Global Natural Cat Litter Market Size By Product Type (Corn Cat Litte, Wheat Cat Litter, Pine Cat Litter), By Application (Online Sales, Offline Sales), By Geographic Scope And Forecast

Published Date: August - 2024 | Publisher: MIR | No of Pages: 320 | Industry: latest updates trending Report | Format: Report available in PDF / Excel Format

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Global Natural Cat Litter Market Size By Product Type (Corn Cat Litte, Wheat Cat Litter, Pine Cat Litter), By Application (Online Sales, Offline Sales), By Geographic Scope And Forecast

Natural Cat Litter Market Size And Forecast

Natural Cat Litter Market size was valued at USD 8.59 Billion in 2024 and is projected to reach USD 11.90 Billion by 2031, growing at a CAGR of 4.59% during the forecast period 2024-2031.

So, what's making the cat litter industry grow? Well, for starters, more of us are becoming multi-cat households, which naturally means we need more litter! Plus, taking care of our feline friends is getting easier all the time thanks to new and improved litter solutions. And get thisonline cat litter sales are expected to really take off as technology gets better and more people get comfortable buying online. If you want the full scoop, the Global Natural Cat Litter Market report gives you a complete rundown of everything happening in the market. It's got a deep dive into the important stuff like key segments, what's trending, what's driving growth, what's holding it back, who the big players are, and basically all the factors that matter.

Global Natural Cat Litter Market Definition

Corn, wheat, pine, walnut, and recycled paper, among other plant-based products, are used to make Natural Cat Litter. They may be safer, especially for kittens, according to some data. Natural kitty litter might also save money in the long run for some owners. Both clumping and non-clumping natural litters are available, just like their clay or silicon-based cousins. That means you don’t have to empty the entire litter box after each use. Instead, with natural clumping litters, you can simply lift out the scoopable urine and fecal ball clumps, properly dispose of them, and you’re done.

Many Natural Cat Litters are also entirely biodegradable and renewable. Cedar, sawdust, pine, corn, beet pulp, soybean, wheat, and recycled paper products are some of the most common natural litter materials. There are also a few natural litters that can be burned, composted, and/or used as mulch (as long as they aren’t used on food plant beds). However, there are some considerations to consider while using particular types of natural litter, as there are with anything.

Scented litters may irritate cats with asthma and other breathing problems; some natural clumping litters may be harmful if consumed in large quantities due to their dehydrating and expanding properties; and, despite being made from environmentally friendly materials, natural litters should not be flushed down the toilet because cat feces may contain the dangerous T. gondii parasite. Of course, all of these factors should be considered while selecting “normal” cat litter too.

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Global Natural Cat Litter Market Overview

The expansion in the cat population, i.e., the number of multi-cat households, is boosting demand for cat litter, and it is also becoming easier to care for cats as more efficient solutions enter the market. Furthermore, self-cleaning cat litter aids in maintaining cat hygiene despite the owner’s time constraints. Cat litter sales across online sales channels are predicted to expand significantly during the projection period, owing to technological advancements and increased customer acceptability. Popular e-commerce platforms like Amazon., in addition to the market’s major competitors, are urged to profit from the sale of these products.

Cat owners are looking for more natural and eco-friendly choices that are healthy for their pets, given the environmental and health implications of clay and silica-based litter. Manufacturers are also working on developing creative ways to entice clients. Domestic cats spend a lot of time in garbage cans and mistakenly breathe in or consume the litter, therefore customers are increasingly feeling the need to lessen the chemical component in garbage cans. As a result, the market for all-natural kitty litter products is gaining pace as pet-health awareness grows.

Okay, so aside from what we just talked about, there are a couple of other things to keep in mind. Even though clay litter is cheaper, the market for all-natural cat litter can be a bit pricey. But hey, good news! The price of natural cat litter has actually been going down, making it more affordable, and we think that's going to keep happening. Another issue? Natural cat litter doesn't always clump as well as we'd like. That can be a real pain for cat owners because it means more effort and time spent cleaning the litter box. Because of this, you'll probably see natural cat litter companies really focus on research and development to improve how well their litters clump. To check out some recommended products, see our top picks.

