United States Loan Market By Type (Secured Loan and Unsecured Loan), By Provider Type (Bank, Non-Banking Financial Companies and Others (Fintech Companies)), By Interest Rate (Fixed and Floating), By Tenure Period (Less than 5 Years, 5-10 Years, 11-20 Years, More than 20 Years), By Region, Competition, Forecast & Opportunities, 2028
Published Date: February - 2025 | Publisher: MIR | No of Pages: 320 | Industry: BFSI | Format: Report available in PDF / Excel Format
View Details Buy Now 2890 Download Sample Ask for Discount Request CustomizationUnited States Loan Market By Type (Secured Loan and Unsecured Loan), By Provider Type (Bank, Non-Banking Financial Companies and Others (Fintech Companies)), By Interest Rate (Fixed and Floating), By Tenure Period (Less than 5 Years, 5-10 Years, 11-20 Years, More than 20 Years), By Region, Competition, Forecast & Opportunities, 2028
Forecast Period | 2024-2028 |
Market Size (2022) | USD9,123 Billion |
CAGR (2023-2028) | 5.15% |
Fastest Growing Segment | NBFCs |
Largest Market | South Region |
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The United States Loan Market is anticipated to project robust growth in the forecast period because of the increasing number of potential loan buyers, low-interest rates, and growing demand from new business setups.
A loan is a sum of money that one or more people or businesses obtain from banks or other financial organizations to handle their finances in connection with anticipated or unforeseen circumstances. The borrower creates a debt that must be repaid with interest within a predetermined time frame. People, businesses, and governments are all eligible for loans. One borrows money primarily intending to increase their total found at funds. For the lender, the interest and fees are a source of income.
Rise in home purchases during the COVID-19 pandemic and historically low-interest rates that have made refinancing attractive over the past two years, consumer demand for mortgages has increased dramatically in the United States. Banks, nonbank lenders, and mortgage sector investors will probably continue to experience robust demand from the purchase market even though a rate hike will slow refinance activity.
An Increasing Number of Potential Loan Buyers Will Lead to the Market Growth
The demand for loans over the historical period grew as consumer expenditure increased. Modifications in consumer spending patterns drove the lending market. The majority of Americans who acquire homes do so using mortgages. Approximately 1 in 5 home borrowers—about 36 million Americans—have used alternative financing such as a loan at least once in their adult lives. However, many people choose alternative financing strategies, such as rent-to-own, which, according to research, are typically riskier, more expensive, and subject to much lower consumer safeguards and increased regulation than conventional mortgages. Thus, strong economic growth in United States, rising internet usage, rising consumer expenditure, rising building activity, and rising auto loan all contribute to the loan market's growth.
Digitalization of Loan Services Will Boost the Market Growth
Banks and other financial institutions are implementing digitalization technologies to modernize their business in loan market. The US is one of the largest and most developed markets for digital loan-providing services globally due to its early adoption of digitization in various sectors. For instance, according to the Ipsos-Forbes Advisor U.S. Weekly Consumer Confidence Survey, most banked Americans (78%) prefer to conduct their banking digitally—via a mobile banking app or bank website. The key drivers of this change are the increased competition among banks and the rising demand for an efficient and speedy commercial loan procedure. Commercial loan approval, sometimes a complicated and drawn-out system, can now be completed more rapidly owing to digitization. For banks, digitalizing the loan process has many significant advantages, such as better decision-making, enhanced client satisfaction, and significant cost savings. As a result, the loan market operates more efficiently. It also allows banks to target new consumer segments and provide customer-centric solutions.
Lowest Interest Rates Will Fuel the Market Growth
Commercial lending has the lowest interest rates of all found at loan types, allowing business owners to obtain crucial capital while keeping administrative costs to a minimum. Additionally, compared to other forms of unsecured borrowing, commercial financing often offers lower interest rates. For instance, The United States' lending interest rate (%) in 2021 was reported to be 3.25% by the World Bank's collection of development indicators, which was assembled from officially recognized sources. Borrowers can structure the financing for their business with more confidence if they choose to have set monthly repayments because they can accurately use them in their business planning and forecasting. Commercial lending payment plans typically last for many years, allowing a corporation to concentrate on other crucial business issues like sales, overseeing overhead, and employee training. Consequently, this is a significant market-driving element for business loans.
