Italy's air purifiers market is expected to increase exponentially during the forecast period, i.e., 2024-2032F. The market is driven by rising air pollution, increasing death rates because of the pollution, and product enhancement with features such as noise control, Wi-Fi enabled, and deodorizing filters.
In metropolitan areas, air pollution is being produced by rising energy use, transportation, population growth, and other factors. With increasing urbanization, the air quality in Italy is becoming hazardous for human health.
The use of
By educating customers about air purification and putting various air purifiers in public locations, the European Union is adopting several measures to combat air pollution.
Both end consumers and manufacturers have become more interested in the air purifiers market as sales and industry interest have increased.
Air purifiers come in different forms. These systems range from those that can kill airborne germs to those that have filters to eliminate airborne particulates. The rooms are filled with filtered air in both situations, but the patients are not directly exposed to it.
By removing contaminants or allergens from the air, these goods seek to "manage the environment," but they have no direct effect on a particular patient, and there is no direct contact with them.
While maintaining clean air can help in keeping a patient in a relaxing environment, UV flow germicidal lamps aim to lessen the level of bacterial count in the nearby surroundings.
Rising Demand for Air Deodorizing Filters is Fueling Market Growth
Italians are getting clued in on how much better life is with clean, fresh air at home, and that's why everyone's snapping up air purifiers that not only filter but also deodorize! Manufacturers are listening, packing their machines with multiple filters and special odor-busting tech. Take, for example, the Samsung air purifier – it's got a 3-stage system to clean and deodorize, plus it keeps an eye on your air quality 24/7. Then there's the Dyson Purifier Cool, which is a beast at removing 99.99% of those super-tiny particles (we're talking allergens and stuff as small as 0.1 microns!). And for smells? It's got an activated carbon layer that really gets rid of odors and gases.
Increasing Air Pollution Drives the Market Growth
So, a recent report from the European Environment Agency says Italy's not doing so hot when it comes to air pollution-related deaths. In fact, Italy's PM2.5 levels have crept up from 19.3 to 19.4 g/m3, and more areas are facing seriously high pollution. The EEA estimates that about 66,000 people in Italy die too soon each year because of particulate matter – sadly, making them the worst in the EU for this issue. Because of all this, folks in Italy are getting worried and buying air purifiers to stay healthy, which should help the market for those things grow.
Government Investment in Air Purifiers and Ventilation System Drives the Market Growth
The Italian government supports institutions such as schools and hospitals that face a significant risk of air pollution. For instance, the Government Support Decree in 2021 allocated USD 300 million for schools all around Italy, from which USD 150 million were explicitly designated for air purifiers and mechanical ventilation systems. Three hundred thirty-five institutions and about 3027 classrooms will benefit from this investment. During the projected period, such government initiatives are expected to drive the market's growth.
Technological Changes Drives the Market Growth
Italians are getting smarter about air quality, and that's a big reason the air purifier market is booming. The COVID-19 pandemic really drove home the need for clean air. That's why a local start-up, My Air Pure, launched a range of air purifiers designed for serious air sanitization. Their secret weapon? A combo of a photocatalytic filter and UV-A LED light that tackles everything from allergies and pollen to mold and germs. Plus, that titanium dioxide-coated filter is great for cutting down on smoke and bad smells. But the real kicker is their new filter systemit uses UV-C LEDs to completely sanitize the air as it passes through, capturing viruses and bacteria before they have a chance.
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Market Segmentation
Italy air purifiers market is segmented into filter type, end use, distribution channel, region, and company. Based on filter type, the market is segmented HEPA + Activated Carbon, Prefilter + HEPA + Activated Carbon, Prefilter + HEPA, HEPA and others. By end use, the market is segmented into residential, commercial and industrial. In terms of distribution channel, the market is segregated into direct sales, multi-branded electronics retailers, online, supermarkets/hypermarkets, and others.
Market Players
Vortice Electtrosociali S.p.A, Daikin Air Conditioning Italia S.p.A, Bimar Srl, Haier Europe Trading Srl, Olimpia Splendid S.p.A., Dyson Srl, LG Electronics Italia S.p.A, Samsung Electronics Italia SpA, Philips S.p.A, and Winix Europe B.V., are the major market players in Italy air purifiers market.
Attribute | Details |
Base Year | 2022 |
Historic Data | 2018 – 2021 |
Estimated Year | 2023 |
Forecast Period | 2024 – 2028 |
Quantitative Units | Value in USD Million, Volume in Thousand Units and CAGR for 2018-2022 and 2023-2028 |
Report Coverage | Revenue forecast, company share, competitive landscape, growth factors, and trends |
Segments Covered | · Filter Type · End Use · Distribution Channel · Region |
Regional scope | North-West, South, Central, and North-East. |
Key companies profiled | Vortice Electtrosociali S.p.A, Daikin Air Conditioning Italia S.p.A, Bimar Srl, Haier Europe Trading Srl, Olimpia Splendid S.p.A., Dyson Srl, LG Electronics Italia S.p.A, Samsung Electronics Italia SpA, Philips S.p.A, and Winix Europe B.V., etc. |
Customization scope | 10% free report customization with purchase. Addition or alteration to country, regional & segment scope. |
Pricing and purchase options | Avail customized purchase options to meet your exact research needs. Explore purchase options |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |