Mixed Reality Headsets Market Size By Technology (Augmented Reality (AR) Headsets [By Product {Head Mounted Displays, Smart Glasses}, By Application {Entertainment, Healthcare, Aerospace & Defense, Automotive, Retail, Industrial}], Virtual Reality (VR) Headsets [By Product {Tethered, Untethered}, By Application {Entertainment, Healthcare, Aerospace & Defense, Automotive, Retail}], Industry Analysi
Published Date: March - 2025 | Publisher: MRA | No of Pages: 240 | Industry: Media and IT | Format: Report available in PDF / Excel Format
View Details Buy Now 2890 Download Sample Ask for Discount Request CustomizationMixed Reality Headsets Market Size By Technology (Augmented Reality (AR) Headsets [By Product {Head Mounted Displays, Smart Glasses}, By Application {Entertainment, Healthcare, Aerospace & Defense, Automotive, Retail, Industrial}], Virtual Reality (VR) Headsets [By Product {Tethered, Untethered}, By Application {Entertainment, Healthcare, Aerospace & Defense, Automotive, Retail}], Industry Analysi
Mixed Reality Headsets Market Size
Mixed Reality Headsets Market size was over USD 2 billion and shipments were over 10 million units in 2016, the industry is predicted to grow at over 35% CAGR from 2017 to 2024.
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Growing penetration of VR and AR technologies across various applications such as automotive, gaming, healthcare, education, industrial; and retail is expected to drive the mixed reality headsets market growth over the forecast timespan. These devices are being rapidly adopted in retail, from apparel to home décor, to attract customers and increase brand loyalty. These devices allow retailers to immerse the customers in customized worlds.
The mixed reality headsets market has brought new dimensions to the education sector by simplifying the process of learning and teaching. For instance, in 2015, Microsoft HoloLens introduced HoloAnatomy. The AR tech displays real-time anatomical models and is used to teach the human anatomy in a better way. Furthermore, the education and technology ministries in several countries are taking initiatives to leverage the capabilities of these devices. For instance, the French Ministry of National Education revised the national curriculum to include the use of these devices in the learning process.
| Report Attribute | Details |
|---|---|
| Base Year | 2016 |
| Mixed Reality Headsets Market Size in 2016 | 2 Billion (USD) |
| Forecast Period | 2017 to 2024 |
| Forecast Period 2017 to 2024 CAGR | 35% |
| 2024 Value Projection | 35 Billion (USD) |
| Historical Data for | 2013 to 2016 |
| No. of Pages | 320 |
| Tables, Charts & Figures | 351 |
| Segments covered | Technology, Product, Application and Region |
| Growth Drivers |
|
| Pitfalls & Challenges |
|
What are the growth opportunities in this market?
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Lack of quality content is expected to challenge the mixed reality headsets market. To attract customers and gain a strong foothold in the industry, companies need to ensure that enough good quality content is available on the internet. Moreover, rising health concerns due to the prolonged use is expected to challenge the industry in the long term. Users may also experience eye strain since they need to focus on a pixelated screen with these near-to-eye devices.
Increasing penetration of VR and AR technologies in diverse applications like automotive, gaming, healthcare, education, industrial; and retail is likely to contribute towards growth in the mixed reality headsets market during the forecast period. The hardware is being increasingly used in retail, ranging from clothing to home furnishings, in order to lure customers and enhance brand loyalty. With the hardware, retailers can engage the customers in personalized worlds.
The market of mixed reality headsets has added new dimensions to the education industry by making the learning and teaching process easier. For example, in 2015, Microsoft HoloLens launched HoloAnatomy. The AR technology provides real-time anatomical models and is employed to teach the human body in a superior manner. Additionally, the education and technology ministries of different nations are initiating steps to utilize the strength of these devices. For example, the French Ministry of National Education updated the national curriculum to incorporate the employment of these devices in learning.
Mixed Reality Headsets Market Report Attributes
Report Attribute Details
Base Year 2016
Mixed Reality Headsets Market Size in 2016 2 Billion (USD)
Forecast Period 2017 to 2024
Forecast Period 2017 to 2024 CAGR 35%
2024 Value Projection 35 Billion (USD)
Historical Data for 2013 to 2016
No. of Pages 320
Tables, Charts & Figures 351
Segments covered Technology, Product, Application and Region
Growth Drivers /
Growth in gaming industry
Increased investments in healthcare industry
Increased adoption in employee & staff training and customer service platforms using mixed reality headsets
Increased usage in entertainment sector
Increased adoption by military & defense sector in the U.S.
Strong growth of travel & tourism sector in Europe
Massive adoption by the automotive industry in Europe and Asia Pacific
Increased retail industry and MR headset adoption in Asia Pacific and Latin America
Increasing adoption in hospitality industry in Middle East
Pitfalls & Challenges
Unavailability of high quality content
Financial limitations and complexity
Privacy issues
High risks in app ecosystem
Mixed Reality Headsets Market Analysis
The gaming world is evolving like crazy, and people are demanding better gadgets all the time. That's why mixed reality headsets, blending both augmented reality (AR) and virtual reality (VR), are becoming super popular. VR headsets are the rockstars right now, especially in the gaming world. They're cheaper and more widely used than AR headsets, but AR has a lot of potential, too. Apple is even rumored to be coming out with an AR headset by 2019. AR headsets are especially exciting for movie theaters because they can block out distractions and make the experience way more immersive. And with all the new movies coming out, AR headsets are set to be a big hit.
