Global Bowling Market Size By Lane Material (Wooden Lane, Synthetic Lane), By End-User (Theme Parks, Shopping Malls, Gaming Centers), By Geographic Scope And Forecast

Bowling Market Size And Forecast

Bowling Market size was valued at USD 927.11 Million in 2023 and is projected to reach USD 1320.47 Million by 2031, growing at a CAGR of 4.52% from 2024 to 2031.

• The Bowling Market includes the industry that operates bowling alleys, manufactures and sells bowling equipment such as balls, pins, and shoes, and provides related services such as bowling leagues and competitions.
• This market also encompasses the larger entertainment and leisure industry features of bowling centers, such as arcade games, food and beverage services, and event management. Bowling alleys range from small, local operations to big, multi-lane facilities that serve both casual and competitive bowlers. The market also includes technology and software solutions for scoring systems, lane operations, and consumer engagement.
• The Bowling Market is expected to increase significantly in the future, owing to technological advancements and changing consumer tastes. Automated scoring systems, augmented reality (AR) experiences, and interactive lanes are intended to improve the customer experience and attract younger demographics to bowling.

Global Bowling Market Dynamics

The key market dynamics that are shaping the global Bowling Market include

Key Market Drivers

• Increasing Participation in Bowling Leagues and TournamentsOrganized bowling tournaments are propelling market growth. According to the United States Bowling Congress (USBC), despite a modest decrease owing to the pandemic, there were still over 1.2 million registered league bowlers for the 2019-2020 season.
• Rising Number of Bowling CentersThe proliferation of bowling centers is helping to drive industry growth. According to the International Bowling Federation, there will be over 130,000 bowling lanes in more than 10,000 bowling establishments throughout 141 nations by 2022.
• Technological Advancements in Bowling EquipmentTechnological developments in bowling equipment are luring new players. According to the Bowling Proprietors’ Association of America (BPAA), automatic scoring systems will be used in more than 95% of bowling establishments in the United States by 2020, up from 60% in 2000.

Key Challenges

• Declining Participation RatesThe most significant difficulty facing the bowling industry is decreased participation rates, particularly among younger generations. Traditional bowling has begun to lose appeal in the face of a plethora of rival entertainment options, including video games, virtual reality experiences, and other leisure pursuits viewed as more engaging or modern. To attract new and younger participants, major investment in marketing, facility modernization, and bowling experience innovation is required.
• Declining Youth ParticipationBowling engagement among younger generations may be diminishing. Bowling alleys must discover strategies to attract families with small children and create programs that engage teenagers.
• Impact of Economic FluctuationsEconomic swings have a significant impact on the Bowling Market. During economic downturns, discretionary expenditure on leisure activities, such as bowling, frequently falls as consumers prioritize critical expenses. This instability makes it difficult for bowling centers to generate consistent revenue and plan for long-term improvements.

Key Trends

• Modernization and Technological IntegrationBowling facilities are being modernized and integrated with innovative technologies to improve client experience. This involves the use of automated scoring systems, augmented and virtual reality (AR) features, interactive touchscreens, and mobile apps that provide individualized game experiences and social sharing. These developments are intended to attract tech-savvy younger groups and deliver a more interesting and immersive experience.
• Focus on Social and Competitive PlayBowling is growing more sociable and competitive. Leagues and tournaments remain popular among regular bowlers, but there is an increasing emphasis on casual, social bowling activities. Many centers organize themed nights, business events, and parties to promote group engagement and social interaction.
• Family-Friendly ProgramsSpecial pricing for families, bumpers for youngsters, and dedicated party packages make the setting inviting for families with small children.
• Customization and PersonalizationAdvanced booking systems, online menus with dietary filters, and customized lane settings cater to individual tastes and dietary requirements, resulting in a more personalized experience.

