Global Green Data Center Market Size By Component (Cooling, Networking), By Application (IT And Telecom, Healthcare, BSFI), By Geographic Scope And Forecast

Green Data Center Market Size And Forecast

Green Data Center Market size was valued at USD 46.7 Billion in 2020 and is projected to reach USD 145 Billion by 2028, growing at a CAGR of 16.6% from 2021 to 2028.

The surging demand for proper and conventional storage of data by various organizations across the globe drives the demand for green data centers. The increasing need for cloud storage has led to a rise in the number of data centers that are consuming enormous energy. Thus, the rise in the introduction of advanced systems to reduce power consumption is further expected to drive market growth. The Global Green Data Center Market report provides a holistic evaluation of the market. The report offers a comprehensive analysis of key segments, trends, drivers, restraints, competitive landscape, and factors that are playing a substantial role in the market.

Global Green Data Center Market Definition

A green data center is an environment-friendly facility that accommodates computers and servers for storage, management, and distribution of data and primarily operates on solar, wind or hydropower and the components are designed for using the maximum energy efficiency and minimal carbon footprint. Some of them are typically used components include energy-conserving power supply, centralized humidification, efficient servers, routers, heating, ventilation, and air conditioning (HVAC) and light-emitting diode (LED) systems. In comparison to the traditionally used data centers, these systems aid in segregating workload, provide centralized control and ease of data migration, are more resilient, and offer a next-generation storage experience to the user.

The market is driven by the growing requirement for energy-efficient computing systems, which is further facilitated by increasing digitization across industries. Moreover, rising environmental consciousness and the widespread adoption of data centers to store and manage the constantly increasing amounts of data is driving the market growth. Green data centers are usually designed with on-site wind and solar farms, which are constructed on the terrace of the building or facility. They use the wastewater by recycling it for cooling purposes.

As cloud computing becomes more energy-efficient and increasingly relies on renewable sources, other industry verticals such as manufacturing, transportation, and buildings may turn to green data centers to reduce their emissions. For instance, a car manufacturer has the option to outsource all of its in-house computing to zero-emission data centers. High demand for data storage management, growing energy costs, and massive electricity consumption are some of the catalysts for market growth. There may be some issues in the market growth, as some manufacturers and other vendors are unaware of the benefits of a green data center, high initial costs, and the other things within the current data center.

Presently, the industry is witnessing a consistent requirement of energy-efficient or green data centers operation cost of a data center and the consumption of energy in powering the facility and infrastructure is easily reduced with the help of energy-efficient data centers. The main factor for the expansion of the Green Data Center Market is the concern regarding the increasing energy consumption through various data centers within the past recent years, which is encouraging governments across the world to manage energy consumption. As cloud computing is getting extremely energy-efficient that majorly depends on renewable sources, different sectors like transportation, production, and buildings are adopting green data centers to chop down their emissions.

Global Green Data Center Market Overview

The ECO mode, which is known as ‘Active Standby’ or ‘Economy’, is the most energy-efficient UPS operating mode and is capable of providing exceptional efficiency of up to 99%, the ECO mode sees the bypass line (raw mains supply) to power the load, with the inverter powered but remaining “off” as long as the mainline is intolerant. The main benefit of ECO mode is increased efficiency of the bypass line, which typically runs at 98% compared to the standard online UPS efficiency of 95-96%. That difference of anywhere between 5-6% has the potential to deliver significant savings. There are mainly two types of ECO modes available in the market such as traditional UPS Eco Mode and the advanced Eco Mode.

The advanced ECO mode is always used as it is a quick supply of cleaning energy to the green data centers’ infrastructure. These developments in UPS from leading key vendors are increasing the adoption of green data centers in different industries and sectors. Various companies are thinking to invest a large amount in green data centers when they still have an existing traditional data center. As the Total Cost of Ownership for green data centers is low compared to any other, the savings in the long-term investment is giving back the original costs, the higher capital investment is considered to be a restraint in the Green Data Center Market. Moreover, if the price of electricity continues to grow at the same pace, the initial ROI is obtained earlier than the expected time.

