Digital Scent Technology Market Size - By Hardware (Scent Synthesizer, E-Nose), Application, End-User Industry (Military and Defense, Medical, Food and Beverage, Environmental Monitoring, Entertainment), Regional Outlook & Forecast, 2024 – 2032

Digital Scent Technology Market Size - By Hardware (Scent Synthesizer, E-Nose), Application, End-User Industry (Military and Defense, Medical, Food and Beverage, Environmental Monitoring, Entertainment), Regional Outlook & Forecast, 2024 – 2032

Digital Scent Technology Market Size

Digital Scent Technology Market size was valued at USD 1.13 billion in 2023 and is estimated to register a CAGR of over 9% between 2024 and 2032, owing to the continuous technological advancements. AI-driven innovations are enhancing the capabilities of scent technology for enabling more sophisticated and immersive experiences in various applications. With several industries recognizing the potential of AI-powered digital scent solutions, the integration of AI is improving the precision and versatility of scent technology, further opening new possibilities for the market growth.

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Several manufacturers are also embracing AI software and increasing their market presence by launching new updates. For instance, in 2023, Moodify introduced Moodify (Re) formulation, an AI-driven software for efficient fragrance reformulation. This technology allows the automatic replacement of scent components, presenting various alternatives based on similarity to the original molecule.
 

What are the growth opportunities in this market?

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The digital scent technology market is experiencing substantial growth with the increasing digitalization and frequent product launches. As industries embrace digital transformations, scent technology has become integral to immersive experiences. Continuous advancements in scent delivery systems and applications coupled with the growing emphasis on enhancing user experiences will also aid in sustained market size. For instance, in 2021, Brazilian scent tech startup Noar introduced MultiScent20, its digital scent diffusion device developed in collaboration with Orlandi for allowing users to control perfume experiences via mobile devices through a range of digital scent products.

While the market is experiencing rapid growth, privacy and data security concerns inherent in the digital scent experience need thoughtful addressing, leading to the importance of robust cybersecurity measures and innovative solutions to safeguard user information. Additionally, the high costs related to sophisticated scent delivery systems may also hinder the industry expansion.

Digital Scent Technology Market Trends

The integration of scent technology with AI and digital advancements is a pivotal trend propelling the market development. With industries recognizing the potential for enhanced user experiences, there is a greater need to provide immersive digital experiences and open new avenues for applications, for meeting the evolving consumer expectations and industry demands for innovative and interactive technologies. For instance, in 2023, Iberchem unveiled a cutting-edge digital tool designed to expedite the process of creating natural fragrances, marking a significant advancement in fragrance formulation.

Digital Scent Technology Market Analysis

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Based on hardware, the E-nose segment held over 60% of the market share in 2023, propelled by rising adoption to potentially detect illnesses like cancer, diabetes, and infections based on specific scent markers. To cite an instance, in February 2023, a research team at AIIMS developed an e-Nose to detect lung cancer by creating a breath-print device for identifying the disease from the exhaled compounds. E-nose technology is also employed for environmental monitoring, detecting pollutants, harmful gases, and chemicals in the air. Significant breakthroughs in sensor technology are also leading to new applications for electronic noses, contributing to segment growth.

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Based on end-user industry, the medical segment accounted for 35% of the digital scent technology market share in 2023, due to growing deployment to monitor disease progression and treatment efficacy of various diseases. Digital scent technology helps to improve the quality of life for patients as it offers rapid and non-invasive methods for disease monitoring, limiting the need for invasive diagnostic procedures. The rising penetration of scent-based diagnostics in personalized medicine will also play a key role in market expansion.

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North America digital scent technology market with a major share of around 38% in 2023, owing to the rapid expansion of the healthcare, marketing, food & beverage as well as safety and security sectors. The rising interest in aromatherapy and wellness products is driving the integration of scent technology into healthcare for therapeutic purposes, stress relief, and mood enhancement.
 

The increasing focus of regional companies and research institutions on exploring new ways to replicate as well as digitize scents for various applications will also bolster industry development. To illustrate, in April 2022, Tokyo Tech researchers devised a new technology for generating a variety of scents by blending multiple odor components deploying mass spectra as well as multidimensional data analysis.
 

Digital Scent Technology Market Share

Givaudan SA and Smiths Detection Group Ltd. hold a significant market share in the digital scent technology industry. Givaudan SA Leverage its expertise in fragrance creation to invest in research and innovation for digital scent technology. Also, the company collaborates with technology companies to develop new aroma delivery systems and scent creation algorithms.
 

Smith’s Detection Group Ltd. explores opportunities to integrate digital scent technology into security solutions to enhance threat detection capabilities. The company develops scent-based security systems for use in critical infrastructure, transportation, and public spaces.
 

Digital Scent Technology Market Companies

Major companies operating in the digital scent technology industry are

• Airsense Analytics GmbH
• Alpha MOS SA
• Aromajoin Corporation
• Aryballe Technologies SA
• Electronic Sensor Technology
• Envirosuite
• Givaudan SA
• ScentSational Technologies LLC.
• Smiths Detection Group Ltd.
• Teledyne FLIR LLC
• The eNose Company

Digital Scent Technology Industry News

• In June 2023, Israel-based scent tech company Moodify has launched an AI-based software 'Moodify (Re)formulation. The software enables a quick, highly effective and component-flexible process, allowing perfumers to substitute components while maintaining the same odor profile as in the original formula. Moodify (Re)formulation provides a fast and cost-effective way to keep up with changing regulations and ingredient availability.
• In January 2023, OVR Technology launched ION 3, its first-of-its-kind wearable scent technology solution for allowing professional and amateur creators to produce as well as share multi-sensory experiences.

The digital scent technology market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue (USD Billion) from 2018 to 2032, for the following segments

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Market, By Hardware

• Scent Synthesizer
• E-Nose

Market, By Application

• Smartphones
• Smelling Screens
• Music & Video Games
• Explosive Detectors
• Quality Control Products
• Medical Diagnostic Products
• Others

Market, By End-User Industry

• Military and Defense
• Medical
• Food and Beverage
• Environmental Monitoring
• Entertainment
• Others

The above information has been provided for the following regions and countries

• North America
  • U.S.
  • Canada
• Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
  • Russia
  • Nordics
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • ANZ
  • Southeast Asia 
• Latin America
  • Brazil
  • Mexico
  • Argentina 
• MEA
  • UAE
  • South Africa
  • Saudi Arabia

Frequently Asked Questions (FAQ)

What is the digital scent technology market worth?

The market size of digital scent technology reached USD 1.13 billion in 2023 and is set to observe 9% CAGR between 2024 and 2032, owing to the continuous technological advancements.

Why is E-nose gaining traction in the digital scent technology industry?

The E-nose segment held a market share of over 60% in 2023, driven by rising adoption to potentially detect illnesses like cancer, diabetes, and infections based on specific scent markers.

Why is North America digital scent technology market growing?

North America market share was around 38% in 2023, attributed to the rapid expansion of the healthcare, marketing, food & beverage as well as safety and security sectors.

Who are the key players in the digital scent technology landscape?

Airsense Analytics GmbH, Alpha MOS SA, Aromajoin Corporation, Aryballe Technologies SA, Electronic Sensor Technology, Envirosuite, Givaudan SA, ScentSational Technologies LLC., Smiths Detection Group Ltd., Teledyne FLIR LLC, and The eNose Company.