Savory Ingredients Market By Ingredient Type (Monosodium Glutamate, Yeast Extracts, HVPS), Form (Powder, Liquid), Origin (Natural, Synthetic), Application (Food, Feed), & Region for 2024-2031

Savory Ingredients Market Valuation – 2024-2031

Increasing popularity of snacking culture, especially in cities is propelling the adoption of savory ingredients. Thus, customers are preferring portable, easy-to-carry snacks that are satisfying and tasty savory flavorings, and seasonings are driving the market size surpass USD 8.88 Billion valued in 2024 to reach a valuation of around USD 13.11 Billion by 2031.

In addition to this, growing trend in the consumption of savory snacks such as chips, crackers, and nuts is spurring up the adoption of savory ingredients. The rising demand for various food categories due to consumers desire for rich taste profiles, fragrant flavors, and pleasant textures is enabling the market grow at a CAGR of 5.5% from 2024 to 2031.

Savory Ingredients MarketDefinition/ Overview

Savory ingredients are found in various convenience food products like dehydrated noodles, soups, ready meals, chips, extruded snacks, fruit snacks, nuts, popcorns, pretzels, and corn chips. The four basic tastes of sweet, salty, sour, and bitter have been recognized for centuries. In 1908, Japanese chemist Kikunae Ikeda identified umami, also known as the savory taste, as a combination of the words “umai” meaning delicious and “mi” meaning taste, translating to “pleasant savory taste.”

The food and beverage industry frequently uses savory ingredients like starches, yeast extracts, hydrolyzed vegetable and animal proteins, and monosodium glutamate to enhance the taste and aroma of packaged food items. These ingredients are commonly used in the production of instant food, meat products, and seasonings, enhancing shelf life and reducing salt content, and are cost-effective and easily accessible in both online and offline retail channels.

The demand for savory alternatives to salt-based flavorings is increasing due to health concerns associated with excessive sodium intake. Seaweed-based spices, soy sauce, and yeast extracts are umami-rich ingredients that enhance taste and reduce sodium levels.

Fermentation is gaining popularity for its ability to create unique flavors in savory ingredients like miso, soy sauce, and kimchi. These products offer depth and complexity, appealing to consumers’ interest in bold tastes. Additionally, fermentation offers probiotic benefits, making it appealing to health-conscious consumers. Innovations in fermentation techniques are expanding the variety of fermented savory ingredients, catering to various culinary applications and preferences.

How will Rising Popularity of Convenience Food Products Increase the Adoption of Savory Ingredients?

Increasing demand for convenience food products is major driving factor for the market for savory ingredients. As people become busier and time-constrained, the demand for packaged foods, ready-to-eat meals, and snacks has increased. Savory ingredients, such as seasonings, condiments, flavor enhancers, and chips and crackers, are essential for creating flavor profiles in these products. These ingredients contribute to the depth, richness, and complexity of various foods, including frozen dinners, frozen snacks, and instant noodles.

The convenience food sector is constantly evolving, introducing new product offerings and flavor variations to cater to changing consumer preferences, driving demand for a wide range of savory ingredients to differentiate and capture market share in a competitive market.

Also, different people have varying taste preferences, which can also differ at a regional or local level. Companies in the savory ingredient market are actively developing new products to meet these specific tastes. Ajinomoto, for example, has organized its product portfolio based on the taste preferences of each country. The increasing desire for unique, ethnic, and spicy flavors in food categories such as savory snacks, soups, and ready-to-eat food is expected to boost market demand in the upcoming years.

The rise in health concerns over food additives and preservatives is expected to decrease demand for MSG and other flavor enhancers. Although the FDA has classified Monosodium Glutamate as safe, its use in food products remains controversial. However, yeast extract, which can enhance flavor, is expected to gain popularity due to its “clean label” status in Europe and North America.

Consumers are increasingly seeking foods that contribute to overall wellness, leading manufacturers to incorporate health-promoting ingredients like turmeric, garlic, and ginger. These ingredients are valued for their flavor, anti-inflammatory, and antioxidant benefits, aligning with the broader movement towards functional foods. The savory ingredient market is experiencing a surge in demand for components that enhance both taste and health.

Will Strict Rules and Regulations Related to Savory Ingredients Restrain Its Application?

