Global In-Store Music Service Market Size By Type (Streaming Media Service, Audio Equipment), By Application (Retail Stores, Cafes and Restaurants), By Geographic Scope And Forecast

Published Date: August - 2024 | Publisher: MIR | No of Pages: 320 | Industry: latest updates trending Report | Format: Report available in PDF / Excel Format

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In-Store Music Service Market Size And Forecast

In-Store Music Service Market size was valued at USD 2.15 Billion in 2024 and is projected to reach USD 3.39 Billion by 2031, growing at a CAGR of 5.8% from 2024 to 2031.

The worldwide In-Store Music Service Market is expected to expand further, owing to shifting customer tastes, technology improvements, and increased appreciation for music’s role in enriching the shopping experience. Businesses must prioritize customization, compliance with licensing and copyright restrictions, and the integration of technology to create personalized and engaging in-store music experiences to compete in this competitive market. As retailers continue to spend in developing distinctive shopping environments, the in-store music service sector will play an increasingly important role in determining retail’s future.

Global In-Store Music Service Market Definition

Imagine walking into your favorite coffee shop and noticing the music – that's likely the work of the "In-Store Music Service." It's a corner of the music world focused on providing licensed background music to all sorts of places like restaurants, retail stores, even your doctor's office. What makes it special is how they tailor the music to each business's vibe. Essentially, the In-Store Music Market is all about licensing, creating, and delivering music playlists and audio content to make being in those spaces better. They're aiming to create a pleasant experience and a catchy auditory environment. Ultimately, they want to make sure the music fits perfectly with a business’s brand.

In doing so, the In-Store Music Market offers businesses a means to elevate the overall customer experience, influence consumer behavior, and ultimately drive sales and customer loyalty through the strategic use of music and audio content. Furthermore, the In-Store Music Market is characterized by its ability to provide a cost-effective alternative for businesses, allowing them to bypass the annual fees typically associated with national performing and neighboring rights organizations. This unique niche within the music industry plays a pivotal role in shaping the atmosphere and enhancing the commercial success of various enterprises.

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Global In-Store Music Service Market Overview

Think of the in-store music scene as a behind-the-scenes helper for businesses like your favorite retail stores, restaurants, and hotels. These services whip up awesome, customized playlists, take care of the tricky music licensing stuff, and even help with audio branding to make the vibe just right for you! It's all about creating a space you enjoy while also reflecting what the business is all about. In-store music is more than just background noise; it can totally improve your shopping trip, set the mood, and maybe even influence what you buy. After all, we shoppers want a fun, immersive experience, and music is a pretty powerful way to get there.

Businesses in a variety of industries, including retail, hospitality, and healthcare, understand the value of crafting the right playlist to engage consumers and improve their entire experience. Technological advancements have changed the way music is presented and handled in retail environments. With the introduction of cloud-based music streaming services, companies may now access a large collection of songs and customize playlists depending on their target demographic and corporate identity. Furthermore, the use of artificial intelligence (AI) and machine learning algorithms enables real-time playlist modifications to match a store’s atmosphere and customer flow.

Okay, so one of the big things happening with music in stores is that everyone's trying to make it really personal. Think custom playlists! Retailers are digging into data and using fancy AI to pick tunes that match their vibe and who their customers are. Personalized music? It's all about getting customers hooked and coming back for more, which is why it's a driving force for growth. Now, it's not all sunshine and roses. There are some headaches, especially around the legal stuff. Licensing and copyright can be a total maze, and stores need to make absolutely sure they're covered to play music legally. Messing that up could mean serious legal trouble and a hit to their wallets.

Global In-Store Music Service Market Segmentation Analysis

The Global In-Store Music Service Market is segmented on the basis of Type, Application, And Geography.

