Global Sauerkrauts Market Size By Form(Solid and Liquid), By Packaging(Jars, Cans, and Pouches), By Distribution Channel(Supermarkets and Hypermarkets, Departmental Stores, Online, and Others), By Geographic Scope And Forecast

Sauerkrauts Market Size And Forecast

Sauerkrauts Market size was valued at USD 17.75 Billion in 2024 and is anticipated to reach USD 26.10 Billion by 2031, growing at a CAGR of 5.37% from 2024 to 2031.

The market growth can be attributed to the rising consumption of fermented food across the globe. In addition to this, the growing availability of fermented food such as sauerkraut in supermarkets and grocery stores in developing countries is further propelling the growth of the market. The health benefits of sauerkrauts are a crucial reason for the rapid growth of the global demand for sauerkrauts. The Global Sauerkrauts Market report provides a holistic evaluation of the market. The report offers a comprehensive analysis of key segments, trends, drivers, restraints, competitive landscape, and factors that are playing a substantial role in the market.

Global Sauerkrauts Market Definition

Sauerkraut is the fermented food resulting from the natural lactic acid fermentation of salted, shredded cabbage. It is prepared from chopped cabbage and fermented which offers a sour and crisp texture to it. Sauerkraut is the food that China invented before the Germans really embraced and marketed it. The German word translated means acid (sauer) and cabbage (kraut). The sauerkraut fermentation process increases the availability of nutrients, fibres, and vitamins A, C, K, and B. It is a good source of iron, manganese, copper, sodium, magnesium, and calcium. Due to the fermentation it undergoes, sauerkraut offers health and nutrition benefits far beyond those of fresh cabbage. As it is low in carbohydrates and high in fibre, sauerkraut is also effective for weight loss. Therefore, as many individuals turn to weight loss regimes throughout the lockdown period, this aspect can invite great growth in the sauerkraut market.

The sauerkraut includes lactic acid and microorganisms that help to cure cancer and other problems with the digestive system. Many research studies show that sauerkraut intake decreases the chances of breast cancer. The demand for the global sauerkraut market is largely driven by an increase in fermented food consumption, considering its health benefits. In Western Europe, the growing focus on fermented product innovation is creating supply-side demand, and countries such as France and Germany are investing significant amounts in research. It is anticipated that this will serve as a driving factor for fermented products, including sauerkraut, to rise.

Global Sauerkrauts Market Overview

The new food trend on the market, widely embraced by people of every age group and country, is fermented food. Fermented food is processed using an anaerobic process in which natural bacteria are applied. This process creates lactic acid in the food that protects the food and increases the quality of the longer shelf life provided by it. Probiotics-containing fermented foods like sauerkraut, kimchi, kefir, yogurt, and kombucha contain live microorganisms known to restore balance to the digestive system. One of the fermented food items available on the market is Sauerkraut.

The demand for the global sauerkraut market is prominently driven by the rise in the consumption of fermented food considering its health benefits. Sauerkrauts are gaining popularity across the globe, as consumers are realizing numerous health benefits of Sauerkrauts. The increasing health concerns among the older population worldwide are forcing consumers to adopt healthier food options, and this is increasing the demand for sauerkraut as it is considered to be naturally healthy and nutrient-rich by consumers.

The sauerkraut industry is currently undergoing a phase of innovation. This is mainly due to the high demand for new tastes and flavors amongst consumers which is heightening the overall demand for the sauerkraut market over the forecast period. The sauerkraut industry is currently undergoing a phase of innovation. This is mainly due to the high demand for new tastes and flavors amongst consumers which is heightening the overall demand for the sauerkraut market over the forecast period.

Global Sauerkrauts MarketSegmentation Analysis

The Global Sauerkrauts Market is segmented on the basis of Form, Packaging, Distribution Channel, and Geography.

Sauerkrauts Market, By Form

• Solid
• Liquid

To Get Summarized Market Report By Form- 

On the basis of Form, the global Sauerkraut market has been segmented intosolid and liquid. Solid segment accounted for the major market share in 2021. The solid sauerkraut form is the natural form of the sauerkraut which is formed from white cabbage. It is amongst the oldest vegetable preservations, due to which solid sauerkraut has higher penetration between people. The increasing trend for fermented foods in the market is on a rise, due to which it is adopted by people of every age group and region. Apart from the solid type, liquid sauerkraut is used in form of sauerkraut juice due to its nutritional benefits. The liquid sauerkraut has a high dose of vitamins, proteins, fibre, and probiotics which is good for healthy gut bacteria to improve the immune and digestive systems.

