The Pool & Hot Tub Alliance estimates that there are 10.7 million swimming pools in the United States.
Smart swim goggles resemble conventional swim goggles, but they have a number of advanced functions and sensors hidden within. Swimming data like lap count, number of strokes, pace, and total swim time can be tracked and shown. This enables the user to instantly modify and enhance swimming.
Technology for smart swim goggles with a display is relatively new. They can monitor the swimmer's progress while they swim, showing them their statistics and all the information, they require right in front of them. With this information readily found at, one can keep an eye on the numbers and make immediate adjustments to their training.
For example, the Finis smart swim goggle kits, which come with the goggles and access to the app, cost USD199
Innovative Features are Helping to Expand the Market
Since the demand for smart swim goggles is rising, companies are coming up with innovative technologies in smart swim goggles to expand their consumer base. For instance, Workout Builder, Form's newest feature launched in 2022, enables users to tailor their workouts and program to their specific needs. Complete customization of the workout regimen is possible with Workout Builder. Customers may easily enter their workout information and fine-tune the program using subgroups like distance, stroke, effort level, drills, and equipment. Customers can also modify more than 1,000 programs created by coaches and currently included in the app by using Workout Builder.
High Subscription Cost May Hinder the Market Growth
One of the major challenges in the market could be high subscription cost. Many companies charge a fee from the consumers after a period of time to use the application that is connected to the goggles. For instance, Form charges USD228 for a subscription that lasts a full year and gives users access to their guided workouts, training schedules, video tutorials, swimming app, and FORM swim community, which allows users to communicate with other swimmers online. They also give customers the choice of signing up on a monthly basis for USD15 with a minimum commitment of six months. Since the basic fee is quite high it may act as a hinderance to the market growth.
Technological Advancements to Boost the Market Growth
The key component driving the market expansion is the rise in new product launches and technological developments that result in improved product offerings. For instance, GUANGLI, announced the release of Holoswim 2 - AR Smart Swim Goggles in 2022. Holoswim is an AR-enhanced goggle for swimmers of all skill levels that is designed for smart swimming. Holoswim 2's built-in smart sensors and advanced algorithms precisely detect the live metrics of all stroke types and display real-time data on the goggles whether the consumer is swimming for fitness, setting goals, or simply counting laps. Users can observe their progress while they swim due to the clear and uncomplicated way that the AR data is shown on the transparent OLED holographic display.
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Market Segmentation
The Smart Swim Goggles market is segmented based on region, and competitional landscape. Based on regional market segmentation, the market is divided among North America, Europe, Asia-Pacific, South America, and Middle East & Africa.
Company Profiles
Form Athletica Inc., Finis, Inc., and Guangli Tech. are among the major market players in the Global Smart Swim Goggles Market.
Attribute | Details |
Base Year | 2022 |
Historical Years | 2019-2021 |
Estimated Year | 2023 |
Forecast Period | 2024 – 2028 |
Quantitative Units | Revenue in USD Million and CAGR 2019-2022, 2023-2028 |
Report Coverage | Revenue forecast, Competitive Landscape, Growth Factors, And Trends |
Regional Scope | North America, Europe, Asia-Pacific, Middle East & Africa and South America |
Key Companies Profiled | Form Athletica Inc., Finis, Inc., and Guangli Tech., others |
Customization Scope | 10% free report customization with purchase. Addition or alteration to country, regional & segment scope. |
Pricing and Purchase Options | Avail of customized purchase options to meet your exact research needs. Explore purchase options |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/pdf format on special request) |
Report Scope
In this report, the Global Smart Swim Goggles market has been segmented into the following categories, in addition to the industry trends which have also been detailed below
- Smart Swim Goggles Market, By Region
- North America
- Europe
- Asia-Pacific
- South America
- Middle East & Africa
Competitive Landscape
Company Profiles
found at Customizations
With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are found at for the report
Company Information
- Detailed analysis and profiling of additional market players (up to five).
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