Strict rules pose a significant challenge to savory ingredient suppliers and manufacturers, who often face significant costs in testing, paperwork, and research to comply with complex regulations. Detailed documentation is necessary to demonstrate compliance with regulations. This includes maintaining records of sourcing, testing, and quality control processes. The administrative burden of this paperwork can be considerable. Regulations can change frequently, and staying up-to-date with these changes requires ongoing monitoring and adaptation. This adds another layer of complexity and cost.

Rising demand for products which meet international quality standards, causing higher manufacturing costs and administrative issues, particularly for smaller market participants who may lack the necessary skills to negotiate effectively in the regulatory environment. Larger companies can spread compliance costs over a greater volume of production, achieving economies of scale. Smaller companies, with lower production volumes, cannot as easily absorb these costs, making compliance disproportionately expensive for them.

There is a growing trend towards healthier eating, with consumers seeking out fresh, minimally processed foods. This shift in consumer preferences can hinder the adoption of traditional convenience foods that are perceived as unhealthy. Convenience foods, high in calories, saturated fat, fat, and sugar, and trans-fats, lack freshness and are low in saturated fat, limiting consumer adoption, potentially hindering market growth.

Consumer consciousness has led to concerns about savory products containing artificial flavor enhancers, such as monosodium glutamate (MSG), as they may be unhealthy or hazardous. Some people have reported allergic reactions, nausea, and headaches. This increased awareness has impacted the market for these chemicals, as customers are reluctant to purchase products containing these chemicals, which is hampering the growth of the market.

Category-Wise Acumens

Will Rise in Adoption of Hydrolyzed Vegetable Protein (HVP) Drive Savory Ingredients Market?

The hydrolyzed vegetable protein (HVP) segment is anticipated to hold a major share in the savory ingredients market. Hydrolyzed vegetable protein (HVP) is a versatile food additive that enhances the flavor of various dishes, including soups, sauces, snacks, and spices. Its savory, umami flavor, characterized by meaty or broth-like notes, is attributed to the naturally occurring glutamic acid in the product.

Hydrolyzed vegetable protein (HVP) is a beneficial addition to plant-based or vegetarian diets due to its rich amino acid content and bioavailability. It’s a healthy substitute for fat and cholesterol, making it a natural and less processed ingredient choice for food makers.

HVP is valued for its ability to enhance savory flavors, often described as umami, which is desirable in a wide range of food products including soups, sauces, snacks, and plant-based meat alternatives. Clean label products emphasize transparency and simplicity in ingredient lists. HVP sourced from plants and minimally processed fits well into clean label formulations as it meets consumers’ expectations for recognizable and understandable ingredients.

Hydrolyzed vegetable protein (HVP) is a versatile ingredient that enhances taste and palatability in various foods and beverages, including processed meats, savory snacks, vegetarian products, and plant-based substitutes, making them versatile.

Which are the Drivers Enabling the Powder Form Segment Dominate the Savory Ingredients Market?

Powdered savory ingredients are popular due to their versatility and convenience. They are easier to handle, store, and transport than liquid or paste forms, making them suitable for various cuisine categories like seasonings, snacks, soups, sauces, and meals. Powdered ingredients ensure uniform flavor distribution and improve the sensory experience by allowing precise measurement and constant dispersion.

They also have better stability and longer shelf life, making them ideal for long-term preservation and storage. Powders are typically more stable due to their low moisture content and reduced enzymatic activity, which helps inhibit microbial growth and chemical reactions that can lead to spoilage. This stability ensures that the ingredients maintain their quality and efficacy over a longer period.

Also, businesses can customize their products with powdered savory ingredients, allowing them to create unique flavors and adapt to market trends. This flexibility in formulation allows for culinary creativity and product uniqueness, enhancing the taste of snacks or adding richness to culinary creations. As consumer demand for flavorful and convenient food products continues to rise, powdered savory ingredients are poised to maintain their market leadership.

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Country/Region-wise Acumens

Will Growing Preference for Quick and Flavorful Food Options in Asia Pacific Mature Savory Ingredients Market?

Asia Pacific indeed holds a dominant position in the global savory ingredients market. The Asia Pacific region is experiencing rapid population growth, urbanization, and increasing disposable incomes, leading to a burgeoning consumer base with evolving tastes. There is a rising preference for quick and flavorful food options such as savory snacks, ready-to-eat meals, and packaged goods. These products often leverage savory ingredients to enhance taste, catering to the fast-paced urban lifestyles prevalent in the region.

