Automatic Mower Market By Propulsion Type (Internal Combustion Engine, Electric), Range (0-2000m, 2000m-4000m, Above 4000m), Application (Residential, Commercial), & Region for 2024-2031

Automatic Mower Market Valuation – 2024-2031

The increasing demand for time-saving and environmentally friendly lawn care solutions is an important factor boosting growth of the Automatic Mower Market. Also, the growing preference for automated technologies that save manual labour and enhance sustainability is enabling the Automatic Mower Market reach a valuation of USD 4.29 Billion over the forecast, surpassing a market size of around USD 1.88 Billion valued in 2023.

Increased environmental consciousness and demand for quieter, emission-free lawn maintenance equipment is anticipated to drive Automatic Mower Market. This enables the market to grow at a CAGR of 10.84% from 2024 to 2031.

Automatic Mower MarketDefinition/ Overview

An automatic mower, commonly referred to as a robotic mower, is a type of lawn mower that operates independently and does not require human involvement. These mowers are outfitted with sensors, navigation systems, and programming capabilities that allow them to avoid obstacles, recognize boundaries, and follow predetermined cutting patterns. Automatic mowers are primarily used for lawn management, cutting grass efficiently in specific areas without the need for manual operation.

Furthermore, they are especially helpful for homeowners, property managers, and landscapers looking for a simple and time-saving way to maintain lawns of all sizes. Also, automatic mowers are increasingly being used in commercial settings such as parks, golf courses, and sports fields to produce regular and exact grass-cutting results while reducing labour costs and environmental impacts.

What are the Key Factors Driving Growth of the Global Automatic Mower Market?

The comfort and time savings provided by these technologies are major drivers of the Automatic Mower Market. Thus, the demand for less cumbersome and time-saving technologies among the busy homeowners and property managers are spurring the application of automatic mowers compared to the traditional mowers. In addition to this, the need for minimal human intervention in automatic mowers as it can be programmed to function at predetermined periods is turning it into a desirable option in today’s fast-paced world.

The continual advancement of robotics, battery life, and navigation technology has made autonomous mowers more efficient, dependable, and capable of handling complicated landscapes. GPS tracking, Wi-Fi connectivity, and smartphone integration enable consumers to remotely monitor and manage their mowers, improving the user experience and increasing the possible user base.

Furthermore, as urban areas grow in size and the number of residential complexes and public places requiring regular maintenance increases, so does the demand for efficient and cost-effective lawn management solutions. Automatic mowers provide a scalable solution for landscaping services, allowing them to manage larger areas with less labour. This efficiency can result in cost reductions for both service providers and their customers, accelerating industry growth.

What are the Challenges Influencing the Growth of Automatic Mower Market?

The high initial cost of autonomous mowers is rendering them less affordable for the average consumer challenging the adoption of Automatic Mower Market. In addition to the purchase price, maintenance, repairs, and, in certain circumstances, subscription costs for software upgrades are all contributing to the total cost of ownership. This financial barrier is likely to restrict the market to predominantly affluent buyers.

Automatic mowers require a demanding setup process that includes boundary wire installation and software configuration. This complexity turns off potential users who prefer simple, plug-and-play products. Also, the demand for expert installation adds to the cost and hassle.

Furthermore, while automatic mowers work well in plain, level gardens, their performance suffers dramatically in complex landscapes with steep slopes, limited pathways, and obstructions. Their navigation systems struggle with such complexity, resulting in places being missed or the mower being stuck, necessitating human intervention. This technical issue poses as a major hurdle limiting its adoption.

Category-Wise Acumens

How is the Demand for Electric Segment Evolving across Automatic Mower Market?

According to analysis, the electric segment is estimated to grow at the highest CAGR in the propulsion type segment during the forecast period. Electric mowers tend to have reduced operating expenses because electricity is cheaper than petrol in many areas. Also, they feature fewer moving parts than ICE mowers, thereby lower maintenance costs and fewer mechanical problems over time. The convenience of fuel or oil-free options combined with the ease of electric motor maintenance is projected to enhance the application of electric mowers, making itmore appealing to consumers.

With increased awareness of environmental issues, there is a significant push to reduce carbon footprints and emissions. Electric mowers create no pollutants when used, making them more environmentally friendly than ICE mowers. This element is consistent with both consumer desires and legislative pushes for greener technologies.

Furthermore, advances in battery technology have considerably improved electric mower performance, resulting in longer battery life and quicker charge periods. These developments make electric mowers more convenient and capable of covering more ground on a single charge, accommodating a wide range of lawn sizes.

How will Residential Segment Contribute to the Growing Demand in the Market?

The residential segment segment is estimated to dominate the Automatic Mower Market during the forecast period. The development of smart home ecosystems is encouraging homeowners to choose automated solutions that provide convenience and efficiency. Automatic mowers complement this trend by allowing consumers to maintain their lawns with little effort. The integration of these mowers with smartphones and smart home systems is making them especially appealing to homeowners who appreciate the ability to manage and monitor these devices remotely.

