AI Image Generator Market Size - By Component (Software, Services), By End-User (Media & Entertainment, Healthcare, Fashion, E-commerce & Retail) & Global Forecast, 2023 - 2032

Published Date: July - 2024 | Publisher: MRA | No of Pages: 240 | Industry: Media and IT | Format: Report available in PDF / Excel Format

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AI Image Generator Market Size - By Component (Software, Services), By End-User (Media & Entertainment, Healthcare, Fashion, E-commerce & Retail) & Global Forecast, 2023 - 2032

AI Image Generator Market Size

Imagine you have a magic wand that can create one-of-a-kind pictures you've never seen before. That's basically what AI image generators do! They're like digital artists that use artificial intelligence to make unique visual content. This market for AI image generators is booming right now. It was worth about $213.8 million in 2022, and experts predict it will keep growing by 16.5% each year until 2032. Why is it so popular? Non-Fungible Tokens, or NFTs, are a big reason. NFTs are unique digital collectibles, like rare trading cards. And guess what? People love to use AI image generators to make their own cool NFT art and other collectible stuff. For example, in 2022, an AI-made artwork called "The First 5000 Days" sold for a whopping $69.3 million! That's like winning the lottery for digital art! This made people realize that AI-generated art is a serious art form, which has made AI image generators even more popular.

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Likewise, in April 2022, the AI art collective Larva Labs launched a new collection of NFTs called "CryptoPunks", which sold out in minutes. The average price of a CryptoPunk was over $100,000. These instances point toward a strong demand for AI-generated art that is both unique and aesthetically appealing, which, in consequence, will create a favorable growth outlook for the AI image generator market.

AI Image Generator Market Report Attributes
Report Attribute Details
Base Year 2022
AI Image Generator Market Size in 2022 USD 213.8 Million
Forecast Period 2023 to 2032
Forecast Period 2023 to 2032 CAGR 16.5%
2032 Value Projection USD 944 Million
Historical Data for 2018 - 2022
No. of Pages 200
Tables, Charts & Figures 206
Segments covered Component, End-User
Growth Drivers
  • Supportive initiatives by government
  • Rising online shopping and e-commerce sector
  • The increasing reliance on visual content in social media, and digital marketing
  • Continuous research and development in AI technology
Pitfalls & Challenges
  • Risk of generating biased or inappropriate content

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AI image creation tools empower non-designers and individuals without specialized skills to generate visually appealing content, enabling them to participate in creative endeavors. These can produce images at a fraction of the time and cost compared to traditional manual methods, making them an attractive option for businesses looking to optimize their resources. The increasing demand for high-quality visual content across industries, such as advertising, marketing, entertainment, and gaming, has spurred the need for efficient and scalable AI image creation solutions, augmenting market gains. 

Quoting an instance, in 2022, the fashion brand Gucci used AI-generated images to create a campaign for its new fragrance, Flora Gorgeous Gardenia. The images were created using DALL-E 2, and they featured a variety of fantastical and surreal scenes inspired by the fragrance's scent. However, users might face constraints in controlling the output of AI image generators, leading to limited customization options and reduced flexibility. Besides, integrating AI image generators into existing workflows and applications can be complex and time-consuming, potentially deterring businesses from adopting these technologies.

COVID-19 Impact

The COVID-19 pandemic significantly impacted the AI image generator market. With the rise of remote work and the need for virtual events, the demand for high-quality digital imagery witnessed an upward trend. However, many businesses have had to cut back on their marketing budgets, leading to a decline in demand for AI image generators. Additionally, the pandemic has caused supply chain disruptions, delaying the production and delivery of AI image-generator software. Despite these challenges, the industry has adapted by offering more affordable and accessible AI image-generator options for businesses and individuals alike.

AI Image Generator Market Trends

Imagine your assistant or chatbot bringing your imagination to life! With the magic of AI image generators, you can simply tell your assistant what you want to see, and it will create a custom image for you. Like a genie in a virtual bottle! For example, Microsoft's Bing Chatbot has teamed up with AI-wizard DALL-E 2. Just chat with Bing, describe what you're picturing, and Bing will whip up a fresh image in a flash. You can even show off your creations or save them for later. Another star in this game is ChatGPT. Powered by OpenAI's GPT-3, ChatGPT can now summon images from your thoughts. Simply ask, and watch your ideas come to life as stunning visuals. As the tech world races forward, businesses are embracing AI image generators to stay ahead. It's like having a superpower for creating eye-catching and original content. These tools help you produce visual wonders quickly and effortlessly, giving you a competitive edge in the digital jungle.