Asia Pacific’s culinary diversity, encompassing subtle East Asian cuisines and robust, spicy Southeast Asian dishes, fuels high demand for a wide array of savory ingredients. Consumers are increasingly curious and experimental, seeking authentic flavors and culinary experiences from different cultures. This diversity drives the demand for sauces, seasonings, and spices that enable consumers to create dishes rich in flavor and authenticity.

Furthermore, the market for savory ingredients in Asia Pacific is expanding due to the growing popularity of international cuisines and the adoption of Western eating habits. There is a notable increase in demand for savory ingredients used in Western-style entrees, snacks, and convenience foods. This trend reflects global culinary influences shaping consumer preferences and presents significant opportunities for suppliers and manufacturers to innovate and cater to local tastes. In response to these trends, suppliers and manufacturers in the region are poised to capitalize on the dynamic market landscape.

The increasing consumption of noodles in developing economies like China and India due to busy lifestyles, working professionals, and a growing young population is expected to increase demand for savory ingredients like MSG, yeast extract, and starch, as noodle brands incorporate these ingredients in their products.

Will High Presence of Health-Conscious Consumers in North America Drive the Market?

The savory ingredients market in North America is experiencing exponential growth driven by increasing consumer demand for diverse flavor profiles. To meet these demands, innovative and cost-effective flavor production methods are being adopted as enhancers, fostering market expansion. Health-conscious consumers are increasingly seeking balanced options that satisfy both health needs and taste preferences, influencing the market towards functional and health-promoting salty ingredients.

Snack trends in North America are shifting towards products that offer functional benefits, aligning with health-conscious consumer preferences. This trend necessitates manufacturers to strategize and innovate in product development to cater to evolving consumer expectations. The rise in disposable incomes has fueled the consumption of time-saving foods, driving further growth prospects for the market in the upcoming years.

The foodservice industry’s increasing utilization of salty ingredients is expected to accelerate market growth. Convenience food products are becoming increasingly popular as they offer solutions for managing busy lifestyles and reducing meal preparation time. This shift towards convenience is boosting the demand for precast and ready-to-cook products, thereby expanding the North American Savory Ingredients market.

Additionally, savory ingredients are valued for their cost-effectiveness and multifunctional properties as thickeners, stabilizers, and emulsifiers in various food applications. This versatility contributes to their widespread use across different segments of the food industry. The market’s growth trajectory is further bolstered by rising consumer awareness of health and nutrition, driving demand for products with “All Season” and “Clean Label” claims in North America..

Competitive Landscape

The competitive landscape of the savory ingredient market is characterized by intense competition among suppliers and manufacturers striving to innovate and meet diverse consumer preferences. Companies differentiate themselves through product innovation, quality assurance, and strategic partnerships aimed at expanding their market presence. With a focus on enhancing flavor profiles and addressing health-conscious trends, competitors continually adapt their offerings to cater to various segments such as snacks, convenience foods, and culinary applications. Market players also navigate regulatory complexities and sustainability considerations to maintain competitiveness and meet evolving consumer expectations for clean label and natural ingredients. Some of the prominent players operating in the savory ingredients market include

• Kerry Group
• Tate & Lyle PLC
• Givaudan SA
• Symrise AG
• Sensient Technologies Corporation
• Archer Daniels Midland Company (ADM)
• Ajinomoto Co., Inc.
• International Flavors & Fragrances, Inc. (IFF)
• DSM Nutritional Products AG
• Firmenich SA
• Hansen Holding A/S
• Corbion NV
• Lesaffre Group
• Barentz International BV
• Kikkoman Corporation
• Dupont de Nemours, Inc.
• Cargill, Incorporated
• Royal DSM NV
• Takasago International Corporation
• Mane SA

Latest Developments

• In January 2024, Ohly has announced ambitious modernization and expansion plans for its production facilities, demonstrating a commitment to sustainability and expansion, thereby enhancing its competitive edge and positioning the company as a leader in sustainable innovation.
• In August 2023, Kerry Group plc has acquired Orchard Food for over $100 million, with potential for additional payments of up to $100 million over the next three years, aiming to strengthen its presence in China and enhance its global position in the savory taste markets.

Report Scope

Research Methodology of Market Research