Earthen Plasters Market Size – By Composition (Clay-Based Plasters, Straw-Clay Plasters), By Building Type (Residential, Commercial, Public and Community Buildings), By Application& Global Forecast, 2023 – 2032

Earthen Plasters Market Size

Earthen Plasters Market size was valued at around USD 85.2 billion in 2022 and is estimated to reach USD 118 billion by 2032. Earthen plasters are made from renewable and locally sourced materials, reducing the environmental impact associated with production and disposal. The manufacturing process of earthen plasters requires minimal energy compared to synthetic alternatives, contributing to sustainability.

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Earthen plasters are non-toxic, free from volatile organic compounds (VOCs), and do not emit harmful chemicals into indoor air. The breathable nature of earthen plasters helps regulate humidity levels and promote better indoor air quality.

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Lack of awareness among architects, builders, and consumers about the benefits and proper application of earthen plasters. The perception that working with earthen plasters is more complex or labor-intensive than using conventional materials might deter some builders. Earthen plasters, if not properly protected from excessive moisture or physical damage, can deteriorate over time, necessitating maintenance.

COVID-19 Impact

Lockdowns, labor shortages, and restrictions on construction activities in various regions could have led to a slowdown in building projects, affecting the demand for construction-related products like earthen plasters. Thus, the reduced number of COVID-19 cases and implementation of subsequent strategies by government and non-government organizations is anticipated to drive the industry gains in the upcoming years.

Earthen Plasters Market Trends

Increased focus on sustainable and eco-friendly building materials has led to growing interest in earthen plasters due to their natural composition and low environmental impact. The trend towards biophilic design, which seeks to incorporate natural elements into built environments, has boosted the use of earthen plasters for their rustic and organic appearance. Earthen plasters are being recognized for their historical significance and are increasingly used in the restoration of heritage buildings as part of efforts to maintain traditional building techniques.

Earthen Plasters Market Analysis

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Based on composition, the earthen plasters market is segmented as clay-based plasters, straw-clay plasters. Clay-Based Plasters held a majority industry value of USD 55.4 billion in 2022. Clay is readily available in many regions, making it a popular choice for earthen plasters. Clay provides thermal mass, helping to regulate indoor temperatures and improve energy efficiency.

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Based on building type, the earthen plasters market is segmented as residential, commercial, public and community buildings. Residential held a dominant industry share of around 70% in 2022. Earthen plasters provide a warm and natural aesthetic that aligns with residential interior design trends.

Based on application the earthen plasters market is segmented as interior plasters, exterior plasters, structural plasters. Interior Plasters is anticipated to grow at 3.4% CAGR by 2032. Earthen plasters provide a unique, textured, and natural finish that enhances interior spaces' visual appeal.

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U.S. dominated the North American region with majority earthen plasters market share and a revenue of USD 5.8 billion in 2022. North America places a strong emphasis on sustainability and eco-friendly construction, making earthen plasters an attractive choice due to their natural composition and low environmental impact.

Earthen Plasters Market Share

Some of the major earthen plasters market players operating in the industry are

• Clayworks Ltd
• American Clay Enterprises
• StrawJet
• Natural Building Technologies (NBT)
• Claylin,
• Cobworks
• Earthbags
• Straw Bale Gardens
• Build Naturally
• Earthen Shelter
• Cob Cottage Company
• Seven Generations Natural Builders
• Barefoot Builder
• Cob Works
• Adobe in Action 

Earthen Plasters Industry News

• In January 2021, Clayworks conducted a project with Dulong Store (Copenhagen). Norm Architects combined natural materials to create a calm finish for the jewelry showroom in Copenhagen, which was informed by modernist artists' studios. 

Earthen plasters market research report includes an in-depth coverage of the industry with estimates & forecast in terms of revenue in USD Million & Units from 2018 to 2032, for the following segments

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By Composition

• Clay-Based Plasters
• Straw-Clay Plasters

By Building Type

• Residential
• Commercial
• Public and Community Buildings

By Application

• Interior Plasters
• Exterior Plasters
• Structural Plasters

The above information is provided for the following regions and countries

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • UK
  • France
  • Spain
  • Italy
• Asia Pacific
  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Indonesia
  • Malaysia 
• Latin America
  • Brazil
  • Mexico
  • Argentina
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Egypt