Global ayurvedic toothpaste market is expected to grow at a significant rate for the forecast period. Rise in awareness regarding the benefits of using chemical free products is the major driver for the growth of ayurvedic toothpaste market. Rise in disposable income among the middle-class families is aiding to increase the expenditure capacity of the consumers.
Shift in consumer taste preference from chemical to herbal and natural products as it is less harmful to body is creating lucrative opportunities for the growth of ayurvedic toothpaste market. Leading market players are launching natural and herbal based toothpaste to attract consumers Rising dental carries among adults and children due to adoption of unhealthy food habits such as junk food and high-sugar content beverages, among others is accelerating the demand for ayurvedic toothpaste across the globe.
World Health Organization (WHO) and leading authorities of several economies are organizing camps and social media campaigns to raise awareness about the dental health and its benefits on the body. Old age population is most susceptible of getting affected from oral diseases and the use of ayurvedic toothpaste is beneficial to maintain oral health which is expected to influence the market growth.
Global ayurvedic toothpaste market is segmented into type, ingredient type, pack size, distribution channel, regional distribution, and company
The major players operating in the global ayurvedic toothpaste market are Colgate-Palmolive Company, The Himalaya Drug Company, Dabur India Ltd, Vicco Laboratories Private Limited, Patanjali Ayurved Limited, Unilever Plc., Amway Corporation, GlaxoSmithKline Plc., The Procter & Gamble Company, Henkel AG & Co. KGaA, among others.
Major companies are developing advanced technologies and launching new services to stay competitive in the market. Other competitive strategies include mergers & acquisitions and new service developments.
Objective of the Study
- To analyze the historical growth of the market size of global ayurvedic toothpaste market from 2017 to 2020.
- To estimate and forecast the market size of global ayurvedic toothpaste market from 2021 to 2027 and growth rate until 2027.
- To classify and forecast global ayurvedic toothpaste market based on type, ingredient type, pack size, distribution channel, regional distribution, and company.
- To identify dominant region or segment in the global ayurvedic toothpaste market.
- To identify drivers and challenges for global ayurvedic toothpaste market.
- To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in global ayurvedic toothpaste market.
- To identify and analyze the profile of leading players operating in global ayurvedic toothpaste market.
- To identify key sustainable strategies adopted by market players in global ayurvedic toothpaste market.
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Market insights research performed both primary as well as exhaustive secondary research for this study. Initially, Market insights research sourced a list of manufacturers across the globe. Subsequently, Market insights research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, Market insights research could include the manufacturers who could not be identified due to the limitations of secondary research. Market insights research analyzed the manufacturers, distribution channels and presence of all major players across the globe.
Market insights research calculated the market size of
Key Target Audience
- Ayurvedic toothpaste manufacturing companies
- Market research and consulting firms
- Government bodies such as regulating authorities and policy makers
- Organizations, forums and alliances related to ayurvedic toothpaste market
The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, suppliers and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.