Global Bathtub Market is witnessing robust growth due to different factors such as rising use of bathtub for regular hygiene and comfort needs, rising popularity among people subjected towards luxurious lifestyle, along with large bathroom space requirements. Additionally, the newer market opportunities will arise along with the businesses that specialize in custom bathtub items.
A bathtub is used in bathroom for holding water in which consumers can take an immersive bath. They are manufactured in a variety of styles and shapes that are adaptable to the preferences of the consumers. Bathtubs are found at in different types such as
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Expansion of Hospitality Industry Aids the Market Growth
Due to the rise of social media, there are more people travelling the world. Additionally, as more people travel, there is a greater need for hospitality services, which motivates major companies to provide best services at reasonable prices. Moreover, the hospitality sector is installing bathtubs with spa and skin care amenities for comfort and relaxation in order to provide its customers with better services.
Rising Technological Advancement
A significant trend that is becoming increasingly popular in the bathtub industry is technological advancement. Major bathtub manufacturers are concentrating on bringing new technologies in the market to provide their customers with innovative products. For instance, Kohler launched the PerfectFill technology bathtub in 2022. Using Alexa, the bathtub's voice command technology allows you to add and remove water. With the use of a drain kit and a digital valve, the PerfectFill system can fill a bath to the desired depth and temperature. Thus, to offer customers satisfying and comforting products, the leading companies are implementing various techniques, including innovative product launches in the market. A brand-new bathtub market opportunity has recently emerged, offering its consumer spa-like therapy. Therefore, with the expansion of technological advancement, the demand for bathtubs will increase globally, during the forecast period.
Increasing Demand of Luxurious Products
The bathtub acts as the bathroom's main attraction and point of reference. However, in recent years, individuals have started to emphasize luxuriate and modernity in their small, luxurious bathrooms, and they are remodeling them to represent this new approach to living. With this, bathtub is one of those products that people are spending on, for luxurious appeal in their bathrooms. The need for bathtubs in hotels, luxurious accommodations, and resorts is also anticipated to drive an increase in construction activities during the projected period, which is predicted to further fuel the bathtub market, globally.
Market Segmentation
The global bathtub market is segmented based on product type, material, end-user, and distribution channel. The market is divided into free-standing bathtub, alcove bathtub, drop-in bathtub, and corner bathtub based on product type. Based on material, the market is further divided into marble, acrylic, ceramic, and others (cast iron, fiberglass). Based on the End User, the market is segmented into residential and commercial. Based on distribution channels, the market is fragmented into retail, distributor & dealer sales, exclusive retailers, online, and directs sales.
Company Profiles
Americh, Inc., Jacuzzi Inc., Jaquar Group, Kohler Co., Ove Decors ULC, RAK Ceramics P.J.S.C.