Market Segmentation
The United States Loan Market is segmented based on type, provider type, interest rate, tenure period, region, and competitional landscape. Based on type, the market is further fragmented into secured and unsecured loans. Based on provider type, the market is segmented into banks, non-banking financial companies, and others (fintech companies). Based on interest rates, the market is segmented into fixed and floating. The market is segmented based on the tenure period into less than five years, 5-10 years, 11-20 years, and more than 20 years. Based on region, the market is divided into South, West, Midwest, and Northeast.
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Company Profiles
Bank of America Corporation, JPMorgan Chase & Co., Citigroup, Inc., Wells Fargo & Co., U.S. Bancorp, PNC Financial Services Group, Inc., American Express Company, Ally Financial Inc., Truist Financial Corporation and Goldman Sachs & Co. LLC. are also actively entering the market in recent years and further strengthening the market growth
Attribute |
Details |
Base Year |
2022 |
Historical Years |
2018–2021 |
Estimated Year |
2023E |
Forecast Period |
2024F –2028F |
Quantitative Units |
Revenue in USD Million and CAGR for 2018-2022 and 2023E- 2028F |
Report Coverage |
Revenue forecast, company share, competitive landscape, growth factors, and trends |
Segments Covered |
Type Provider Type Interest Rate Tenure Period Company |
Regional Scope |
South, West, Midwest, and Northeast |
Key Companies Profiled |
Bank of America Corporation, JPMorgan Chase & Co., Citigroup, Inc., Wells Fargo & Co., U.S. Bancorp, PNC Financial Services Group, Inc., American Express Company, Ally Financial Inc., Truist Financial Corporation and Goldman Sachs & Co. LLC. |
Customization Scope |
10% free report customization with purchase. Addition or alteration to country, regional & segment scope. |
Pricing and Purchase Options |
Avail customized purchase options to meet your exact research needs. Explore purchase options |
Delivery Format |
PDF and Excel through Email (We can also provide the editable version of the report in PPT/pdf format on special request) |
Table of Content
Table of content
1. Introduction
1.1. Product Overview
1.2. Key Highlights of the Report
1.3. Market Coverage
1.4. Market Segments Covered
1.5. Research Tenure Considered
2. Research Methodology
2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations
3. Executive Summary
3.1. Market Overview
3.2. Market Forecast
3.3. Key Regions
3.4. Key Segments
4. Voice of Customer Analysis (B2C Market)
4.1. Sample Size Determination
4.2. Respondent Demographics
4.2.1. By Gender
4.2.2. By Age
4.2.3. By Occupation
4.3. Brand Awareness
4.4. Factors Influencing Purchase Decision
4.5. Sources of Information
4.6. Challenges Faced After Purchase
5. United States Home Loan Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value
5.2. Market Share & Forecast
5.2.1. By Type Market Share Analysis (Home Purchase, Refinance, Home Improvement, Construction, Others (Re-Sale etc.))
5.2.2. By End User Market Share Analysis (Employed Individuals, Professionals, Students, Entrepreneur, Others (Homemaker, Unemployed, Retired, etc.))
5.2.3. By Tenure Period Market Share Analysis (Less than 5 years, 6-10 years, 11-24 years, and 25-30 years)
5.2.4. By Regional Market Share Analysis
5.2.4.1. South Market Share Analysis
5.2.4.2. Midwest Market Share Analysis
5.2.4.3. Northeast Market Share Analysis
5.2.4.4. West Market Share Analysis
5.2.5. By Company Market Share Analysis
5.3. United States Home Loan Market Mapping & Opportunity Assessment
5.3.1. By Type Market Mapping & Opportunity Assessment
5.3.2. By End User Market Mapping & Opportunity Assessment
5.3.3. By Tenure Period Market Mapping & Opportunity Assessment
5.3.4. By Regional Market Mapping & Opportunity Assessment
6. United States Home Purchase Home Loan Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1. By End User Market Share Analysis
6.2.2. By Tenure Period Market Share Analysis
7. Unites States Refinance Home Loan Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.2. Market Share & Forecast