Many regions have seen a significant increase in homeownership rates along with growing interest in gardening and outdoor living spaces. Thus, homeowners are willing to invest more in their gardens and lawns as extensions of their living spaces, increasing the need for automatic mowers that help maintain these areas without the time and effort required by traditional mowing methods.

Furthermore, while automatic mowers can be expensive at first, costs in the home market is gradually decreasing as a result of technology developments and more competition. Also, manufacturers are creating new models that will cater to varied lawn sizes and prices, making automatic mowers more accessible to a wider range of households. Automatic mowers are becoming popular among homeowners due to their low cost and ease.

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Country/Region-wise Acumens

How is the Rapid Advancements in North America Impacting the Market?

According to analyst, North America is estimated to dominate the Automatic Mower Market during the forecast period. This market is growing significantly due to the popularity of automation and the growing reliance on technology to improve productivity in terms of faster cleaning. The development of new technologies in robotic lawnmowers, such as artificial intelligence (AI) and sensors, will create considerable prospects for market providers. In addition to this, technological advancements and initiatives along with emphasis on reducing pollution compared to the typical lawnmowers dependent on gasoline, diesel or propane is adding momentum to market growth.

Customers in the United States have become interested in smart technologies and green living places. The elimination of safety issues along with increasing demand from residential sectors, professional landscaping services, sports fields, and golf courses is shifting the focus of consumers from traditional lawnmowers to automated and efficient lawn maintenance solutions.

Furthermore, the fastest-growing distribution channel for the robotic lawn mower market in North America is online, which is consistent with the overall retail trend towards e-commerce. Overall, a confluence of factors including safety concerns with traditional lawnmowers, reduced time for household tasks, an ageing population, expansion in landscaping services, and growing interest in gardening as a hobby are boosting the demand for application of automatic lawnmowers.

What are the Drivers Bolstering Automatic Mower Market in Asia Pacific?

Asia Pacific region is estimated to grow at the highest CAGR within the Automatic Mower Market during the forecast period. Asia Pacific is rapidly urbanizing, resulting in changes in lifestyle and a rise in disposable income. This led to an increase in demand for efficient lawn care options, such as automated mowers.

Landscaping and gardening are becoming increasingly popular pastimes in the region of the Asia-Pacific. Automatic mowers are likely to be in high demand due to their efficiency and time-saving benefits for garden and lawn maintenance.

Furthermore, the ongoing development of residential and commercial properties with outside lawns or free space throughout Asia-Pacific is likely to create huge potential for the market. As more properties require care, demand for automatic mowers is expected to rise, driving market expansion in the region.

Competitive Landscape

The competitive landscape of the Automatic Mower Market is defined by a constant interplay of innovation, technological developments, and market positioning. Key companies in this field are constantly striving to differentiate themselves with features like cutting-edge autonomous navigation systems, extended battery life, and greater cutting performance.

Some of the prominent players operating in the Automatic Mower Market include

Kubota Corporation, John Deere, Husqvarna Group, Honda Motor Co. Ltd., The Toro Company, Briggs & Stratton Corporation, STIHL, Craftsman, Cub Cadet, Greenworks Tools, Belrobotics, Robomow, Friendly Robotics, Worx Landroid, Flymo, Yard Force, Cadiz Control, MowBot, and CyberGreen.

Latest Developments

• In February 2024, Robomow introduced the RS800 robotic lawnmower, which includes an AI-powered navigation system that learns the pattern of your lawn and adapts to obstacles. This technology promises increased efficiency and coverage, particularly in complex gardens.
• In February 2024, Husqvarna announced a new platform for controlling fleets of robotic mowers aimed at commercial landscapers and groundskeepers. This technology enables remote monitoring, scheduling, and diagnostics, increasing operational efficiency.
• In January 2024, Friendly Robotics announced an agreement with Home Depot to sell their Friendly Mower robotic lawnmower in certain stores across the United States. This move attempts to raise customer awareness and accessibility to affordable robotic mowers.
• In January 2024, Worx Landroid’s M500+ robotic lawnmower received an Innovation Award at CES 2024 for its innovative features, such as voice control and smartphone connectivity. This award recognises the innovative work being done in the robotic mower field.
• In January 2024, Automow AI, a new AI business, announced its entry into the market with a self-learning robotic mower. This mower employs machine learning to adapt to various grass conditions and obstacles, perhaps providing a more personalised mowing experience.

Report Scope

Automatic Mower Market, By Category

Propulsion Type

• Internal Combustion Engine Type
• Electric Type

Range

• 0-2000 m
• 2000-4000 m
• Above 4000 m

Application

• Residential
• Commercial

Region

• North America
• Europe
• Asia-Pacific
• South America
• Middle East & Africa

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• Qualitative and quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors• Provision of market value (USD Billion) data for each segment and sub-segment• Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market• Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region• Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions and acquisitions in the past five years of companies profiled• Extensive company profiles comprising of company overview, company insights, product benchmarking and SWOT analysis for the major market players• The current as well as the future market outlook of the industry with respect to recent developments (which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions• Includes in-depth analysis of the market of various perspectives through Porter’s five forces analysis• Provides insight into the market through Value Chain• Market dynamics scenario, along with growth opportunities of the market in the years to come• 6-month post-sales analyst support

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