Mobile Learning Market Size
Mobile Learning Market size was valued at USD 46 billion in 2022 and is predicted to grow at a CAGR of 15% between 2023 and 2032. A huge section of people across the globe is widely using smartphones owing to modern technological advancements. This widespread adoption has generated novel prospects to transfer educational content & resources through mobile devices, propelling the market growth. Learners can access educational materials at any time in any location, enabling e-learning on the go.
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Mobile LearningRevolutionizing Education Learning is no longer confined to classrooms and rigid schedules thanks to smartphones. This flexibility has made education accessible to everyone, including those with busy lives or limited resources for traditional learning. The rise of smartphones and tablets as our go-to devices has fueled the surge in mobile learning. The convenience and ease of accessing information and learning materials anytime, anywhere is a huge draw for learners. This shift has led to a growing demand for Learning Management Systems (LMS) designed specifically for mobile devices. These systems make it even easier for learners to access and engage with learning materials on their smartphones or tablets.
Mobile Learning Market Report Attributes
| Report Attribute |
Details |
| Base Year |
2022 |
| Mobile Learning Market Size in 2022 |
USD 244.6 Billion |
| Forecast Period |
2023 to 2032 |
| Forecast Period 2023 to 2032 CAGR |
15% |
| 2032 Value Projection |
USD 55 Billion |
| Historical Data for |
2018 – 2022 |
| No. of Pages |
300 |
| Tables, Charts & Figures |
282 |
| Segments covered |
Solution, Provider, Application |
| Growth Drivers |
- Growing adoption of smartphones
- Rising demand for personalized learning
- Government initiatives and investments to support the digital education system
- Growing internet connectivity across developing nations
|
| Pitfalls & Challenges |
- Lack of peer-to-peer interaction
- Unavailability of reliable supporting infrastructure
|
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Peer-to-peer interaction is critical in the education process as it promotes active learning & interaction, information sharing, and critical thinking & social abilities. It is the collective activities, group dialogues, and peer responses that result in a holistic & comprehensive educational experience. Peer-to-peer interaction is absent in mobile learning, and this might impede the mobile learning market demand. Learners will be deprived of the advantages of social learning, networking opportunities, and the capability to glean information & insights from the perspectives and experiences of their peers.
COVID-19 Impact
During COVID-19, there was an increased adoption of mobile learning globally owing to the imposition of lockdowns and shutting of schools & colleges. This fueled the demand for remote learning solutions and faster embracing of mobile learning across educational institutes, corporate training courses, and solo learners. Mobile learning platforms and applications played a key role in the seamless shift from traditional classroom-based learning to digital learning models, offering convenience, flexibility, and the choice of learning from any location.
However, numerous people could not access the internet or buy mobiles due to financial constraints, which hampered the efficacy of mobile learning initiatives, in turn, impeding the market. However, the demand during the pandemic has continued even in the post-pandemic period as teachers and students recognized its wide possibilities and benefits.
Mobile Learning Market Trends
The major trend in the mobile learning industry is microlearning, which offers bite-sized information and facilitates effortless learning & comprehension. With the increasing use of mobile devices, modern learners prefer comprehending information in shorter snippets, making microlearning a useful approach. Microlearning techniques involve short videos, interactional quizzes, infographics, or short text-based modules that can easily be accessed on mobile devices. This trend lets individuals to fit learning into their busy schedules, fosters enhanced knowledge retention, and caters to the preferences of on-the-go learners
Mobile Learning Market Analysis
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Hey there! You know how we're always glued to our phones? Well, guess what? That's actually great for learning! The interactive quizzes, games, and simulations on mobile apps are making it super easy to track how well you're doing and remember the stuff you're learning. Plus, it's like a fun challenge that keeps you motivated and makes learning feel like a game! That's why more and more people are using their phones to learn nowadays. And because they love this interactive way of learning, the market for mobile learning is growing rapidly, especially the part that deals with these interactive assessments. So, if you're looking for a fun and effective way to learn, grab your phone and dive into some interactive learning apps!
