The South Africa air purifier market is witnessing high demand due to the increased incidence of airborne diseases and the fast-rising pollution levels in various South African cities. Additionally, it is projected that growing consumer awareness on airborne diseases’ hazards and changes in lifestyle brought on by increased per capita income, will fuel the country's air purifier industry.
Wow, according to a NASA modelling study reported by Chemical & Engineering News, air pollution might be causing around 780,000 premature deaths in the country every year! And get this, Africa news says that the awful air pollution in Johannesburg is shaving off 3.2 years from people's lives. Apparently, pollution makes our tissues get all inflamed, which can lead to nasty stuff like lung cancer, chronic obstructive pulmonary disease, asthma, lower respiratory infections, and even heart problems and strokes. It's no wonder asthma is getting worse, especially for kids. On top of that, South Africa generates about 41 kg of plastic waste per person each year, and with so much waste, a whopping 40% ends up in landfills, while the rest gets burned. All that burning is seriously messing with the air quality, which is fueling the demand for air purifiers. It's like a vicious cycle!
You know, it's sad to hear that many folks in South Africa are still relying on coal or wood for cooking and heating. The trouble is, all that smoke really messes with the air inside their homes. And get this, air pollution in the country is getting worse fast! It seems like low-income neighborhoods are hit especially hard, with vehicle emissions making up anywhere from 4% to 16% of the pollution outside and a whopping 9% to 55% inside. What's even more concerning is that about 80% of the roads in these areas are unpaved, leading to some pretty nasty pollution problems for those towns. It's no wonder people are turning to air purifiers for both their homes and businesses, hoping to breathe a little easier and get some better air quality. You can even find portable options now.
Pollution from Mining Activities is Fueling the Market Growth
South Africa's economy has gotten a big boost from digging up gold, coal, and other goodies from the earth. But, all this mining has unfortunately made the air dirtier. Imagine, around 1.6 million people live near those massive mine dumps. Because of this, they're breathing in polluted air every day. That's why you see so many folks dealing with things like asthma, pneumonia, emphysema, chronic bronchitis, wheezing, and that never-ending cough – especially the kids and older folks. With all the air pollution from mining, it's no wonder more and more people are trying to clean the air inside their homes, causing the demand for air purifiers to skyrocket across the country. Protecting your health is more important than ever!
Increasing Pollution from Power Plants is Driving the Market Growth
Okay, so things in South Africa aren't looking great when it comes to pollution. It's mostly because power plants are kicking out more and more nasty stuff. Take Middelburg, for example. It's packed with coal mines, coal-fired power plants, all sorts of petrochemical facilities, metal smelters, chemical producers – you name it! They're all pumping pollutants into the environment like crazy. In fact, Greenpeace did a report back in 2019 and said this area was one of the absolute worst places globally for sulfur dioxide and nitrogen dioxide. It's impacting over 4.7 million people living nearby. No wonder people are rushing to buy air purifiers for their homes to get some clean air! It's a serious issue.
Increasing Government Initiatives to Drive the Market Growth
To curb the air pollution level in the country, the government is adopting different methods and introducing new initiatives. As per the South African government website, The Western Cape Air Quality Management Plan (2021–2025) was recently approved by the Department of Environmental Affairs and Development Planning of the Western Cape Government, in an effort to reduce air pollution nationwide. Moreover, the government is planning to invest USD0.58 million to develop air quality monitoring network. Thus, with the increasing government initiatives, people in South Africa are preferring to buy air purifiers for clean air at homes and commercial places.
Market Segmentation
South Africa air purifiers market is segmented into filter type, end user, distribution channel, region, and company. Based on Filter Type, the market is segmented HEPA, Prefilter + HEPA, Prefilter + HEPA + Activated Carbon, and Others (HEPA + Ionizer, Prefilter + Activated Carbon, Prefilter. By end use, the market is fragmented into residential, commercial and industrial, and by distribution channel, the market is segmented into supermarkets/hypermarkets, multi branded retailers, electronic retailers, online, others (direct/institutional distribution)

Market Players
Daikin Air Conditioning South Africa (Pty) Ltd, Honeywell Automation & Control Solutions South Africa Pty. Ltd., Philips South Africa (Pty) Limited, Unilever South Africa Proprietary Limited, MIA South Africa (Pty) Ltd, Panasonic Marketing Middle East & Africa FZE, Samsung Electronics South Africa Proprietary Limited, Sharp Middle East FZE, are some of the market players in the South Africa air purifier market.
Attribute | Details |
Base Year | 2022 |
Historic Data | 2018 – 2021 |
Estimated Year | 2023 |
Forecast Period | 2024 – 2028 |
Quantitative Units | Value in USD Million, Volume in Thousand Units and CAGR for 2018-2022 and 2023-2028 |
Report Coverage | Revenue forecast, company share, competitive landscape, growth factors, and trends |
Segments Covered | Filter Type End Use Distribution Channel Region |
Regional scope | Gauteng, KwaZulu-Natal, Western Cape, Eastern Cape, Rest of South Africa |
Key companies profiled | Daikin Air Conditioning South Africa (Pty) Ltd, Honeywell Automation & Control Solutions South Africa Pty. Ltd., Philips South Africa (Pty) Limited, Unilever South Africa Proprietary Limited, MIA South Africa (Pty) Ltd, Panasonic Marketing Middle East & Africa FZE, Samsung Electronics South Africa Proprietary Limited, Sharp Middle East FZE., etc. |
Customization scope | 10% free report customization with purchase. Addition or alteration to country, regional & segment scope. |
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