Global Sauerkrauts Market Size By Form(Solid and Liquid), By Packaging(Jars, Cans, and Pouches), By Distribution Channel(Supermarkets and Hypermarkets, Departmental Stores, Online, and Others), By Geographic Scope And Forecast

Published Date: August - 2024 | Publisher: MIR | No of Pages: 320 | Industry: latest updates trending Report | Format: Report available in PDF / Excel Format

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Global Sauerkrauts Market Size By Form(Solid and Liquid), By Packaging(Jars, Cans, and Pouches), By Distribution Channel(Supermarkets and Hypermarkets, Departmental Stores, Online, and Others), By Geographic Scope And Forecast

Sauerkrauts Market Size And Forecast

Sauerkrauts Market size was valued at USD 17.75 Billion in 2024 and is anticipated to reach USD 26.10 Billion by 2031, growing at a CAGR of 5.37% from 2024 to 2031.

The sauerkrauts market is booming, and it's all thanks to our growing love for fermented foods! You're seeing more and more sauerkraut on shelves, even in developing countries, which is a huge driver. But let's be honest, the real reason sauerkraut is flying off the shelves is because it's good for you! Looking for the full story? The Global Sauerkrauts Market report gives you the lowdown. We're talking deep dives into key areas, the latest trends, what's helping and hurting the market, who the big players are, and everything else shaping the future of sauerkraut.

Global Sauerkrauts Market Definition

Sauerkraut? It's basically fermented, salted, and shredded cabbage that gets all tangy and crisp thanks to natural lactic acid fermentation. Fun factChina actually invented it way before the Germans made it a household name! The German word "sauerkraut" literally means "acid cabbage," so it all makes sense. But here's the cool partthe fermentation process seriously boosts the good stuff in it like nutrients, fibers, and vitamins A, C, K, and B. Plus, it's a good source of iron, manganese, copper, sodium, magnesium, and calcium. Because it's fermented, sauerkraut is way healthier than plain old cabbage. And since it's low in carbs and high in fiber, it can even help with weight loss. So, with so many people trying to shed pounds, especially during lockdown, that makes it a pretty exciting time for the sauerkraut market, don't you think?

The sauerkraut includes lactic acid and microorganisms that help to cure cancer and other problems with the digestive system. Many research studies show that sauerkraut intake decreases the chances of breast cancer. The demand for the global sauerkraut market is largely driven by an increase in fermented food consumption, considering its health benefits. In Western Europe, the growing focus on fermented product innovation is creating supply-side demand, and countries such as France and Germany are investing significant amounts in research. It is anticipated that this will serve as a driving factor for fermented products, including sauerkraut, to rise.

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Global Sauerkrauts Market Overview

The new food trend on the market, widely embraced by people of every age group and country, is fermented food. Fermented food is processed using an anaerobic process in which natural bacteria are applied. This process creates lactic acid in the food that protects the food and increases the quality of the longer shelf life provided by it. Probiotics-containing fermented foods like sauerkraut, kimchi, kefir, yogurt, and kombucha contain live microorganisms known to restore balance to the digestive system. One of the fermented food items available on the market is Sauerkraut.

The demand for the global sauerkraut market is prominently driven by the rise in the consumption of fermented food considering its health benefits. Sauerkrauts are gaining popularity across the globe, as consumers are realizing numerous health benefits of Sauerkrauts. The increasing health concerns among the older population worldwide are forcing consumers to adopt healthier food options, and this is increasing the demand for sauerkraut as it is considered to be naturally healthy and nutrient-rich by consumers.

The sauerkraut industry is currently undergoing a phase of innovation. This is mainly due to the high demand for new tastes and flavors amongst consumers which is heightening the overall demand for the sauerkraut market over the forecast period. The sauerkraut industry is currently undergoing a phase of innovation. This is mainly due to the high demand for new tastes and flavors amongst consumers which is heightening the overall demand for the sauerkraut market over the forecast period.

Global Sauerkrauts MarketSegmentation Analysis

The Global Sauerkrauts Market is segmented on the basis of Form, Packaging, Distribution Channel, and Geography.

Sauerkrauts Market, By Form

  • Solid
  • Liquid

To Get Summarized Market Report By Form- 

When we look at the Form of sauerkraut, the global market breaks down into two typessolid and liquid. And in 2021, the solid sauerkraut definitely held the biggest piece of the pie. Think about it – that classic, shredded cabbage goodness is just the natural way sauerkraut comes to be. It's been around forever, one of the oldest ways to keep veggies fresh, which explains why it's so popular. Plus, everyone's getting into fermented foods these days, so it's a hit with people of all ages, everywhere! Now, don't forget about liquid sauerkraut! You'll find it often as sauerkraut juice, and it's gaining fans because of all the good stuff inside. It's packed with vitamins, proteins, fibre, and those all-important probiotics which help keep your gut happy and your immune system strong!