Global Natural Cat Litter MarketSegmentation Analysis

The Global Natural Cat Litter Market is segmented on the basis of Product Type, Application, and Geography.

Natural Cat Litter Market, By Product Type

  • Corn Cat Litter
  • Wheat Cat Litter
  • Pine Cat Litter
  • Walnut Cat Litter
  • Recycled Paper Cat Litter
  • Others

So, when we talk about cat litter, it can be broken down by what it's made of. We're talking Corn Cat Litter, Wheat Cat Litter, Pine Cat Litter, Walnut Cat Litter, Recycled Paper Cat Litter, and a whole bunch of "Others". You'll often find natural options like wheat, walnut, pine, corn, even bamboo and cassava! And sometimes they'll throw in things like green tea or floral extracts to help with the smell. Natural litters are still a smaller part of the market, but they're really taking off. Most of the research from cat litter companies is focused on things like silica and plant-based ingredients anyway, which makes sense.

Natural Cat Litter Market, By Application

  • Online Sales
  • Offline Sales

Based on Application, the market is segmented into Online Sales and Offline Sales. Cat litter is sold in mass-market outlets for two-thirds of the time, with a third in mass merchandisers/supercenters (such as Walmart) and a fourth in supermarkets. Another fourth of the market is accounted for by the pet specialty channel. The majority of retail purchases will continue to be made through mass-market channels for the foreseeable future, however, internet sales, which are currently marginal, will begin to advance.

Natural Cat Litter Market, By Geography

  • North America
  • Europe
  • Asia Pacific
  • Rest of the world

On the basis of Regional Analysis, The Global Natural Cat Litter Market is classified into North America, Europe, Asia Pacific, and the Rest of the world. The largest market share was held by North America. The region remains the dominant market due to the growing number of cat owners in the area. The United States and Canada are two of the region’s most important marketplaces. As the number of households with cats grows, so does the demand for cat litter. North America is followed by Europe, which has a sizable market share as well.

Key Players

The “Global Natural Cat Litter Market” study report will provide valuable insight with an emphasis on the global market. The major players in the market are BLUE, Purina, Church Dwight, Oil-Dri8, World’s Best Cat Litter, Mars, sWheat Scoop, Clorox, and Feline Pine.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with product benchmarking and SWOT analysis.

Ace Matrix Analysis

The Ace Matrix provided in the report would help to understand how the major key players involved in this industry are performing as we provide a ranking for these companies based on various factors such as service features & innovations, scalability, innovation of services, industry coverage, industry reach, and growth roadmap. Based on these factors, we rank the companies into four categories as Active, Cutting Edge, Emerging, and Innovators.

Market Attractiveness

The image of market attractiveness provided would further help to get information about the region that is majorly leading in the Global Natural Cat Litter Market. We cover the major impacting factors that are responsible for driving the industry growth in the given region.

Porter’s Five Forces

The image provided would further help to get information about Porter’s five forces framework providing a blueprint for understanding the behavior of competitors and a player’s strategic positioning in the respective industry. Porter’s five forces model can be used to assess the competitive landscape in the Global Natural Cat Litter Market, gauge the attractiveness of a certain sector, and assess investment possibilities.

Report Scope

REPORT ATTRIBUTESDETAILS
Study Period

2021-2031

Base Year

2024

Forecast Year

2024-2031

Historical Period

2021-2023

Unit

Value (USD Billion)

Key Companies Profiled

BLUE, Purina, Church Dwight, Oil-Dri8, World’s Best Cat Litter, Mars, sWheat Scoop, Clorox, and Feline Pine.

UNIT

Value (USD Billion)

Segments Covered
  • By Product Type
  • By Application
  • By Geography
Customization Scope

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