IIFL Home Finance Limited

16.1.8.1.     Company Details

16.1.8.2.     Products & Services

16.1.8.3.     Financials (As Per Availability)

16.1.8.4.     Key Market Focus & Geographical Presence

16.1.8.5.     Recent Developments

16.1.8.6.     Key Management Personnel

16.1.9. Sammaan Capital Limited

16.1.9.1.     Company Details

16.1.9.2.     Products & Services

16.1.9.3.     Financials (As Per Availability)

16.1.9.4.     Key Market Focus & Geographical Presence

16.1.9.5.     Recent Developments

16.1.9.6.     Key Management Personnel

16.1.10.              Can Fin Homes Limited

16.1.10.1.  Company Details

16.1.10.2.  Products & Services

16.1.10.3.  Financials (As Per Availability)

16.1.10.4.  Key Market Focus & Geographical Presence

16.1.10.5.  Recent Developments

16.1.10.6.  Key Management Personnel

17. Strategic Recommendations

17.1.            Key Focus Areas

17.2.            Target Type

17.3.            Target Tenure

 

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