Sheet Face Mask Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, 2024-2032F Segmented By Type (Cotton, Hydrogel, Non-Woven, Bio-Cellulose, and Others (Charcoal, Clay Sheet Mask, etc.), By Category (Standard, Premium), By Application (Anti-Wrinkles, Moisturizing, Multifunctional) By Distribution Channel (Pharmacies, Convenience Stores, Specialty Stores, Online, and Others (H
Published Date: November - 2024 | Publisher: MIR | No of Pages: 320 | Industry: Consumer Goods and Retail | Format: Report available in PDF / Excel Format
View Details Buy Now 2890 Download Sample Ask for Discount Request CustomizationSheet Face Mask Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, 2024-2032F Segmented By Type (Cotton, Hydrogel, Non-Woven, Bio-Cellulose, and Others (Charcoal, Clay Sheet Mask, etc.), By Category (Standard, Premium), By Application (Anti-Wrinkles, Moisturizing, Multifunctional) By Distribution Channel (Pharmacies, Convenience Stores, Specialty Stores, Online, and Others (H
The global sheet face mask market is growing at an exponential rate. The market size is attributed by the increasing woman working populations, user friendly features, and rising research and development activities.
The global sheet face mask market is going to observe a considerable market size with a commendable growth rate during the forecast period. The sheet mask enthusiasm originated in South Korea, where skincare takes time and effort. Given their ability to make skin glow, sheet masks are a crucial component of the extensive skincare regimens used in South Korea. As the name suggests, a sheet mask is a cloth sheet with holes cut out for your eyes, nose, and mouth and drenched in serum. Consumers apply the mask for 20 minutes, discard it, and enjoy the glow it leaves behind.
The cost of sheet masks varies from a few dollars to over USD 50 depending on the components’ effectiveness.
Owing to the tiny fibers’ temporary barrier function, which allows the essential nutrients to penetrate deeply into your skin’s layers, they are a very effective kind of quick skincare with noticeable long-term advantages. Sheet masks help the face absorb moisture and keep it in, leaving the skin soft, supple, and radiant.
For instance, according to the World Health Organization’s (WHO) Air Quality Database 2022, almost all of the world’s population (99%) breathes polluted air that exceeds WHO air quality standards.
Increasing Employment Rate of Women is Fueling the Market Growth
For instance, the World Bank estimates that 46% of women will work globally in 2021.
Inclusion of Innovative Ingredients is Fueling the Market Growth
Consumers may now easily incorporate innovative skin care compounds such as retinol, hyaluronic acid, and sodium hyaluronate into their regular face care routines thanks to the inclusion of these components in sheet masks. To enhance the effectiveness of Barley epidermal growth factor (EGF) in BIOEFFECT serums and treatments, the Imprinting Hydrogel Mask by BIOEFFECT, a profoundly calming and hydrating face mask, is specially made to give intensive moisturization. Imprinting is transferring EGF to skin cells and turning them on.
Broad Range of Price Range Aiding the Market Growth
The wide range of pricing points for sheet face masks makes them more accessible to consumers in the middle-income bracket. The market for sheet face masks is expected to rise due to the increasing acceptance of sheet face masks in middle-income group nations. Manufacturers are now focusing on putting their items under luxury cosmetics in addition to middle-income countries. Because of this, the global sheet face mask market is presently oversaturated with expensive sheet face masks in developed regions such as North America and Europe.
Easy to Use Property is Driving the Market Growth
In just 10 to 15 minutes, sheet masks may nourish the skin and are effective.
Influence of social media is Fueling the Market Growth
One of the most preferred channels for customers to find cosmetics companies is social media, which enables companies to build client loyalty and effectively sell their goods. Additionally, updates on the brand's social media pages, articles from knowledgeable bloggers, and celebrity endorsements help 66% of customers find brands on social media. Due to which the global sheet face mask market is growing in the forecast period.
Market Segmentation
The global sheet face mask market is segmented based on type, category, application region, and competitional landscape. Based on type, the market is further fragmented into Cotton, Hydrogel, Non-Woven, Bio-Cellulose, and Others (Charcoal, Clay Sheet Mask, etc.). Based on category, the market is segmented into standard, and premium. In terms of application, the market is divided into Anti-Wrinkles, Moisturizing, Multifunctional. In terms of distribution channel, the market is divided into Pharmacies, Convenience retailers, Specialty retailers, Online, and Others (Hypermarkets, Supermarkets, etc.). The market analysis also studies the regional segmentation to devise regional market segmentation, divided among North America, Europe, Asia-Pacific, South America, and Middle East & Africa.
Due to the significant product consumption in nations like South Korea, India, Australia, and China, the Asia-Pacific region dominated the global market. Due to the rising demand for skin care products in these nations, the region has been observing product innovation in recent years. The use of a sheet mask is a crucial step in the intensive skincare regimens that consumers in this region exercise because it hydrates the skin and leaves it looking soft and radiant.
Company Profiles
BioRepublic SkinCare, ES Cosmetics, Estee Lauder Companies Inc., Innisfree Corporation, Kracie Holdings, Ltd., L’Oréal Paris, Lancôme, 3LAB, Sephora Inc., The Face Shop and Amorepacific Corporation
Recent Developments
In 2022, Oscar Mayer launched its brand-new hydrogel sheet face masks with a bologna theme on Amazon. The face sheets were developed by the Kraft Heinz brand in collaboration with Seoul Mamas, a Korean beauty and skin care company, and are marketed as "a hydrating and restoring hydrogel that promotes skin elasticity, improves hydration, and retains moisture."
In 2021, Kao Corporation unveiled ‘Smile Performer’, a sheet mask designed to restore smiles, with a range of products from their brand KANEBO. The new product is simple to use, and claims to be gender neutral. The sheet mask is made entirely from biodegradable cotton byproducts.
In 2020, Amorepacific showcased the 3D-printed personalized face mask from the company. Amorespecific's patent KR101923420B1 describes a customized mask pack-manufacturing system that includes a method for collecting user information for taking a picture of a user's face, a method of diagnosis that creates 3D diagnostic data representing skin features on a 3D facial shape by reflecting the diagnostic information of the user's skin extracted from the picture on a 3D model shaped out of the sample, and a method of creating data to process a mask pack base.
| Attribute | Details |
| Base Year | 2022 |
| Historical Years | 2018 – 2021 |
| Estimated Year | 2023 |
| Forecast Period | 2024 – 2028 |
| Quantitative Units | Revenue in USD Billion and CAGR for 2018-2021 and 2023E-2028F |
| Report Coverage | Revenue forecast, company share, competitive landscape, growth factors, and trends |
| Segments Covered | Type Category Application Distribution Channel Region |
| Regional Scope | North America, Europe, Asia-Pacific, Middle East & Africa and South America |
| Country Scope | United States, Canada, Mexico, Germany, France, United Kingdom, Italy, Spain, Netherland, Switzerland, China, India, Japan, South Korea, Australia, New Zealand, Thailand, Saudi Arabia, UAE, South Africa, Qatar, Kuwait, Brazil, Argentina, Colombia |
| Key Companies Profiled | BioRepublic SkinCare, ES Cosmetics, Estee Lauder Companies Inc., Innisfree Corporation, Kracie Holdings, Ltd., L’Oréal Paris, 3LAB, Sephora Inc., The Face Shop and Amorepacific Corporation, etc |
| Customization Scope | 10% free report customization with purchase. Addition or alteration to country, regional & segment scope. |
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| Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/pdf format on special request) |
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