Body Wipes Market - Global Industry Size, Share, Trends, Opportunity and Forecast, 2024-2032 Segmented By Product Type (Bath Wipes, Body Cleansing, Make up Cleansing, Others), By Sales Channel (Supermarket/Hypermarket, Convenience Stores, Departmental Stores, Online and Others), and By Region

Published Date: November - 2024 | Publisher: MIR | No of Pages: 320 | Industry: Consumer Goods and Retail | Format: Report available in PDF / Excel Format

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Body Wipes Market - Global Industry Size, Share, Trends, Opportunity and Forecast, 2024-2032 Segmented By Product Type (Bath Wipes, Body Cleansing, Make up Cleansing, Others), By Sales Channel (Supermarket/Hypermarket, Convenience Stores, Departmental Stores, Online and Others), and By Region

The Global Body Wipes market is anticipated to grow at a rate of steady CAGR during the forecast period, 2022-2026. An increase in the awareness among the consumers about the benefits of maintaining good hygiene practices and the ability of Body Wipes to prevent the spread of infection due to their disposable nature are the major driving factors for the Global Body Wipes market growth for the forecast period.

High Demand for Body Wipes in Healthcare Facilities Supports Market Growth

Body wipes are used in healthcare facilities and are used mainly to prevent and control the spread of infections. An increase in the number of healthcare facilities and the growing expenditure by healthcare facilities to curb disease growth and the demand for quality treatment is expected to accelerate the Global Body Wipes market growth. Body wipes are easy to use and can be disposed of quickly, which is the primary reason for their high demand by healthcare professionals.

The availability of Body Wipes containing antiseptic elements is for single usage and sanitizes the skin and helps eliminate the chances of cross-contamination in healthcare facilities. Body wipes are used to clean the wounds, prepare the skin for surgery, and help perform the surgery by their antiseptic properties. They are affordable for use in healthcare facilities, and these are packed individually, making it easier to carry them in pockets or first-aid kits.

The online sales channel is expected to witness the fastest incremental growth in the next five years. An increase in internet penetration and the proliferation of smart devices across the globe are accelerating the sales of Body Wipes through online channels. The online sales channel has a well-developed supply channel that ensures the huge availability of the products. Market players offer easy to dispatch and delivery facilities along with easy exchange options to fuel the sales through their channels.

The presence of safe and fast payment gateways favoring digital payments and the adoption of advanced technologies such as the internet of things and big data analytics to create a personalized shopping experience for the customers contributes to the Global Body Wipes market growth. Buying through the online mode eliminates the need to the retailers physically, which saves time and effort made by the consumers; therefore, it is highly preferred to buy Body Wipes and other products.

Growing Prevalence of Diseases Spurs the Market Growth

The rise in urbanization across the developing economies and the development of industries to satisfy the needs of the growing population is giving rise to several diseases. Skin is badly affected when exposed to polluted air. The use of Body Wipes helps prevent the spread of infections as it is very effective in wiping the presence of harmful dirt particles and other pollutants from the skin. Body wises are easy to use, affordable, and provide effective results in a shorter amount of time, along with the surge in the consciousness of the consumers about the advantages of following proper hygiene.

Body wipes help quick freshen up, which allows the consumers to do their daily chores for a longer time. Shower Body Wipes remove sweat, dirt, and odor. They moisturize and leave no sticky residue on the consumer, thereby helping prevent the spread of infections due to the presence of harmful microbes over the body.

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Market Segmentation

The Global Body Wipes market is segmented on the basis of product type, sales channel, regional distribution, and competition landscape

Market Players

Rockline Industries Inc., Diamond Wipes International Inc., Procter and Gamble Co., Johnson & Johnson Services, Inc., Edgewell Personal Care LLC, Suominen Corporation, Unicharm Corporation, Busy Beauty, Inc., Arjolo, Inc., are among the major market players in the Global platform that lead the market growth of the Global Body Wipes market.

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