Global Sea Buckthorn Market Size By Form (Oil, Pulp/ Juice), By Application (Pharmaceuticals & Nutraceuticals, Cosmetics and Personal Care), By Geographic Scope And Forecast

Sea Buckthorn Market Size And Forecast

Sea Buckthorn Market size was valued at USD 347.56 Million in 2024 and is projected to reach USD 398.9 Million by 2031, growing at a CAGR of 12.1% during the forecasted period 2024 to 2031.

The Sea Buckthorn Market is expected to be at a lucrative rate over the forecast period. Rapidly flourishing end-use industries including food & beverage and pharmaceuticals among others are expected to drive the Sea Buckthorn Market growth over the forecast period. The Global Sea Buckthorn Market report provides a holistic evaluation of the market. The report offers a comprehensive analysis of key segments, trends, drivers, restraints, competitive landscape, and factors that are playing a substantial role in the market.

Global Sea Buckthorn Market Definition

Sea Buckthorn also known as cold desert gold is a type of shrub commonly found in serval countries of Asia Pacific and Europe. The plant is currently gaining immense popularity owing to its widespread medical and nutritional properties. Both the fruit and leaves the part of the shrubs are utilized in several product formulations. However, the fruit is commonly used in food, cosmetics, and others, while the leaves are primarily used in tea formulations.

You know, almost 90% of the world's sea buckthorn comes from just a few placesChina, Russia, Northern Europe, Magnolia, and Canada. And China? They're the biggest producer, hands down! What's everyone wanting? Well, seed oil, that yellow pigment, and the juice – whether it's clear or not – are all super popular right now. These berries are packed with good stuff like carbohydrates, proteins, and vitamins, plus those essential fatty acids, amino acids, phytosterols, and ?avonoids. That's why they're showing up in so many nutraceutical formulations! And it's not just that; the juice and pulp are making their way into all sorts of food and drinks, from baby food to nutritional beverages, even those multi-vitamin herbal beverages!

The cultivation and production of Sea buckthorn are rapidly growing in other countries such as India with 13,000 ha of the area under harvest and berries production reaching nearly 600 tons annually. However, the country’s supply is relatively less than its demand and hence most sea buckthorn products are imported.  On a global level, one of the restraints for market growth is low product shelf life. Sea buckthorn fruit is extremely perishable which can directly affect other product formulations.

Global Sea Buckthorn Market Overview

Sea Buckthorn is rapidly gaining popularity worldwide owing to its widespread benefits. The product is gaining high demand in dietary supplement formulations owing to its medical and high nutritional value. The Sea Buckthorn Market is anticipated to drive product demand over the forecast period. Growing consumer inclination towards the adoption of healthy and disease-free lifestyles is driving the consumption of dietary supplements containing vitamins, minerals, tocopherols, and amino acids among others. Sea buckthorn is a rich source of these elements and hence is readily used in the formulation of these supplements.

North America is one of the largest consumers of dietary supplements with the U.S. accounting for the largest market. As of 2021, U.S. sales of all dietary supplements reached USD 55.7 billion, which includes all supplements containing vitamins, minerals, or both for a value of USD 21.2 billion. Hence, high dietary supplement consumption in the country is anticipated to drive the demand for sea buckthorn over the forecast period.

Sea buckthorn is having a moment, and you're seeing all sorts of new companies popping up to take advantage! Think products from brands like Beautycounter, Moms, and Co, all featuring sea buckthorn oil. But it's not just startups – governments around the world are getting in on the action, too, promoting sea buckthorn cultivation and its many uses. For example, in India, the government, together with the Council of Scientific and Industrial Research (CSIR), are working together to kickstart commercial sea buckthorn berry farming in LEH Ladakh. To help local farmers and self-help groups, CSIR is even developing special harvesting machinery!

Market Attractiveness

The image of market attractiveness provided would further help to get information about the region that is majorly leading in the global Sea Buckthorn Market. We cover the major impacting factors that are responsible for driving the industry growth in the given region.

Porter’s Five Forces

The image provided would further help to get information about Porter’s five forces framework providing a blueprint for understanding the behavior of competitors and a player’s strategic positioning in the respective industry. Porter’s five forces model can be used to assess the competitive landscape in the global Sea Buckthorn Market, gauge the attractiveness of a certain sector, and assess investment possibilities.

Global Sea Buckthorn Market Segmentation Analysis

The Global Sea Buckthorn Market is Segmented on the basis of Form, Application, And Geography.

Sea buckthorn Market, By Form

• Seed Oil
• Pulp/ Juice
• Others

On the basis of Form, The market is bifurcated into Oil, Pulp/ Juice, and others. The oil segment accounted for the largest market share in 2021. Rising demand for sea buckthorn oil in the dietary supplement and cosmetics formulations is expected to drive the demand for the segment over the forecasted period. Furthermore, the juice/ pulp segment is expected to witness high CAGR owing to the rising demand for nutritional beverages worldwide.

Sea buckthorn Market, By Application

• Pharmaceuticals & Nutraceuticals
• Cosmetics & Personal Care
• Others

Based on Application, The market is bifurcated into Pharmaceuticals & Nutraceuticals, Cosmetics and Personal Care, and others. Cosmetics & personal care is expected to witness the highest CAGR owing to rising demand for organic and natural products along with growing consumer awareness related to the use of personal care products.

Sea Buckthorn Market, By Geography

• North America
• Europe
• Asia Pacific
• Rest of the world

On the basis of Regional Analysis, the Global Sea Buckthorn Market is classified into North America, Europe, Asia Pacific, and the Rest of the world. Asia Pacific accounted for the major revenue share owing presence of large-scale and cost-effective production along with rapidly flourishing end-use industries including pharmaceuticals and cosmetics. Apart from Asia Pacific, North America is also one of the major markets for the product owing to the presence of large players operating in several end-use industries, thereby generating demand for the product in the region.

Key Players

The “Global Sea Buckthorn Market” study report will provide valuable insight with an emphasis on the global market. The major players in the market are British Sea Buckthorn Company, Lienig Wildfruchtverarbeitung GmbH, Gustav Heess, BalticSeaberry, Biosash, and Christine Berger GmbH & Co. KG among others. These players are investing heavily in research and development activities in order to upscale their technologies and enhance product features that are application specific.

Ace Matrix Analysis

The Ace Matrix provided in the report would help to understand how the major key players involved in this industry are performing as we provide a ranking for these companies based on various factors such as service features & innovations, scalability, innovation of services, industry coverage, industry reach, and growth roadmap. Based on these factors, we rank the companies into four categories as Active, Cutting Edge, Emerging, and Innovators.

Report Scope

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Reasons to Purchase this Report

We dig deep, using both numbers and stories, to understand the market by breaking it down into different groups, considering things like money and even less obvious stuff. You'll get the market value in USD Billion for every single segment and sub-segment. We'll point out which region and segment we think will grow the fastest and be the biggest. We'll also analyze each region to see how much of the product/service they use and what's influencing the market there. Expect a look at the competitive scene, showing where the big players rank, plus info on new stuff they've launched, who they've teamed up with, and any expansions or buyouts they've done in the last five years. You’ll get detailed company profiles too, with overviews, insights, product comparisons, and SWOT analyses of the major players. We'll cover what's happening now and what we think will happen in the future, considering recent happenings, growth chances, and what's holding things back in both new and established areas. We also get into a detailed look at the market from all angles using Porter's five forces analysis and give you insight through the Value Chain. We'll paint a picture of the market's dynamics, along with where the growth opportunities are headed in the coming years. And to top it off, you get 6 months of analyst support after you buy!

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