Global Smartphone ODM Market Size By Type (Android, iPhone), By Platform (Online, Offline), By Geographic Scope And Forecast

Published Date: August - 2024 | Publisher: MIR | No of Pages: 320 | Industry: latest updates trending Report | Format: Report available in PDF / Excel Format

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Smartphone ODM Market Size And Forecast

Smartphone ODM Market is growing at a good pace over the last few years and is expected to grow at a CAGR of 3.8% over the forecasted period i.e 2024 to 2031.

Initially, 5G mobile phone components (that's the BOM cost) and the price they're sold at are pretty expensive, but ODMs are great at managing costs. For these ODMs, things are looking upthey're making more money from 5G phone R&D, actually building the phones, and each phone and assembly brings in more revenue. All this is pushing the market forward. With things becoming more standardized, ODMs are becoming increasingly popular in the mobile phone and PC world. If you're looking for a complete picture, the Global Smartphone ODM Market report gives you the lowdown. It digs deep into the important parts of the market, highlights the latest trends, what's helping and hurting growth, who's competing, and what's really making a difference.

Global Smartphone ODM Market Drivers

The market drivers for the Smartphone ODM Market can be influenced by various factors. These may include

  • Customer Demand and Preferences The smartphone market is significantly influenced by customer preferences for characteristics like as battery life, camera quality, performance, and design. To get contracts with brands, ODMs must remain ahead of these needs.
  • Technological Innovation The need for newer smartphone models is driven by developments in areas like augmented reality, high-resolution displays, 5G connection, and artificial intelligence. To remain competitive, OEMs must include these technologies into their designs.
  • Cost-Effectiveness In order to cut production costs, brands frequently contract with ODMs to manufacture smartphones. Contracts are more likely to be awarded to OEMs who can sustain quality and competitive price.
  • Supply Chain Efficiency On-time delivery of components and finished goods depends on effective supply chain management. Strong supply chain networks enable ODMs to meet market demands more quickly and efficiently.
  • Brand Partnerships An ODM’s market presence and income can be greatly increased by forming alliances with well-known smartphone brands. Obtaining agreements with well-known brands helps certify the ODM’s competence and draw in additional business.
  • Regional Market Trends Various regions prioritise various features or price points, hence there are regional variations in market trends. OEMs must modify their products to satisfy the unique requirements of every market they pursue.
  • Regulatory Environment In order to enter international markets, one must adhere to safety certifications and environmental restrictions, among other norms and regulations. OEMs have to make sure that their manufacturing procedures follow applicable regulations.
  • Competitive Landscape The competitiveness in the smartphone ODM industry is influenced by the existence of both new and established ODMs. To stand out in a crowded market, OEMs must set themselves apart via innovation, quality, and service.
  • Economic Factors A number of factors, including consumer spending, GDP growth, and inflation rates, affect the sales of smartphones. ODMs have to keep an eye on economic factors in order to predict changes in demand and modify their tactics appropriately.
  • Emerging Markets and Specialized Segments Original manufacturers have the chance to broaden their consumer base and add more variety to their product offerings by venturing into emerging markets and specialised markets like gaming phones, rugged devices, and low-cost smartphones.

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Global Smartphone ODM Market Restraints

Several factors can act as restraints or challenges for the Smartphone ODM Market. These may include

  • Savage Competition There are many companies fighting for a piece of the smartphone original design manufacturer (ODM) industry. ODMs may experience pressure on prices and a decline in profit margins as a result of this competition.
  • Technical Obsolescence Products may fast become outdated due to the swift speed of technical improvements in the smartphone market. To stay ahead of the curve, OEMs must constantly engage in research and development, which can put a strain on their resources.
  • Supplier Chain Interruptions The production of smartphones depends on intricate international supplier systems. Natural disasters, geopolitical unrest, or pandemics (like the COVID-19 outbreak) are examples of disruptions that might affect the supply of components and cause manufacturing delays and cost increases.
  • Regulatory Compliance Depending on the area in which they conduct business, OEMs are required to abide by a number of laws and guidelines. Regulations can change, which can increase the complexity and expense of operations. These changes usually affect trade policies, environmental standards, and data privacy.
  • Intellectual Property Problems ODMs may face financial obligations and legal ramifications as a result of intellectual property problems, including allegations of patent infringement. It takes rigorous management to safeguard intellectual property while also preventing infringement accusations from rivals.
  • Customer Preferences and Market Trends The demand for smartphone ODM services may be impacted by changing consumer preferences and market trends. ODMs need to innovate to suit changing customer needs and fast adjust to shifting market circumstances.
  • Quality Control and Product Dependability In the smartphone business, upholding strict quality standards and guaranteeing product dependability are critical. A company’s reputation can suffer and it may lose customers if quality standards are not met.
  • Cybersecurity Issues ODMs need to give cybersecurity top priority in both hardware and software development since smartphones are turning into more and more targets for hackers. Smartphone hacks and vulnerabilities have the potential to cause serious harm to one’s finances and reputation.
  • Environmental Sustainability Businesses are under pressure to implement sustainable practices across the product lifecycle as a result of growing public awareness of environmental challenges. To be competitive and socially responsible, ODMs need to address issues with resource use, e-waste management, and carbon emissions.