7.2.1. By End User Market Share Analysis
7.2.2. By Tenure Period Market Share Analysis
8. Unites States Home Improvement Home Loan Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value
8.2. Market Share & Forecast
8.2.1. By End User Market Share Analysis
8.2.2. By Tenure Period Market Share Analysis
9. Unites States Construction Home Loan Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value
9.2. Market Share & Forecast
9.2.1. By End User Market Share Analysis
9.2.2. By Tenure Period Market Share Analysis
10. Market Dynamics
10.1. Drivers
10.1.1. Increasing home ownership
10.1.2. Automation in loan process
10.1.3. Growth of nonbank lenders
10.2. Challenges
10.2.1. Security concerns
10.2.2. Surging competition
11. Impact of COVID-19 on United States Home Loan Market
11.1. Impact Assessment Model
11.1.1. Key Segments Impacted
11.1.2. Key Regions Impacted
12. Market Trends & Developments
12.1. Increasing number of fintech companies
12.2. Rising focus towards loan sector by Bank and NBFCs
12.3. Increasing construction Activities
12.4. Rapid urbanization
12.5. Attractive marketing strategies
13. Porter’s Five Forces Model
13.1. Competitive Rivalry
13.2. Bargaining Power of Buyers
13.3. Bargaining Power of Suppliers
13.4. Threat of New Entrants
13.5. Threat of Substitutes
14. SWOT Analysis
14.1. Strengths
14.2. Weakness
14.3. Opportunities
14.4. Threats
15. Policy & Regulatory Landscape
16. United States Economic Profile
17. Competitive Landscape
17.1. Company Profiles
17.1.1. Bank of America Corporation
17.1.1.1. Company Details
17.1.1.2. Product & Services
17.1.1.3. Financials (As Per Availability)
17.1.1.4. Key market Focus & Geographical Presence
17.1.1.5. Recent Developments
17.1.1.6. Key Management Personnel
17.1.2. JPMorgan Chase & Co.
17.1.2.1. Company Details
17.1.2.2. Product & Services
17.1.2.3. Financials (As Per Availability)
17.1.2.4. Key market Focus & Geographical Presence
17.1.2.5. Recent Developments
17.1.2.6. Key Management Personnel
17.1.3. Citigroup, Inc.
17.1.3.1. Company Details
17.1.3.2. Product & Services
17.1.3.3. Financials (As Per Availability)
17.1.3.4. Key market Focus & Geographical Presence
17.1.3.5. Recent Developments
17.1.3.6. Key Management Personnel
17.1.4. Wells Fargo & Co.
17.1.4.1. Company Details
17.1.4.2. Product & Services
17.1.4.3. Financials (As Per Availability)
17.1.4.4. Key market Focus & Geographical Presence
17.1.4.5. Recent Developments
17.1.4.6. Key Management Personnel
17.1.5. U.S. Bancorp
17.1.5.1. Company Details
17.1.5.2. Product & Services
17.1.5.3. Financials (As Per Availability)
17.1.5.4. Key market Focus & Geographical Presence
17.1.5.5. Recent Developments
17.1.5.6. Key Management Personnel
17.1.6. PNC Financial Services Group, Inc.
17.1.6.1. Company Details
17.1.6.2. Product & Services
17.1.6.3. Financials (As Per Availability)
17.1.6.4. Key market Focus & Geographical Presence
17.1.6.5. Recent Developments
17.1.6.6. Key Management Personnel
17.1.7. American Express Company
17.1.7.1. Company Details
17.1.7.2. Product & Services
17.1.7.3. Financials (As Per Availability)
17.1.7.4. Key market Focus & Geographical Presence
17.1.7.5. Recent Developments
17.1.7.6. Key Management Personnel
17.1.8. Ally Financial Inc.
17.1.8.1. Company Details
17.1.8.2. Product & Services
17.1.8.3. Financials (As Per Availability)
17.1.8.4. Key market Focus & Geographical Presence
17.1.8.5. Recent Developments
17.1.8.6. Key Management Personnel
17.1.9. Truist Financial Corporation
17.1.9.1. Company Details
17.1.9.2. Product & Services
17.1.9.3. Financials (As Per Availability)
17.1.9.4. Key market Focus & Geographical Presence
17.1.9.5. Recent Developments
17.1.9.6. Key Management Personnel
17.1.10. Goldman Sachs & Co. LLC.
17.1.10.1. Company Details
17.1.10.2. Product & Services
17.1.10.3. Financials (As Per Availability)
17.1.10.4. Key market Focus & Geographical Presence
17.1.10.5. Recent Developments
17.1.10.6. Key Management Personnel
18. Strategic Recommendations/Action Plan
18.1. Key Focus Areas
18.2. Target Regions
18.3. Target Type
18.4. Target End User
18.5. Target Tenure Period
19. About Us & Disclaimer
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