MENA smartphones & feature phones market is expected to grow at a steady rate during the forecast period. MENA smartphones & feature phones market is driven by the aspiration of existing users to upgrade to a premium experience. Additionally, increasing number of internet users, use of innovative marketing strategies by the companies, growing influence of social media on consumer behavior and others some other factors anticipated propel to the market during forecast years.
The MENA smartphones & feature phones market is segmented based on sim type, distribution channel, country and company. Based on sim type, the market can be bifurcated into single sim and dual sim. Dual sim type is expected to dominate the market since most of the phones being manufactured today have dual sim feature in them.
Major players operating in the smartphones & feature phones market include Microsoft Corporation, Apple, Inc., Lenovo Group Limited, LG Electronics Limited, HTC Corporation, Nokia, Samsung, Micromax, Vivo, Sony Mobile Communication, Inc. and others. The companies are developing advanced technologies and launching new products to stay competitive in the market. Other competitive strategies include mergers & acquisitions and new product developments.
Years considered for this report
Historical Years2014-2017
Base Year2018
Estimated Year2019
Forecast Period2020–2024
Objective of the Study
- To analyze and forecast the market size of MENA smartphones & feature phones market.
- To classify and forecast MENA smartphones & feature phones market based on sim type, distribution channel, company and country distribution.
- To identify drivers and challenges for MENA smartphones & feature phones market.
- To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in MENA smartphones & feature phones market.
- To conduct pricing analysis for MENA smartphones & feature phones market.
- To identify and analyze the profile of leading players operating in MENA smartphones & feature phones market.
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Market insights research performed both primary as well as exhaustive secondary research for this study. Initially, Market insights research sourced a list of manufacturers across the region. Subsequently, Market insights research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, Market insights research could include the manufacturers which could not be identified due to the limitations of secondary research. Market insights research analyzed the manufacturers, distribution channels and presence of all major players across the region.
Market insights research calculated the market size of
Key Target Audience
- Smartphones & feature phones manufacturers, suppliers, distributors and other stakeholders
- Government bodies such as regulating authorities and policy makers
- Organizations, forums and alliances related to smartphones & feature phones
- Market research and consulting firms
The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, suppliers, distributors and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.