Global Smartphone ODM Market Segmentation Analysis

The Global Smartphone ODM Market is Segmented on the basis of Type, Platform, and Geography.

Smartphone ODM Market, By Type

  • Android
  • iPhone

So, when we look at the app market, it basically breaks down into two campsAndroid and iPhone. And get this – it looks like Android's share is going to get even bigger! Why? Well, a lot of developers like building for Android because they can use languages like C++, Kotlin, and Java to create all sorts of cool stuff – gaming/entertainment apps, social media apps, those handy mobile utility apps, and even lifestyle apps. Plus, Google gives them awesome tools like Firebase, Android Jetpack, and the AndroidSDK to make things easier and create a great experience for users. Oh, and here's another thing pushing things forwardeveryone wants fast data for IoT stuff like smart homes and energy management, which means more people are grabbing 5G smartphones. For instance, OPPO India said back in January 2021 that they're planning to launch six-plus 5G devices in India this year, because both 5G and Internet of Things (IoT) products are becoming super important for smartphone companies there.

Smartphone ODM Market, By Platform

  • Online
  • Offline

Based on Platform, the market is segmented into Online and Offline. With Covid-19 limits mandating greater online delivery, the surge in internet sales of cellphones had an evident component contributing to it. As a result, internet smartphone sales appear to have increased by 113 percent this quarter. As more consumers use digital payments and smartphones around the world, the development could have been fueled by gradually expanding online purchasing and payment patterns.

Smartphone ODM Market, By Geography

  • North America
  • Europe
  • Asia Pacific
  • Rest of the world

On the basis of regional analysis, the Global Smartphone ODM Market is classified into North America, Europe, Asia Pacific, and the Rest of the world. The smartphone ODM industry is dominated by APAC. The Asia Pacific is a crucial market, and the region’s labor-intensive economies are driving growth. China leads Asia Pacific’s Smartphone ODM Market, thanks to abundant raw materials and low-cost labor.

Key Players

The “Global Smartphone ODM Market” study report will provide valuable insight with an emphasis on the global market. The major players in the market are FIH Mobile, Huiye, Haipai, CK, Chino, Tagentek, TINNO, Wind Mobi, Longcheer, Huaquin, Wingtech, MobiWire. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

Key Developments

  • In December 2021, The Nokia 105, which is built in India, is now available for purchase from HMD Global. HMD Global, Nokia’s official licensee, has begun exporting its made-in-India Nokia 105 to meet demand in the Middle East and North Africa (MENA) area. Currently selling to the United Arab Emirates, the company intends to expand into otter markets. Feature phones, according to the business, continue to draw a loyal following of customers who desire low-cost phones with minimal functionality, long battery life, and solid build quality. As a result, feature phones are in high demand all around the world.
  • Nokia Mobile has announced new phones priced around $250 for the US market. Nokia Mobile continues to expand its market share in the United States by launching new low-cost entry-level and mid-range phones. The Nokia G300 and Nokia X100 5G smartphones were released by the Finns in 2021, and the Nokia phone line is currently increasing across all price categories.

Report Scope

REPORT ATTRIBUTESDETAILS
Study Period

2021-2031

Base Year

2024

Forecast Period

2024-2031

Historical Period

2021-2023

Key Companies Profiled

FIH Mobile, Huiye, Haipai, CK, Chino, Tagentek, TINNO, Wind Mobi, Longcheer, Huaquin, MobiWire.

Segments Covered
  • By Type
  • By Platform
  • By Geography
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