Coffee Mugs Market By Material (Ceramic, Porcelain), Design (Plain/Classic, Printed/Decorative), Capacity (Small, Medium), & Region for 2024-2031

Published Date: August - 2024 | Publisher: MIR | No of Pages: 320 | Industry: latest updates trending Report | Format: Report available in PDF / Excel Format

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Coffee Mugs Market Valuation – 2024-2031

Increase in coffee consumption globally is propelling the adoption of coffee mugs. The proliferation of cafes and coffee shops, particularly in urban areas is driving the market size surpass USD 7.4 Billion valued in 2024 to reach a valuation of around USD 10.77 Billion by 2031.

In addition to this, the expansion of online retail platforms is spurring up the adoption of coffee mugs. Increasing environmental consciousness is driving the demand for reusable and eco-friendly coffee mugs is enabling the market to grow at a CAGR of 4.8% from 2024 to 2031.

Coffee Mugs MarketDefinition/ Overview

A coffee mug is a type of cup designed specifically for drinking coffee or other hot beverages. Typically made from materials like ceramic, glass, metal, or plastic, coffee mugs often feature handles for easy holding and may come in various sizes, shapes, and designs.

Coffee mugs find widespread application in various settings, including homes, offices, and cafes. They are used for daily coffee consumption, served during meetings and breaks, and can be customized for promotional purposes or as personal gifts. In the hospitality industry, coffee mugs play a crucial role in enhancing the customer experience.

Looking ahead, the coffee mug market is expected to evolve with a focus on sustainability, featuring more eco-friendly materials and reusable designs.

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How Growing Coffee Consumption Worldwide Increase Adoption of Coffee Mugs?

The growing coffee consumption worldwide is a major driver for the coffee mugs market. According to the International Coffee Organization (ICO), global coffee consumption reached 170.83 million 60-kg bags in 2023, an increase of 2.5% from the previous year. As more people incorporate coffee into their daily routines, both at home and in public settings like cafes, the demand for coffee mugs continues to rise. This trend is supported by a global coffee culture that values both the beverage and the experience of enjoying it.

Customization and personalization are significant market drivers, as consumers increasingly seek unique and personalized coffee mugs. The Promotional Products Association International (PPAI) reported that customized drinkware, including coffee mugs, accounted for 8.4% of all promotional product sales in North America in 2023. Custom-designed mugs serve as thoughtful gifts and promotional items, creating opportunities for companies and individuals to express creativity and personal style. This trend is also reflected in the growing popularity of mugs with bespoke designs and messages.

Sustainability is a big deal in the coffee mugs market these days. Think about itthe EPA figures reusable mugs could keep around 23 billion disposable cups out of US landfills every year! As we all become more aware of our impact on the planet, people are leaning towards reusable and eco-friendly options. Consumers and businesses alike are ditching single-use stuff, which is why mugs made from sustainable materials are so popular – they cut down on waste and help us be kinder to the environment. For example, back in February 2024, Starbucks launched a cool new line of customizable, reusable coffee mugs made entirely from recycled stuff, with the goal of slashing single-use cup waste by half by 2025.

Will Volatility in Raw Material Prices of Coffee Mugs Restrain Its Application?

One significant restraint in the coffee mugs market is the volatility in raw material prices. According to the U.S. Bureau of Labor Statistics, the Producer Price Index for ceramic products used in mug manufacturing fluctuated by 12% throughout 2023, affecting production costs. Fluctuations in the cost of materials such as ceramic, glass, metal, and plastic can impact manufacturing costs and, consequently, retail prices. This unpredictability can create challenges for producers and affect pricing strategies.

Another constraint is the saturation of the market, particularly in developed regions. A report by Euromonitor International estimated that household penetration of coffee mugs in North America reached 98% in 2023, indicating a highly saturated market. With a high number of coffee mugs already in circulation and numerous brands competing, it can be difficult for new entrants to differentiate themselves and capture market share. This market saturation can lead to intense competition and pressure on profit margins.

Additionally, the growing focus on sustainability and eco-friendliness poses a challenge for manufacturers. Companies are increasingly expected to adopt environmentally responsible practices, such as using recyclable materials and reducing waste. Meeting these expectations can require significant investment in new technologies and processes, which can be a barrier for smaller producers or those with limited resources.

