Global hair straightener market valued at over 5512.28 USD million in 2019 and is projected to grow at a CAGR of over 6%, during 2021-2026. The market is expected to witness growth over the next five years, on account of increasing awareness about personal grooming along with growing urban population across geographies. Moreover, rising trend of dual household income and therefore, surging personal disposable income, increasing appearance consciousness and growing corporate culture among women are few of the other major factors expected to propel the growth of global hair straightener market.
The hair straightener market is a diverse place, segmented by things like product type and plate type, as well as who's using it, where you buy it, and of course, which company makes it. When it comes to applications, we're really talking about two main groupseveryday folks using them at home, and professionals using them in salons. Interestingly, the straighteners used in salons tend to be much pricier – more than double the cost of what you'd find for personal use! This means that commercial use actually accounted for over half of the entire market in 2020, and with the beauty salon industry booming and companies constantly coming up with new and improved straighteners, that trend is likely to continue.
Some of the leading players in the global hair straightener market are Panasonic Corporation, The Procter & Gamble Company, Koninklijke Philips N.V., Dyson Ltd, Conair Corporation, Spectrum Brands, Inc, Beurer GmbH, Revlon, Groupe SEB, Coty Inc., Wahl Group, HSI Professional, etc.
Years considered for this report
Historical Years2016-2019
Base Year2020
Estimated Year2021
Forecast Period2022–2026
Objective of the Study
- To analyze and forecast the market size of global hair straightener market
- To classify and forecast global hair straightener market based on product type, plate type, application, distribution channel and region
- To identify drivers and challenges for global hair straightener market
- To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in global hair straightener market
- To conduct pricing analysis for global hair straightener market
- To identify and analyze the profile of leading players involved in the global hair straightener market
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TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of manufacturers of hair straightener across the globe. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the manufacturers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the service offerings, distribution channels and presence of all major manufacturers across the globe.
TechSci Research calculated the market size of
Key Target Audience
- Hair straightener manufacturers, suppliers, distributors and stakeholders
- Hair straightener end users
- Potential investors
- Organizations, forums and alliances related to hair straightener market
- Research organizations and consulting companies
The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers and partners, end users, etc. besides allowing them in strategizing investments and capitalizing on market opportunities.