Global Bowling Market Regional Analysis

Here is a more detailed regional analysis of the global Bowling Market

North America

• North America now dominates the Bowling Market. The concentration of major bowling equipment manufacturers in North America contributes greatly to regional market growth. According to the Bowling Proprietors’ Association of America (BPAA), over 70% of the world’s main bowling equipment manufacturers are headquartered in the United States. As a result of this geographical domination, the US bowling equipment market is expected to reach USD 1.2 Billion by 2021, according to IBISWorld. Furthermore, according to a 2020 poll conducted by the United States Bowling Congress (USBC), 87% of North American bowling facilities use equipment made by these domestic manufacturers, demonstrating the tremendous effect of local industry leaders on market dynamics and technological innovation.
• Focus on entertainment, the transition of North American bowling alleys into integrated entertainment facilities is a significant industry driver. According to the Bowling Proprietors’ Association of America (BPAA), 78% of centers now include extra entertainment options.
• According to the National Bowling Economy Report, such establishments’ average customer expenditure increased by 23%. According to the U.S. Census Bureau’s 2021 Economic Census statistics, companies with integrated food and beverage services had a 15% increase in annual income. This trend has broadened the market’s demographic reach, with a 32% growth in millennial and Gen Z visits between 2018 and 2022, cementing North America’s dominant position in the worldwide bowling sector.

Asia Pacific

• The Asia Pacific region is poised for the fastest growth in the Bowling Market. Rapid urbanization in the Asia-Pacific region is driving Bowling Market expansion. According to UNESCAP, the urban population is anticipated to increase from 2.3 billion in 2019 to 3.5 billion in 2050. This trend has resulted in a 35% growth in bowling centers in major Asian cities between 2015 and 2022, according to the Asian Bowling Federation. According to an Asia Pacific Bowling Federation report, bowling participation rates increased by 28% in urban regions of China, Japan, and South Korea between 2018 and 2023.
• Increasing disposable incomes in key Asia Pacific countries are propelling the Bowling Market forward. According to the World Bank, China’s average yearly disposable income per capita grew from $5,698 in 2015 to $8,750 in 2022, while India’s went from $1,750 to $2,466. This economic growth has bolstered leisure spending, with the Asian Development Bank reporting a 7.2% yearly increased in recreational spending between 2018 and 2023.

Global Bowling MarketSegmentation Analysis

The Global Bowling Market is Segmented on the basis of Lane Material, End-User, And Geography.

Bowling Market, By Lane Material

• Wooden Lane
• Synthetic Lane
• Guardian Lane

Based on Lane Material, the market is bifurcated into Wooden Lane, Synthetic Lane, and Guardian Lane. Synthetic lanes are currently dominating the Bowling Market. Most bowling centers favor them due to their low cost, uniformity, and ease of maintenance. However, Guardian lanes may be the fastest-growing sector. These synthetic overlays added to worn-out wood lanes provide a low-cost solution to rejuvenate outdated bowling alleys, potentially luring new customers into markets where wood lanes are still available.

Bowling Market, By End-User

• Theme Parks
• Shopping Malls
• Gaming Centers
• Hotels
• Resorts

Based on End-User, the market is segmented into Theme parks, shopping malls, Gaming centers, Hotels, and Resorts. shopping malls now dominate the Bowling Market location sector. Malls have considerable foot traffic and are convenient, making them an ideal location for casual bowlers looking for a fun activity while shopping. However, hotels and resorts may be the fastest-growing industry. As bowling alleys aim to become entertainment destinations, incorporating them within hotels and resorts provides a whole leisure package for visitors and families, delivering a more immersive and possibly opulent bowling experience.

Key Players

The “Global Bowling Market” study report will provide valuable insight with an emphasis on the global market. The major players in the market Brunswick, QubicaAMF, Steltronic, US Bowling Corporation, Computer Score, A.K. Microsystems, Twelve Strike, and Switch Bowling. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

Bowling Market Recent Developments

• In April 2022, QubicaAMF, a top bowling equipment company, introduced a new pinspotter. EDGE Free-Fall includes advanced technology features that improve the bowling experience while also lowering long-term operational costs for owners.
• In July 2021, Isos Acquisition Corporation announced its merger with Bowlero, an American bowling center operator. The merger aimed to bring Bowlero public and list it on the New York Stock Exchange (NYSE).

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• Qualitative and quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors• Provision of market value (USD Billion) data for each segment and sub-segment• Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market• Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region• Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled• Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players• The current as well as the future market outlook of the industry with respect to recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions• Includes in-depth analysis of the market of various perspectives through Porter’s five forces analysis• Provides insight into the market through Value Chain• Market dynamics scenario, along with growth opportunities of the market in the years to come• 6-month post-sales analyst support

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