Category-Wise Acumens

Will Rise in Adoption of Ceramic Mugs Drive Coffee Mugs Market?

So, ceramic mugs are basically ruling the coffee mug world, and for good reason! Turns out, most people just love them. A study from the National Coffee Association USA back in February 2024 showed that a whopping 72% of us coffee lovers reach for a ceramic mug over anything else. What's the deal? Well, ceramic is awesome at keeping your coffee nice and toasty. Plus, they just look good, you know? They're smooth, you can get them in any color or design you can imagine. Speaking of looking good, the American Craft Council said that sales of handmade ceramic mugs jumped by 25% in February 2024 compared to last year! Seems like we're all craving something a little more special and unique when it comes to our coffee cups.

The durability and classic appeal of ceramic mugs also contribute to their market dominance. Unlike some other materials, ceramic is resistant to staining and odors, which enhances the longevity of the mug. Its traditional look and feel continue to resonate with consumers who appreciate the timeless quality and functionality of ceramic mugs. The Environmental Protection Agency (EPA) estimated that ceramic mugs, when used regularly, could have a lower environmental impact than disposable cups after just 18 uses.

Furthermore, ceramic mugs are often perceived as a premium option compared to plastic or metal alternatives. This perception is bolstered by their ability to be produced in a wide range of shapes and sizes, accommodating different preferences and uses. As a result, ceramic mugs remain a popular choice in both residential and commercial settings, reinforcing their leading position in the coffee mugs market. The Ceramic Industry Association reported in February 2024 that 3D printing technology for ceramic mugs was gaining traction, with potential to reduce production times and increase customization options.

Which Factors Enhance Printed and Decorative Coffee Mugs Segment Dominance in Coffee Mugs Market?

Printed and decorative coffee mugs are a dominant force in the coffee mugs market due to their appeal as personalized and expressive items. Consumers are increasingly drawn to mugs that feature unique designs, custom messages, or artwork, which allow them to showcase personal style or convey sentiments. This demand for customization and individuality drives the popularity of printed and decorative mugs. The National Retail Federation reported in March 2024 that decorative mugs were among the top 5 gift items purchased for holidays and special occasions, accounting for 12% of all gift sales.

Mugs? They're everywhere! What really keeps them on top is how useful and fun they are for so many things. Think about it – in March 2024, Spreadshirt even came out with this cool new eco-friendly ink just for mugs, which is great because everyone wants to be green these days. You can use them for anythingbusinesses give them out as promos, people gift them for birthdays, or you can just collect them if you're into that sort of thing. They're popular because they fit any theme or event. And get this, back in January 2024, Shutterfly said their customized mug orders shot up by 35%! Apparently, that’s because they have awesome new design tools and super-fast shipping now.

Additionally, the growth of e-commerce platforms has facilitated the widespread availability of printed and decorative mugs. Online retailers offer a vast selection of designs and customization options, making it easier for consumers to find and purchase mugs that match their preferences. This accessibility further strengthens the position of printed and decorative mugs in the coffee mugs market. A report by Gartner in late 2023 found that 30% of online mug retailers were implementing AR technologies to allow customers to visualize custom designs before purchase.

 Gain Access into Coffee Mugs Market Report Methodology

Country/Region-wise Acumens

Will Strong Coffee Culture in North America Drive Coffee Mugs Market Growth?

North America dominates the coffee mugs market due to a high per capita coffee consumption rate and a strong coffee culture. In 2023, North America held the largest share of 35% in the global coffee mug market. The region’s widespread appreciation for coffee translates into robust demand for coffee mugs, which are a staple in both personal and professional settings. This cultural inclination supports a significant market presence for various types of mugs, including those that are printed and decorative.

Additionally, the presence of major brands and manufacturers in North America strengthens the market’s dominance. Contigo (USA) introduced a new line of spill-proof ceramic mugs in January 2024, combining traditional aesthetics with modern functionality. These companies invest in innovation and quality, offering a variety of high-end and functional coffee mugs. Their focus on design, durability, and customer preferences helps maintain North America’s leading position in the global coffee mugs market.

Will Urbanization and Rising Disposable Incomes Enhance Adoption of Coffee Mugs in Asia Pacific?