AI Image Generator Market Analysis

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Hey there! The market for tools that let computers create images with artificial intelligence (AI) is booming, especially for software that helps businesses do this. In 2022, this software brought in about $140 million, and by 2032, it's expected to reach a whopping $650 million. Why the surge? Well, more and more businesses need high-quality images for their websites, products, and marketing materials. Especially for e-commerce companies, crystal-clear photos can make all the difference in catching shoppers' eyes. But that's not all. AI image generators are also making waves in the entertainment industry. They're used to create mind-blowing special effects and backgrounds in movies and video games. And let's not forget social media and websites. Everyone wants to stand out these days, so having unique, eye-catching pictures is more important than ever. That's where AI image generators come in, helping you grab people's attention in a world where everyone's competing for it.

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The media & entertainment held a AI image generator market share of 26.6% in 2022 and will reach USD 250 million by 2032, driven by their ability to efficiently produce high-quality visual content, streamline creative processes, and offer innovative solutions for visual storytelling. These AI-powered tools empower generators with time and cost-effective options to generate diverse and engaging visuals, enhance visual effects, and explore new creative possibilities, making them valuable assets in the competitive landscape of content creation and digital media.

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The North America AI image generator market size accounted for USD 70 million in 2022 and will surpass USD 300 million by 2032, attributed to their potential to revolutionize various industries, including media, advertising, and e-commerce. With companies like Adobe, NVIDIA, and OpenAI actively developing and promoting AI-powered image creation tools, North American businesses are increasingly adopting these solutions to stay ahead in the competitive landscape. Moreover, the region's strong research institutions and tech-driven culture foster a conducive environment for the development and adoption of cutting-edge AI technologies, further boosting their popularity.

AI Image Generator Market Share

Major companies operating in the AI image generator market are

  • AISEO
  • Box 20 LLC
  • CodeSandbox
  • Craiyon LLC
  • DeepAI
  • Jasper.ai
  • Lightricks
  • neuroflash
  • NightCafe Studio
  • Panabee, LLC
  • Runway AI, Inc.
  • Starryai
  • Dreamstudio

These companies are prioritizing strategic partnerships, launching new products, and commercialization efforts to expand their market reach.

AI Image Generator Industry News

  • In February 2023, Runway AI released its new generation image creation model, Gen-2, which is significantly more powerful than the previous version. It can generate more realistic and detailed images in a variety of styles.

The AI image generator market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue (USD Million) from 2018 to 2032, for the following segments

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Market, By Component

  • Software
  • Services

Market, By End-User

  • Media & Entertainment
  • Healthcare
  • Fashion
  • E-commerce & Retail
  • Others

The above information has been provided for the following regions and countries

  • North America
    • U.S.
    • Canada
  • Europe
    • UK
    • Germany
    • France
    • Italy
    • Spain
    • Russia
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • ANZ 
  • Latin America
    • Brazil
    • Mexico
    • Argentina
  • MEA
    • South Africa
    • UAE
    • Saudi Arabia

Frequently Asked Questions (FAQ)

How big is the AI image generator market?

The market size of AI image generator reached USD 213.8 million in 2022 and is set to record over 16.5% CAGR from 2023 to 2032.

Why is AI image generator software witness high demand?

AI image generator market share from the software segment recorded USD 140 million in 2022 and is poised to cross USD 650 million by 2032, due to the increasing need for high-quality images for various purposes.

Why is North America AI image generator industry growing?

North America market was valued at over USD 70 million in 2022 and is projected to surpass USD 300 million by 2032, owing to the product’s potential to revolutionize various industries, including media, advertising, and e-commerce.

Who are the leading players in the global AI image generator landscape?

AISEO, Box 20 LLC, CodeSandbox, Craiyon LLC., DeepAI, Jasper.ai, Lightricks, neuroflash, NightCafe Studio, Panabee, LLC., Runway AI, Inc., Starryai., and Dreamstudio.

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