Sauerkrauts Market, By Packaging

• Jars
• Cans
• Pouches

To Get Summarized Market Report By Packaging- 

On the basis of Packaging, the global Sauerkraut market has been segmented intoJars, Cans, and Pouches. Jars are the leading market segment with the highest share. Earlier people used to make sauerkraut at home and store them in jars and metal cans. Glass jars were the leading jars category a few years back, but with the advent of plastics, HDPE (high-density polyethylene) and PET (polyethylene terephthalate) jars are also getting popularity. HDPE jars are usually used for packing 1 kilogram and more. They are opaque so do not provide visibility of the pickle, but are convenient, as they do not break in transit. With the advancement in technology and innovations, disruptive technologies for storing sauerkraut are introduced for packing. Cost-effective flexible pouches of co-extruded and laminated structures have is replacing jars and cans. The pouches are in different shapes like flat pillow pouches or stand-up pouches and have a good visual appearance. They are also lightweight and convenient to handle in nature, which makes them preferable over other counterparts.

Sauerkrauts Market, By Distribution Channel

• Supermarkets and Hypermarkets
• Departmental Stores
• Online
• Others

On the basis of distribution channel, the global Sauerkraut market is segmented into supermarkets and hypermarkets, departmental stores, online, and others. A supermarket is a self-service shop offering a wide variety of food and household products, organized into aisles. It is larger and has a wider selection than earlier grocery stores. The Kroger Company, Walmart, Edeka Group, Rewe Combine, J Sainsbury plc and Nonggongshang Supermarket (Group) Co. Ltd. are a few supermarket brands that utilize and provide packaged sauerkrauts at a large scale. Due to the growth of shopping trends brought on by the pandemic, it is anticipated that the online delivery channel would see the fastest CAGR between 2022 and 2030. The market for local and online shopping increased as a result of increased safety regulations, especially in areas with stricter lockdowns, while the shift in consumer food consumption from food service to grocery retail was caused by the closure of cafes and restaurants and a rise in remote working. Customers are seeking digitization in grocery stores as they become more aware of its benefits in other retail settings.

Sauerkrauts Market, By Geography

• North America
• Europe
• Asia Pacific
• Rest of the world

On the basis of regional analysis, the global Sauerkraut market is classified into North America, Europe, Asia Pacific, Latin America, Middle East and Africa. Based on the geography, North America region held the largest market share in the global Sauerkraut market in 2021. This is mainly attributed to the increasing consumption as well as popularity of sauerkraut in the countries such as the U.S. and Canada. The increasing health concerns among the older population in the U.S. is forcing consumers to adopt healthier food options, and this is increasing the demand for Sauerkrauts as it is considered to be naturally healthy and nutrient-rich by consumers. In addition to this, the presence of a large number of key players in the region further propels the growth of the market. The Europe region accounted for the significant market share in the global sauerkraut market in 2021. This is mainly due to the significant consumption of sauerkraut in the countries such as Germany, France, and Eastern European countries. The health benefits of sauerkrauts are a crucial reason for the rapid growth of the global demand for sauerkrauts.

Key Players

The “Global Sauerkrauts Market” study report will provide valuable insight with an emphasis on the global market. The major players in the market are GLK Foods LLC, The Brinery, Bubbies Fine Foods L.L.C., WILDBRINE, HENGSTENBERG GMBH & CO. KG., B&G Foods, Inc., Libby’s, Leuchtenberg GmbH, Wasta Konserven Fischl GmbH & Co. KG., and Olive My Pickle.

In August 2022, Fermented Food Holdings, Inc. (FFH) announced the acquisition of the sauerkraut business from GLK Foods, LLC. As part of the merger, FFH will acquire several sauerkraut brands, including Cortland Valley, Silver Floss, Saverne and Flannigan

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Reasons to Purchase this Report

• Qualitative and quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors• Provision of market value (USD Billion) data for each segment and sub-segment• Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market• Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region• Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions and acquisitions in the past five years of companies profiled• Extensive company profiles comprising of company overview, company insights, product benchmarking and SWOT analysis for the major market players• The current as well as future market outlook of the industry with respect to recent developments (which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions• Includes an in-depth analysis of the market of various perspectives through Porter’s five forces analysis• Provides insight into the market through Value Chain• Market dynamics scenario, along with growth opportunities of the market in the years to come• 6-month post sales analyst support

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