Global Video Streaming Market Size By Content Type, By Streaming Type, By Platform, By Geographic Scope And Forecast
Published Date: August - 2024 | Publisher: MIR | No of Pages: 320 | Industry: latest updates trending Report | Format: Report available in PDF / Excel Format
Global Video Streaming Market Size By Content Type, By Streaming Type, By Platform, By Geographic Scope And Forecast
Video Streaming Market Size And Forecast
Video Streaming Market size was valued at USD 106.83 Billion in 2023 and is projected to reach USD 416.84 Billion by 2030,growing at a CAGR of 21.4%during the forecast period 2024-2030.
Global Video Streaming Market Drivers
Several elements that influence the market for video streaming are what propel it forward and help it develop. Here are a few significant market forces
Increasing Internet AccessAs more individuals have access to fast internet, there is an increase in demand for video streaming services. The market is expanding as a result of people being able to stream information seamlessly thanks to improved connectivity.
Rise of Smart gadgetsThe availability of smart gadgets such as streaming devices, smartphones, tablets, and smart TVs has increased the options for accessing video content. Users can access streaming services on these devices’ practical platforms.
Original programming and material VarietyUsers are drawn to multi-service subscriptions due to the availability of diverse and unique material, including original programming created by streaming platforms. Customer retention is boosted with exclusive content, which gives you a competitive edge.
Global epidemic ImpactAs individuals spent more time indoors due to the COVID-19 epidemic, video streaming services were more widely used. Lockdowns and limitations caused a spike in subscriptions and expanded the market.
Technological Advancements The development of high-quality video codecs (such as HEVC and AV1), better streaming protocols, and innovations like virtual reality (VR) and augmented reality (AR) content all contribute to the improved streaming experience.
Subscription models and potential sources of incomeThe move to subscription-based business models gives streaming services a consistent source of income. Combining subscription services with freemium business models allows for a flexible strategy to serve a variety of people.
Collaborations and PartnershipsIn order to get exclusive rights and expand their content libraries, streaming platforms frequently collaborate with content producers, production firms, and other media organisations. These partnerships improve the overall value that is offered to customers.
Personalization and Recommendation Algorithms Advanced recommendation algorithms examine user preferences and viewing patterns to provide personalised content choices. Personalization and Recommendation Algorithms. This improves customer pleasure and engagement, which helps streaming services expand.
Global ExpansionThe entry of streaming services into foreign markets aids in market expansion. Companies serve a wider and more diverse audience when they expand into various geographic areas.
Global Video Streaming Market Restraints
Although the market for online video streaming has grown significantly, there are still obstacles and limitations. Here are some important elements that may limit the expansion of the market for video streaming
High Bandwidth Requirements High bandwidth requirements are necessary for streaming high-quality video material. Users may experience streaming issues in areas with weak internet infrastructure or slower internet connections, which will limit the market’s growth.
Content theftThe video streaming sector is vulnerable to content theft, which may have an effect on the earnings of streaming services. The legal market is threatened by illegal streaming services and the dissemination of pirated content.
Subscription Fatigue Consumers may develop subscription fatigue as more streaming services come onto the market. Some consumers might reconsider their subscriptions or turn to illicit streaming options as a result of the expense and stress of managing several subscriptions.
Costs associated with licencing and content acquisitionStreaming services incur large expenses when acquiring the rights to premium content. The financial stability of streaming services may be strained by the licensing costs for well-known films, TV episodes, and sporting events, which could have an impact on their profitability.
Regional Content RestrictionsSome content may be prohibited in particular regions due to licensing agreements and local laws. Users may become dissatisfied as a result, and streaming platforms may have a smaller worldwide audience.
Competition and Market SaturationThere are several platforms competing for users’ attention in the extremely competitive video streaming market. Intense rivalry can make it tough for future entrants to achieve market share, and saturation may lead to consolidation or shutdown of some services.
Technical DifficultiesBuffering, latency, and playback faults can still happen despite technological progress. Taking care of these issues is essential to offering a dependable and seamless streaming experience.
Device CompatibilityFor streaming services, ensuring compatibility with a variety of devices is crucial. User adoption and the user experience of streaming platforms may be impacted by problems with device compatibility or user interfaces.
Regulatory ComplianceThe content standards, copyright, and data protection laws that apply to the video streaming sector are always changing. Adhering to these regulations can be challenging and may call for ongoing changes in how businesses operate.
Global Video Streaming Market Segmentation Analysis
The Global Video Streaming Market is segmented on the basis of Content Type, Streaming Type, Platform, and Geography.
Video Streaming Market, By Content Type
Live Video Streaming Real-time streaming of events, sports, concerts, news, and other live content.
On-Demand Video Streaming Pre-recorded content that users can access at their convenience, including movies, TV shows, and documentaries.
Video Streaming Market, By Streaming Type
Subscription Video on Demand (SVOD) Users pay a subscription fee for unlimited access to a library of content without ads.
Advertising Video on Demand (AVOD) Ad-supported streaming services that offer free content with advertisements.
Transactional Video on Demand (TVOD) Users pay per view for specific content or on a pay-per-transaction basis.
Video Streaming Market, By Platform
OTT (Over-The-Top) Services Streaming services delivered directly to viewers over the internet, bypassing traditional cable or satellite TV.
Smart TVs and Connected Devices Streaming content on television sets through built-in apps or external streaming devices.
Mobile Devices Streaming on smartphones and tablets through dedicated apps or mobile browsers.
Gaming Consoles Some gaming consoles have built-in streaming capabilities for video content.
Video Streaming Market, By Geography
North America Market conditions and demand in the United States, Canada, and Mexico.
Europe Analysis of the Video Streaming Market in European countries.
Asia-Pacific Focusing on countries like China, India, Japan, South Korea, and others.
Latin America Examining market dynamics in the Middle East and African regions.
Middle East & Africa Covering market trends and developments in countries across Latin America.
Key Players
The major players in the Video Streaming Market are
Netflix
Amazon Prime Video
Disney+
Hulu
HBO Max
Apple TV+
Paramount+
Peacock
Discovery+
Roku
Tubi
Pluto TV
Report Scope
REPORT ATTRIBUTES
DETAILS
STUDY PERIOD
2020-2030
BASE YEAR
2023
FORECAST PERIOD
2024-2030
HISTORICAL PERIOD
2020-2022
UNIT
Value (USD Billion)
KEY COMPANIES PROFILED
Netflix, Amazon Prime Video, Disney+, Hulu, HBO Max, Apple TV+, Paramount+.
SEGMENTS COVERED
By Content Type, By Streaming Type, By Platform, and By Geography.
SEGMENTS COVERED
Free report customization (equivalent up to 4 analyst’s working days) with purchase. Addition or alteration to country, regional & segment scope
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• Qualitative and quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors• Provision of market value (USD Billion) data for each segment and sub-segment• Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market• Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region• Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled• Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players• The current as well as the future market outlook of the industry with respect to recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions• Includes in-depth analysis of the market of various perspectives through Porter’s five forces analysis• Provides insight into the market through Value Chain• Market dynamics scenario, along with growth opportunities of the market in the years to come• 6-month post-sales analyst support
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