The global towel warmer market is witnessing robust growth due to its increased demand owing to various benefits, such as providing added comfort and energy efficiency, reducing laundry, and eliminating
A towel warmer is defined as a device used to heat towels before using them. It is connected to a hot-water source specially designed for disinfecting the towel and improves the aesthetic appeal of the washroom. It is found at in types of cabinet, rail, and bucket. The towel warmers are categorized into electronic and hydronic technology.
Additionally, the towel warmers market is positively impacted by the rise in home improvement projects, millennials purchasing smart home appliances, urbanization, and frequent visits by customers in spas. Additionally, market participants will benefit from the increasing demand for spa-like experiences with built-in smart fittings, which is propelling the towel warmer market size throughout the forecast period.
Okay, so get thisIn 2022, a survey found that 57.4 million homes in the US are actually using smart home gadgets. That's a lot of connected toasters, right? It seems like Americans are especially into automating their homes – way more than folks in other countries. We're talking about a 32.4% penetration rate, which translates to about 41.3 million smart houses. Because of this smart home craze, things like towel warmers are becoming super popular. And you know, there's actually a good reason to keep your towels extra clean. According to TIME, Dr. Charles Gerba (a microbiologist!) at the University of Arizona discovered that a scary 90% of bathroom towels are crawling with nasty bacteria. Even worse, 14% of those towels have E. coli, which can cause some serious stomach issues like bloody diarrhea and vomiting. Yikes!
In 2021, DOACELIFE announced its Towel Warmer Bucket, designed to help remove viruses from towels and other clothing materials. The luxurious towel warmer distinguishes itself from other products by its various appealing functionalities and technological advancements. It's the ultimate household appliance for giving towels a spa-like treatment and keeping the consumer germ-free. Moreover, with growing popularity of towel warmer, eco-friendly towel warmer also in demand.
Rising Home Remodeling with Urbanization
Towel warmer demand is driven by expanding urbanization and rising home remodeling expenses. The rate of urbanization is influenced by several factors, including a rise in employment, social factors, and high net worth individuals. The rising construction of new houses and rising home remodeling activities are both influenced by the changing consumer preferences towards smart products. The bathroom is one of the key areas where most remodeling activities are carried out in the spending of home remodeling activities.
Multiple Features in Towel Warmer Fueling the Market Growth
People are loving towel warmers more and more! Think about itthey not only warm your towels, but they quickly dry them after you use them, so your towels aren't damp for long. Plus, you don't have to wash them as often because they stay fresher. Bonus towel warmers help kill bacteria and viruses, keeping your towels and clothes clean and toasty! Many even let you set them to turn on and off exactly when you want. These smart features are a big hit with tech lovers. To get something that lasts, most folks go for models made with 100% recyclable, corrosion-resistant, and high-grade steel. Take the All Tuzio and Kontour towel warmers by ICO bath, for example – you can find them with Wi-Fi controllers, making everyday life a little easier. Control it all from your phone or even with your voice! You can even program them for the whole week using a smart Wi-Fi controller. Timers are great for saving both money and time. So, all these new and improved features are really helping the towel warmer market boom worldwide!
Energy-Efficient Features of Towel Warmer
If you love morning and evening showers, that towel might not be dry in time! Sure, you could toss it in the dryer, but that'll hit your electricity bill hard. That's where energy-efficient towel warmers come in handy. In fact, hydronic towel warmers are often super efficient. Take the Bathroom Butler towel warmer, for example – it uses only 40 to 160 Watts. Plus, you can cut operating costs by up to 75% just by using the on/off switch or adjusting the temperature! And check out the RANVOO electric towel rack, an energy-saving option that's easy to use with its intelligent touch screen and helps you save on your bill. So, with all these energy-efficient options available, it's no wonder the towel warmer market is booming worldwide!
Recent Developments
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Market Segmentation
The towel warmer market is segmented based on product type, technology, end user, distribution channel, regional distribution and competitive analysis. The market is divided into cabinet, rail, and bucket, based on product type. Based on technology, the market is further divided into hydronic and electronic. Based on end user, the market is segmented into spa & salons, hotels & resorts, gym & fitness center, residential, and others (swimming pools, hospitals, etc.). Based on distribution channel, the market is fragmented into supermarkets/hypermarkets, distributor & dealer, online, and others (direct sales, multi-branded retailers).
Company Profiles
Runtal North America, Inc. (Zehnder Group), Korado Group, Stelrad Radiator Group, Radox Radiators Ltd, Pitacs Limited, Apollo Radiators Pvt Ltd, St.Lawrence (Tangshan) Metal Products Co.,Ltd, Vogue UK Ltd, Myson Inc., Porcelanosa Group
Attribute | Details |
Base Year | 2022 |
Historical Years | 2018 – 2021 |
Estimated Year | 2023 |
Forecast Period | 2024 – 2028 |
Quantitative Units | Revenue in USD Billion and CAGR for 2018-2022 and 2023-2028 |
Report Coverage | Revenue forecast, company share, competitive landscape, growth factors, and trends |
Segments Covered | · Product Type · Technology · End User · Distribution Channel · Region |
Regional Scope | North America, Europe, Asia-Pacific, Middle East & Africa and South America |
Country Scope | United States, Canada, Mexico, Germany, France, United Kingdom, Italy, Spain, Netherlands, Poland, China, India, Japan, South Korea, Australia, Vietnam, Indonesia, Saudi Arabia, UAE, South Africa, Turkey, Egypt, Brazil, Argentina, Colombia |
Key Companies Profiled | Runtal North America, Inc. (Zehnder Group), Korado Group, Stelrad Radiator Group, Radox Radiators Ltd, Pitacs Limited, Apollo Radiators Pvt Ltd, St.Lawrence (Tangshan) Metal Products Co.,Ltd, ., Vogue UK Ltd, Myson Inc., Porcelanosa Group |
Customization Scope | 10% free report customization with purchase. Addition or alteration to country, regional & segment scope. |
Pricing and Purchase Options | Avail of customized purchase options to meet your exact research needs. Explore purchase options |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/pdf format on special request) |