Sauerkrauts Market, By Packaging

  • Jars
  • Cans
  • Pouches

To Get Summarized Market Report By Packaging- 

When it comes to Packaging, the Sauerkraut market breaks down into a few main typesJars, Cans, and Pouches. Right now, Jars are in the lead, holding the biggest chunk of the market. Back in the day, folks would often make their own sauerkraut at home and stash it away in jars and metal cans. Glass jars used to be the go-to choice, but with the rise of plastics, you're now seeing more and more HDPE (high-density polyethylene) and PET (polyethylene terephthalate) jars popping up.

These HDPE jars are often used for larger quantities, like 1 kilogram or more. They're not see-through, so you can't peek at the sauerkraut inside, but they're tough and don't break easily during shipping. But things are changing! Thanks to new tech and cool innovations, we're seeing some game-changing ways to store sauerkraut. For instance, affordable flexible pouches made from co-extruded and laminated materials are starting to replace those jars and cans. These pouches come in all sorts of shapes, like flat pillow pouches or stand-up pouches, and they look great on the shelf. Plus, they're lightweight and easy to carry around, which makes them a popular choice.

Sauerkrauts Market, By Distribution Channel

  • Supermarkets and Hypermarkets
  • Departmental Stores
  • Online
  • Others

So, where can you find sauerkraut? Well, the market breaks down by where it's soldyou've got your usual supermarkets and hypermarkets, those big departmental stores, and of course, online, plus a few "others." A supermarket? Think self-service, aisles packed with food and home goods – bigger and better than your old corner store. Brands like The Kroger Company, Walmart, Edeka Group, Rewe Combine, J Sainsbury plc and Nonggongshang Supermarket (Group) Co. Ltd. sell tons of packaged sauerkraut this way. But here's the interesting partonline delivery is predicted to grow the fastest between 2022 and 2030, thanks to how we've been shopping since the pandemic. With safety rules getting stricter (especially during lockdowns), local and online shopping took off. Plus, with cafes and restaurants closed and more people working from home, we shifted from eating out to buying groceries. Now, people want that easy online experience for groceries, just like they get with everything else.

Sauerkrauts Market, By Geography

  • North America
  • Europe
  • Asia Pacific
  • Rest of the world

When we look at the world region by region, the Sauerkraut market breaks down into North America, Europe, Asia Pacific, Latin America, and then the Middle East and Africa. And guess what? In 2021, North America was the big cheese, holding the largest slice of the global pie! Why? Well, folks in the U.S. and Canada are just eating up sauerkraut these days. Plus, with older folks getting more concerned about their health, they're reaching for healthier choices, and sauerkraut is seen as a naturally healthy and nutrient-packed option. Oh, and let's not forget that a bunch of major players in the sauerkraut biz are based there, which definitely helps things along. Europe wasn't far behind, grabbing a significant chunk of the market in 2021 too. That's mostly thanks to sauerkraut-loving countries like Germany, France, and all those Eastern European spots. And, let's be honest, those health benefits are a major reason why sauerkraut is becoming so popular worldwide.

Key Players

The “Global Sauerkrauts Market” study report will provide valuable insight with an emphasis on the global market. The major players in the market are GLK Foods LLC, The Brinery, Bubbies Fine Foods L.L.C., WILDBRINE, HENGSTENBERG GMBH & CO. KG., B&G Foods, Inc., Libby’s, Leuchtenberg GmbH, Wasta Konserven Fischl GmbH & Co. KG., and Olive My Pickle.

In August 2022, Fermented Food Holdings, Inc. (FFH) announced the acquisition of the sauerkraut business from GLK Foods, LLC. As part of the merger, FFH will acquire several sauerkraut brands, including Cortland Valley, Silver Floss, Saverne and Flannigan

Report Scope

Report AttributesDetails
Study Period

2021-2031

Base Year

2024

Forecast Period

2024-2031

Historical Period

2021-2023

Unit

Value (USD Billion)

Key Companies Profiled

GLK Foods LLC, The Brinery, Bubbies Fine Foods L.L.C., WILDBRINE, HENGSTENBERG GMBH & CO. KG., B&G Foods, Inc., Libby’s, Leuchtenberg GmbH, Wasta Konserven Fischl GmbH & Co. KG., and Olive My Pickle.

Segments Covered

By Form, By Packaging, By Distribution Channel, and By Geography

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