The coffee mugs market in Asia-Pacific is really taking off! It seems like all the new city dwellers and rising incomes are driving major growth. APEC reported that the market jumped 12.5% in 2023, which is way faster than the rest of the world. As more people move to cities and have more spending money, they're definitely wanting fancier, better-looking mugs. This growing middle class is really looking for high-quality and stylish options, which is just adding fuel to the fire. And UNESCAP said that way back in March 2024, the urban population hit 2.4 billion, which is 55% of everyone in the region!

Hey, guess what? All that online shopping in Asia-Pacific is making it way easier to find cool coffee mugs! Seriously, the Asian Development Bank says e-commerce sales hit a crazy $2.5 trillion last year. And things like homeware – you know, like our beloved coffee mugs – are up 20% year-over-year! It's awesome because you can just hop online and find mugs with all sorts of crazy designs and even customize them! Plus, it's just so easy to buy stuff online these days, which is making the whole coffee mug market explode. Take Zojirushi, for example – that company (from Japan) just launched a bunch of new vacuum-insulated mugs in February 2024, targeted at all those busy people commuting around Asia.

Competitive Landscape

The coffee mugs market is a dynamic and competitive space, characterized by a diverse range of players vying for market share. These players are on the run for solidifying their presence through the adoption of strategic plans such as collaborations, mergers, acquisitions, and political support.

The organizations are focusing on innovating their product line to serve the vast population in diverse regions. Some of the prominent players operating in the coffee mugs market include

  • Starbucks Corporation
  • Contigo
  • Tervis Tumbler Company
  • Ceramic Café
  • Corning Incorporated
  • Corelle Brands
  • Klean Kanteen
  • YETI Holdings, Inc.
  • Bodum
  • William Yeoward Crystal
  • Le Creuset
  • Ember Technologies
  • Tupperware Brands Corporation
  • Royal Worcester
  • Guzzini
  • Denby Pottery
  • RiteSet
  • Joco
  • Hario
  • BambooMN

Latest Developments

  • In April 2024, Starbucks launched a new line of sustainable coffee mugs made from recycled materials.
  • In March 2024, Nespresso introduced smart coffee mugs that can keep track of beverage consumption and reorder capsules automatically.
  • In February 2024, a leading ceramicware manufacturer partnered with a renowned artist to create limited edition designer coffee mugs.
  • In January 2024, Amazon expanded its selection of customizable coffee mugs through its online marketplace.
  • In December 2023, a major coffee chain introduced insulated travel mugs with advanced temperature control technology.
  • In November 2023, a startup company launched biodegradable coffee mugs made from organic materials, targeting eco-conscious consumers.

Report Scope

REPORT ATTRIBUTESDETAILS
Study Period

2021-2031

Growth Rate

CAGR of ~4.8% from 2024 to 2031

Base Year for Valuation

2024

Historical Period

2021-2023

Forecast Period

2024-2031

Quantitative Units

Value in USD Billion

Report Coverage

Historical and Forecast Revenue Forecast, Historical and Forecast Volume, Growth Factors, Trends, Competitive Landscape, Key Players, Segmentation Analysis

Segments Covered
  • Material
  • Design
  • Capacity
Regions Covered
  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa
Key Players

Starbucks Corporation, Contigo, Tervis Tumbler Company, Ceramic Café, Corning Incorporated, Corelle Brands, Klean Kanteen, YETI Holdings, Inc., Bodum, William Yeoward Crystal, Le Creuset, Ember Technologies, Tupperware Brands Corporation, Royal Worcester, Guzzini, Denby Pottery, RiteSet, Joco, Hario, BambooMN

Customization

Report customization along with purchase available upon request

Coffee Mugs Market, By Category

Material

  • Ceramic
  • Porcelain
  • Glass
  • Stainless Steel
  • Plastic

Design

  • Plain/Classic
  • Printed/Decorative
  • Customized/Personalized
  • Novelty/Themed
  • Travel Mugs
  • Stackable Mugs

Capacity

  • Small
  • Medium
  • Large
  • Extra-large

Region

  • North America
  • Europe
  • Asia-Pacific
  • South America
  • Middle East & Africa

Research Methodology of Market Research

To know more about the Research Methodology and other aspects of the research study, kindly get in touch with our .

Reasons to Purchase this Report

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Pivotal Questions Answered in the Study

The growing coffee consumption worldwide is propelling the demand for adoption of coffee mugs market.
The coffee mugs market is estimated to grow at a CAGR of 4.8%during the forecast period.
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