In-Store Music Service Market, By Type

  • Streaming Media Service
  • Audio Equipment

To Get a Summarized Market Report By Type-

Okay, so the in-store music scene is basically split into two big playersStreaming Media Services and Audio Equipment. And guess what? Streaming services were the top dog in 2022. Think about itstreaming gives businesses a massive library of tunes, super easy playlist control, and instant updates – all of which makes customers happier and more likely to stick around. But don't count out the audio equipment! Fancy sound systems with easy setup and remote controls? They really help businesses create the perfect vibe and boost sales through the power of sound.

In-Store Music Service Market, By Application

  • Retail Stores
  • Cafes and Restaurants
  • Leisure Places & Hotels
  • Others

Based on Application, The market is bifurcated into Retail Stores, Cafes and Restaurants, Leisure Places & Hotels, and Others. The retail stores segment is dominating the growth of the market. As companies use carefully crafted soundscapes to create welcoming shopping experiences, strengthen brand identities, and increase sales, retail establishments are fuelling the in-store music service business. As companies use carefully crafted soundscapes to create welcoming shopping experiences, strengthen brand identities, and increase sales, retail establishments are fueling the in-store music service business.

In-Store Music Service Market, By Geography

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa
  • Latin America

To Get a Summarized Market Report By Geography-

Based on Regional Analysis, The Global In-Store Music Service Market is classified into North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. In 2022, North America accounted for the largest market share accounted the largest market share for global in-store music service market due to the region’s businesses increasingly investing in licensed and rights-cleared music to avoid legal complications. Moreover, there is a growing emphasis on technology integration to create holistic in-store experiences, incorporating music, lighting, and digital signage. Data-driven insights are being leveraged to fine-tune music selections and understand customer behavior.

Key Players

The “Global In-Store Music Service Market” study report will provide valuable insight with an emphasis on the global market. The major players in the market are Usen Corporation, Mood Media, PlayNetwork, Imagesound, Brandtrack, TouchTunes, Open Ear Music, Soundreef, Ambie Music Ltd., Pandora Media Inc. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

Key Developments

  • In July 2023, TouchTunes, the largest in-venue interactive music and entertainment platform in the United States has partnered with superstar Toby Keith for the launch of the exclusive artist-curated playlist, “Toby Keith PresentsMade In America,” which is now available on TouchTunes jukeboxes nationwide and through their industry-leading jukebox mobile app, just in time for the Independence Day holiday weekend.
  • In July 2023, Crafted the perfect playlist for Rosa’s Thai 15th birthday celebrations. For Rosa’s 15th birthday celebrations, Open Ear Music’s talented curator, Stephen Gomberg, was tasked with curating the perfect soundtrack
  • In March 2023, With the acquisition of Vibenomics, the leading provider of in-store ad network technology and services, Mood Media increased its offering of in-store solutions. Deeper insights for advertisers, more opportunities for brands to earn money, and increased consumer engagement and analytics at the point of sale are all made possible by combining Mood Media’s breadth and scale as the top provider of in-store experiences with Vibenomics’ unique technological position in on-premise media solutions.
  • In September 2022, Usen-Next Group established Usen Square Kobe, a workplace and showroom where clients can view and interact with the cutting-edge retail DX. Usen Square, which includes Usen Square Nagaoka and Usen Square Matsuyama, will act as the information-dissemination hub for shop DX. The cafe’s décor and features mimic the operations of a physical store, and the layout was created to make it simpler to visualize retail operations.

Report Scope

REPORT ATTRIBUTESDETAILS
STUDY PERIOD

2021-2031

BASE YEAR

2024

FORECAST PERIOD

2024-2031

HISTORICAL PERIOD

2021-2023

UNIT

Value (USD Billion)

Key Companies Profiled

Usen Corporation, Mood Media, PlayNetwork, Imagesound, Brandtrack, TouchTunes, Open Ear Music, Soundreef, Ambie Music Ltd., Pandora Media Inc.

Segments Covered
  • By Type
  • By Application
  • By Geography
CUSTOMIZATION SCOPE

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