Global
Additionally, it is predicted that the rise in per capita disposable income would provide chances for the market for hair extensions and wigs to expand in the coming years. Due to the problems with hair loss or damage, Asia-Pacific accounts for controlling share in global market for hair wigs and extensions. The expansion of the hair wigs and extension market in the region will also be aided during the projected period by an increase in the population of working women and increased spending on
According to the American Hair Loss Association, 95% of men's hair loss is caused by androgenetic alopecia.
Over 50% of the Africans wear wig or hair extension. As African natives with African ancestry tend to buy hair wigs and extensions the most. Surprisingly, these customers' demand has remained essentially constant throughout time. They spend a lot of money on chemical hair care treatments like relaxers to straighten and smooth their hair. As per capita disposable incomes have increased, more expenses have benefited wig and extension manufacturers. The prevalence of personal grooming and beauty products, as well as an increase in hair loss rates globally, are additional significant factors that are likely to have an impact on market growth.
Rise in the Popularity of Prominent Celebrity and Social Media Influencers Fueling the Market Growth
The prominence of celebrities and social media influencers is one of the major factors fueling the rise of the hair wig and extension industry. The fast global usage of Internet-enabled smartphones have contributed to the growing popularity of digital media as a vital communication and marketing channel for vendors in the global hair wigs and extension industry. Pop culture and the emergence of drag queens have contributed to the public perception of wigs as a form of beauty that should not be ashamed but rather appreciated. Additionally, money can be saved instead of spending money on blow drying, haircut, coloring, or styling.
Increase in Hair Diseases Incidence across the World Driving the Market Growth
The main purpose of hair extensions is to hide hair breakage. The demand for hair wigs and extensions is expected to rise because of the rise in alopecia, casts, and other conditions that cause hair loss. Additionally, the ageing population's increasing usage of wigs and extensions to hide the problem of baldness is anticipated to support market growth.
Rise in the Use of Wig in Mannequin and modelling Industry Driving the Market Growth
The rising popularity of using mannequin among the fashion outlets is positively influcencing the growth of the hair wig and extension market.
Furthermore, the escalating demand for the product in the modelling industry is helping models to achieve certain looks and feel to help represent their outfits better is anticipated to have appositive impact in uplifting the demand of wig across the globe.
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Market Segmentation
The global hair wig and extension market is segmented based on product type, hair type, fitting type, end user, distribution channel, region, and competitional landscape. Based on product type, the market is further fragmented into wigs and extension. Based on hair type the market is segmented into human hair and synthetic. Based on fitting type, the market is segmented into clip-in, micro link, tape-in, glue-in. Based on end user, the market is segmented into individual consumer, entertainment & fashion industry. Based on the distribution channel, the market is segmented into offline and online. The market analysis also studies the regional segmentation to devise regional market segmentation, divided among North America, Europe, Asia-Pacific, South America, and Middle East & Africa.
Company Profiles
Godrej Consumer Products Limited, Evergreen Products Group Limited, Aderans Co,Ltd, Artnature Inc, Donna Bella Hair Extensions, Aleriana Wigs, Diamond Hair Company, Indique, FN Longlocks, Klix Hair Inc,