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The mobile learning market from content provider segment dominated around USD 25 billion revenue in 2022, due to the growing demand for varied & superior educational content. Learners and associations are looking for diverse learning materials including courses, tutorials, eBooks, video conferencing, and interactive modules owing to the increase in mobile learning. Content providers play a vital role in fostering and creating this content, guaranteeing its relevance, accuracy, and educational value. The high demand for content providers with in-depth knowledge in different subjects will propel the industry growth.
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The North America mobile learning market accounted for 40% revenue share in 2022. North America has been a leader in mobile learning adoption and growth. The region features advanced technological infrastructure, prevalent smartphone usage, and increased demand for digital education solutions. In the U.S. and Canada, mobile learning has been widely adopted across educational institutions, ranging from K-12 schools to universities and professional training programs. Corporate sectors in North America have also adopted mobile learning to train and develop employee skills.
Mobile Learning Market Share
Major companies operating in the mobile learning market include
- Adobe Inc.
- Allen Communication Learning Services, Inc.
- AT&T Inc.
- Business Training Library LLC (BizLibrary)
- Cisco Systems, Inc.
- Citrix Systems, Inc.
- Dell Inc.
- El Design Pvt. Ltd.
- IBM Corporation
- Integra Software Services Pvt. Ltd.
- Interactyx Limited
- LearningPlanet Ltd.
- Limestone Learning Inc.
- Microsoft Corporation
- Obsidian Learning
- SAP SE
- Skillslive Edu Pty Ltd.
- Skillsoft
- SweetRush Inc.
- Upside Learning Solutions Pvt. Ltd.
Mobile Learning Industry News
- In May 2023, Cisco collaborated with Greater Manchester Digital Security Hub (DiSH) to support the center's aspirations to be at the forefront of cybersecurity and innovations, to promote economic growth & resilience, and to help make the area a trusted & safe place to live, study & work. Cisco intends to launch a series of focused efforts to tackle the growing cybersecurity skills gap through its Country Digital Acceleration (CDA) program. The dedicated programming will focus on three critical areasthe most vulnerable firms, the industry's biggest gap, and the future generation who will live & work in the region as it accomplishes its digital objectives.
This mobile learning market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue (USD Billion) from 2018 to 2032, for the following segments
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Market, By Solution
- E-book
- Portable LMS
- Mobile & Video-based courseware
- Interactive assessments
- M-enablement
- Others
Market, By Provider
- Service provider
- Content provider
Market, By Application
- Academic
- K-12
- Higher education
- Vocational training
- Corporate
- Government
The above information has been provided for the following regions and countries
- North America
- Europe
- UK
- Germany
- France
- Italy
- Spain
- Russia
- Asia Pacific
- China
- India
- Japan
- South Korea
- Australia
- Singapore
- Latin America
- MEA
Frequently Asked Questions (FAQ)
How big is the mobile learning market?
The market size of mobile learning was reached USD 46 billion in 2022 and will witness over 15% CAGR from 2023 to 2032, due to widespread adoption for transferring educational content and resources through mobile devices.
What is the size of the North America mobile learning industry?
North America held more than 40% of the market share in 2022, owing to advanced technological infrastructure, prevalent smartphone usage, and increased demand for digital education solutions.
Which are the key mobile learning industry players?
Some of the major companies operating in the market include Adobe Inc., Allen Communication Learning Services, Inc., AT&T Inc., Business Training Library, LLC (BizLibrary), Cisco Systems, Inc., Citrix Systems, Inc., Dell Inc., El Design Pvt. Ltd., and IBM Corporation.
Why are mobile learning content providers gaining traction?
The content provider segment exceeded USD 25 billion in 2022 and will expand exponentially through 2032, attributed to the growing demand for varied & superior educational content.