AI and ML will play an important role in the future to efficiently power and cool data centers across the world. For instance, Google is working with British AI company DeepMind for developing an AI algorithm that will help in decreasing the power needed for cooling purposes without requiring expensive relocations of data centers. The AI approaches the cooling power problem from the perspective to optimize effective power management. Leveraging deep learning techniques, the AI breaks down vast quantities of historical data from various aspects of operating the data center and utilizes predictive modeling to gauge the effect on energy usage.

Google and DeepMind’s algorithm, ‘AlphaGo’, applies the trial-and-error reinforcement learning model to figure out the best framework for cooling infrastructure like fans and ventilation, which would most effectively lower the total energy consumption. IBM Watson is assigned the responsibility for analyzing the data to build a predictive model for knowing exactly which processors and systems would be breaking down on account of getting hot. Past historical information is used in combination with complex algorithms for thermal optimization to reduce energy consumption. By controlling temperatures at the proper level, one can improve power efficiency by almost 30%. Lack of information or access to the tools that are needed to boost the data center’s energy efficiency is the main cause of the underutilization of cooling efficiency.

Global Green Data Center MarketSegmentation Analysis

The Global Green Data Center Market is Segmented on the basis of Component, Application, And Geography.

Green Data Center Market, By Component

• Cooling• Networking• Power And Management Software• Others

Based on Component, The market is segmented into Cooling, Networking, Power And Management Software, and Others. Networking applications accounted for over 35% of the green data center industry in 2019. The expanding data center network has prompted the need for better connectivity options, requiring a higher amount of energy.

Green Data Center Market, By Application

• IT And Telecom• Healthcare• BSFI• Others

Based on Application, The market is segmented into IT And Telecom, Healthcare, BSFI, and Others. BFSI segment is among the critical industries that provide a broad range of products and services. All BFSI institutes and companies necessarily require intensively safe data transactions and storage. This segment is highly regulated and has massive demands among customers. The efficient data centers have high demand, as a massive amount of safe data is needed to be stored and accessed.

Green Data Center Market, By Geography

• North America• Europe• Asia Pacific• Rest of the world

On the basis of Geography, The market is classified into North America, Europe, Asia Pacific, and the Rest of the world. The Asia Pacific is expected to grow the highest due to the rising internet and smartphone penetration.

Key Players

The “Global Green Data Center Market” study report will provide a valuable insight with an emphasis on the global market including some of the major players such as Schneider Electric SE, Hewlett Packard Enterprise Company, Green Revolution Cooling, Inc., Eaton Corporation PLC, Dell Technologies, Inc., Vertiv Holdings Co., Delta Electronics, Inc., Cisco Systems, Inc., Midas Green Technologies LLC, and Rittal GmbH & Co. KG.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with its product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

Key Developments

• March 2021Hewlett Packard Enterprise collaborated with Beyond. pl, a leading data center and cloud service provider in Central Europe. In this collaboration, Beyond. pl introduces a new portfolio of cloud services for customers powered by HPE GreenLake and would utilize HPE GreenLake to transform part of its prevailing IT estate.

• November 2020Dell Technologies came into partnership with FedEx Corp and Switch Inc. Together, the companies develop a series of data centers all over the U.S. for supporting low-latency edge workloads. Under this partnership, FedEx provides real estate and emerges as the first customer; whereas Switch develops the data center infrastructure and Dell Technologies delivers storage, cloud computing, networking, and support services.

• June 2020Delta Electronics introduced SmartNode, the latest range of modularized data centers to assist companies to move to the Edge. The solution provides various micro data centers for the EMEA markets. Network operators require reliable, affordable, and quick-to-deploy infrastructure like the SmartNode modularized data centers to increase their effectiveness and profitability.

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• Qualitative and quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors• Provision of market value (USD Billion) data for each segment and sub-segment• Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market• Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region• Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled• Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players• The current as well as the future market outlook of the industry with respect to recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions• Includes in-depth analysis of the market of various perspectives through Porter’s five forces analysis• Provides insight into the market through Value Chain• Market dynamics scenario, along with growth opportunities of the market in the years to come• 6-month post-sales analyst support

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