Some of the media companies have developed applications that are compatible with mixed reality headsets. For instance, Netflix has developed a VR app that is compatible with the Samsung Gear devices and shows content in 720p HD resolutions.
Get ready for a surge in virtual reality! Head-mounted displays (HMDs) are poised to skyrocket in popularity over the next seven years. Why? Because a whole bunch of companies are jumping on the bandwagon to make them. And here's the kickerbuilding these gadgets is a breeze. All the materials and software you need are readily available. That's music to the ears of the tech industry! But wait, there's more. The military and aerospace industries are huge fans of HMDs. They're using them to train their pilots and astronauts like never before. And guess what? NASA is even using Microsoft's HoloLens to guide astronauts in space. They call it Project Sidekick, and it's basically a real-time instruction manual from ground control to the far-out reaches of the cosmos.
Hey there! Big things are happening in the world of healthcare and technology, particularly with mixed reality headsets. These headsets are getting way better at helping doctors diagnose patients and provide treatment. That's why even smaller companies are jumping in to create new products for healthcare. Like, check this outin 2017, a U.S. startup named NuEyes made some cool smart glasses for folks with vision problems. And get this, big tech companies like Apple and Google are going all out to buy up healthcare tech companies and make their own smart glasses for diagnosis. They're fighting over a huge chunk of the healthcare market, which is worth trillions of dollars! A big boss at a company called SAP, Bill McDermott, even said at a fancy meeting in Davos that the future of healthcare is all about using technology to make medicine more personal. He thinks healthcare is going from being all about old-fashioned stuff to being all about digital, and that's only going to make the mixed reality headsets market grow even faster.
In the United States, people are getting really excited about mixed reality headsets. They're like virtual reality, but you can still see the real world around you. This has made them super popular in the military, especially in the Air Force and the Army. Think about it, if you're a soldier on the battlefield, you want to be able to see what's going on around you, but you also want to have access to extra information like maps and enemy positions. That's where mixed reality headsets come in. The U.S. military is pumping a lot of money into mixed reality technology. Back in 2017, they showed off a prototype of a headset called the Tactical Augmented Reality device. This thing is supposed to make soldiers better at fighting by giving them a heads-up display that shows them where to go and what to shoot at. Lots of different companies are making mixed reality headsets right now, and most of them are based right here in the U.S. People seem to be really eager to try out these new headsets, which is a good sign for the industry. So, it looks like mixed reality headsets are going to be big business in the U.S. over the next few years.
The Europe mixed reality headsets market is expected to gain momentum over the forecast timespan, owing to increasing popularity in the entertainment industry. These devices are being increasingly used in theatres, museums, and tourist destinations. For instance, to attract customers after the November 2015 terrorist attacks in France, the theatres in Paris are using smart glasses.
Mixed Reality Headsets Market Share
Some of the vendors in the mixed reality headsets market include
- Oculus/Facebook
- Dell
- HP
- Acer
- Microsoft
- Magic Leap
- Sony
- Samsung
- HTC
To stay ahead of the game, big companies often buy smaller ones to make themselves bigger and stronger in the market. This is especially true in the fast-paced world of technology. Back in 2014, Facebook bought Oculus, a company that makes virtual reality (VR) stuff. This move put Facebook right in the middle of the VR race. Fast forward to 2017, and Google joined forces with HTC, Lenovo, and Qualcomm to bring out a whole line of new VR headsets that are packed with cool features. These headsets can track where you are in real life, making VR experiences even more immersive. All these advancements in VR technology are like magnets for customers, and they're expected to give the market for mixed reality headsets a major boost.
Mixed Reality Headsets Industry Background
The way we watch videos is changing faster than ever before. We're using new devices and finding new ways to enjoy our favorite shows, movies, and games. This explosion in video consumption is creating a huge demand for internet bandwidth, and it's also shaking up the way we think about entertainment. Remember the Virtual Boy headset that Nintendo released back in the day? It was a flop, but it showed that there was a lot of interest in virtual reality (VR). Today, companies like Facebook, Google, and Sony are all investing heavily in VR technology. And with the recent launch of the Oculus Rift and HTC Vive, VR is finally starting to take off. But VR isn't the only new technology that's changing the way we consume content. Augmented reality (AR) is another big trend, and it could have an even bigger impact on our lives than VR. AR headsets overlay digital information on the real world, giving us new ways to interact with our surroundings. Companies like Microsoft and Magic Leap are investing billions of dollars in AR research and development. And with the recent launch of the HoloLens and Magic Leap One, AR is starting to move from the lab to the living room. So, what does all this mean for the future of entertainment? It's hard to say for sure, but one thing is clearwe're in for a wild ride. The next few years are going to be filled with new technologies and new ways to experience the world around us.
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