Pakistan Food Supplements Market Size By Product (Tablets, Capsules, Powders), By Application (Children, Infants, Adults), By Distribution Channel (Retail, Wholesale, E-commerce), And Forecast
Pakistan Food Supplements Market Size By Product (Tablets, Capsules, Powders), By Application (Children, Infants, Adults), By Distribution Channel (Retail, Wholesale, E-commerce), And Forecast
Published Date: August - 2024 | Publisher: MIR | No of Pages: 320 | Industry: latest updates trending Report | Format: Report available in PDF / Excel Format
Pakistan Food Supplements Market Size And Forecast
Pakistan Food Supplements Market size was valued at USD 0.997 Billion in 2024 and is projected to reach USD 1.459 Billion by 2031, growing at a CAGR of 5% during the forecast period 2024-2031.
Food supplements are anticipated to be primarily driven by consumer awareness of personal health and wellness. Due to changing lifestyles and hectic work schedules, the working population struggles to meet dairy nutrient requirements. Over the course of the forecast period, the market is anticipated to be driven by an increasing reliance on supplements to meet nutrient requirements due to their high convenience. The Pakistan Food Supplements Market report provides a holistic evaluation of the market. The report offers a comprehensive analysis of key segments, trends, drivers, restraints, competitive landscape, and factors that are playing a substantial role in the market.
Pakistan Food Supplements Market Definition
A food supplement is a product that is intended to supplement the diet and provide additional nutrients, such as vitamins, minerals, amino acids, and other food substances. These supplements come in various forms, including capsules, tablets, powders, and liquids. Food supplements are not intended to replace a healthy diet but rather to complement it. They are typically used to address specific nutritional deficiencies or to support overall health and wellness. Some people also use food supplements for specific health conditions or to improve athletic performance.
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Pakistan Food Supplements Market Overview
The demand for products across the country is driven by rising product knowledge, shifting food preferences, and expanding e-commerce platforms. The general trend among customers is towards a healthy lifestyle, which in turn is driving up demand for food supplements.
As the country's appetite for these products has increased, and we've maintained high safety standards, industries have mostly been trying to boost sales by getting folks to buy online. Plus, with an aging population, greater interest in healthcare, and the rising costs of medical products, we're expecting the market to really take off in the coming years. Think about itmore gyms, health clubs, and fitness centers are popping up, and young people are more aware of fitness than ever before. This should really drive demand for products related to energy and weight management.
The Pakistan Food Supplements Market is segmented on the basis of Product, Application, and Distribution Channel.
Pakistan Food Supplements Market, By Product
Tablets
Capsules
Powders
Liquids
Soft gels
Others
Based on the product the market is categorized into tablets, capsules, powders, liquids, soft gels, and others. Tablets dominated the industry in recent years. Over the forecast period, the tablets sector is anticipated to benefit from the increased popularity of multivitamin products in tablet form due to their simple dosage, low cost, longer shelf life, and higher level of convenience. Over the forecast period, manufacturers of health and wellness products should see an increase in demand for capsules due to the growing significance of microencapsulating finished products to ensure controlled release.
Pakistan Food Supplements Market, By Application
Children
Infants
Adults
Pregnant Women
Elderly
So, depending on what you're looking at, the industry breaks down into categories like kids, babies, adults, pregnant women, and seniors. Right now, adults are the big spenders, bringing in the most money. You know how it is – life gets crazy, work gets demanding, and suddenly you're not getting all the nutrients you need. That's why adults are likely to grab more food supplements. Plus, with more adults dealing with BMI issues like obesity, heart problems, and diabetes, that’s only going to fuel the market. And hey, with more people going pro in sports, expect demand to go up for stuff like protein, vitamins, and amino acids, too!
Pakistan Food Supplements Market, By Distribution Channel
Retail
Wholesale
E-commerce
Pharmacy
Others
To Get a Summarized Market Report By Distribution Channel-
Based on the distribution channel, the industry is bifurcated into retail, wholesale, e-commerce, pharmacy, and others. The retail sector dominated the market and contributed to all revenue. The brick-and-mortar or direct-to-consumer models of distribution are used by the retail distribution channel. Supermarkets and hypermarkets, pharmacies, specialty stores, doctors, and other direct-to-customer channels for selling food supplements are examples of retail subcategories. Because of their higher prevalence, supermarkets and hypermarkets make a significant contribution to the sales of food supplements in Pakistan.
In the coming years, it is anticipated that online distribution channels will see the greatest growth in food supplement sales. The country’s sales of food supplements through online distribution channels are being driven by an increase in the number of internet users, the ease with which a variety of brands can be accessed, the fast-paced lifestyle of the majority of people, the availability of products around the timepiece, the ease of shopping, and the wide variety of products available. In the coming years, it is anticipated that online distribution channels will see the greatest growth in food supplement sales.
Key Players
The major players in the market are BF Mama, Complan, Abott, Millac Foods, Livity, Nestle Beneprotein, Nutrement, NV Plus, and Others. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players.
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We take a good hard look at the market, using both numbers (quantitative) and insights (qualitative), diving into different segments based on financial and other, less obvious, things. You'll get the market value (in USD Billion) for every segment and sub-segment we analyze. We'll also point out which region and segment we think will grow the fastest and be the biggest overall. Our analysis breaks down each region, showing how much of the product/service is used there and what's influencing the market in each area. Plus, we cover the competitive landscape, including who's on top, what new stuff they're launching, who's partnering with whom, and who's buying who, all from the last five years. We give you detailed company profiles with an overview, key insights, product comparisons, and a SWOT analysis for the main players. You'll also get our take on the current and future market, highlighting the growth opportunities and drivers, along with the challenges and roadblocks, in both up-and-coming and established regions. We dig deep with Porter's five forces analysis and give you a clear understanding of the market's value chain. Finally, we map out the market's dynamics and pinpoint growth opportunities for the years ahead. And to top it off, we're offering 6 months of post-sales analyst support.
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