The global electric massager market size is anticipated to project robust growth in the forecast period due to the rising concern for health and wellbeing, increasing standard of living, and rising internet penetration. Using technologically advanced electric massagers is seen as a prominent trend anticipated to affect new product launches throughout the projected period.
Electric massagers are designed to stretch and relax muscles. Electric massagers vibrate the skin's surface to ease pain and strain while evenly encouraging relaxation. Customers now use electric massagers as a regular relaxation therapy, as well as after work and sporting activities. Electric massagers help alleviate aches and pains in the shoulder, joints, back, neck, and other body parts. Most electric massagers in the market are battery-driven or wired to improve overall performance.
Electric massagers have numerous advantages since they help to strengthen the digestive system, increase skin elasticity, treat chronic pain, relax and decontract muscles. Additionally, they help women who have premenstrual syndrome to sleep better and counteract its symptoms. A relaxing massage can help body regenerate and promote restful sleep. Electric massagers are excellent for providing the massage with the least amount of effort, even though they might be expensive at times.
Massages are well known for lowering tension and anxiety, due to their ability to regulate the defense mechanism and increase the release of the happy hormone’s dopamine and endorphins. Customers who don't have time for a full-body massage can still get some calming effects by using an electric massager on their shoulders, back, and neck. The major advantage of electric massagers is that customers can use them independently and at any time at home.
There is different type of electric massagers that are used on different body parts. For example, customers cannot utilize a massage chair to treat their feet. Massage chairs are mainly used to treat back and legs. Customers can, however, use more portable handheld massagers to access spaces where larger electric massagers cannot reach. In order to target the muscles that want relief, choosing the correct electric massager is essential. Customers can improve flexibility and reduce swelling and pain from injuries with the right electric massager.
The rising frequency of these stress-related disorders is likely to play an essential role in sustaining the market for electric massagers, including both portable and heavy massage equipment. Companies are constantly looking for new technological innovations. For instance, The InvoSpa Shiatsu Neck and Back Massager massage pillow have eight bidirectional, deep-kneading shiatsu roller balls that replicate human hands, according to users. This is an electric device with a cord, where the positioning handles house the control panel and the DC power port. It includes three speed and strength settings, inclusive of an infrared heat option, and can be used on both the upper, and lower body. It has a 15-minute automatic shutoff. It also includes a carrying case, charger cord, and a car charger.
Download Free Sample ReportRising Stress Level Will Fuel the Market Growth
, almost half of all adults in the United States (49%) think stress negatively impacts their conduct (American Psychological Association, 2020).
Increasing Standards of Living Will Fuel Market Growth
Middle-class spending is predicted to rise from approximately $37 trillion in 2017 to $64 trillion by 2030, accounting for almost one-third of GDP growth, where emerging economies' increasing middle classes will generate the majority of it.
Increasing Penetration of Internet Will Fuel the Market Growth
in 2022, 69% of the world's population, or 4.9 billion people, are actively using the internet. Trends show that internet users grow at a 4% annual rate, suggesting that around 196 million new people access the internet each year.
New Product Launch Will Boost the Market Growth
in 2022,
Market Segmentation
The electric massager market is segmented based on product type, end-user, and distribution channel. Based on product type, the market is segmented into body, leg & foot, neck & shoulder, head, and others (face, palm etc.). The market is further divided into residential and commercial based on end-user. Based on distribution channels, the market is fragmented into hypermarkets/ supermarkets, multi-branded, exclusive retailers, online, and others (direct sales and distributor/dealers etc.).
Company Profiles
Medi Mall, Inc. (MedMassager), Panasonic Corporation,
Attribute | Details |
Base Year | 2022 |
Historical Years | 2018 – 2021 |
Estimated Year | 2023 |
Forecast Period | 2024 – 2028 |
Quantitative Units | Revenue in USD Billion and CAGR for 2018-2022 and 2023-2028 |
Report Coverage | Revenue forecast, company share, competitive landscape, growth factors, and trends |
Segments Covered | Product Type End-User Distribution Channel Region |
Regional Scope | Asia-Pacific, North America, Europe, Middle East & Africa and South America |
Country Scope | China; India; Japan; South Korea; Indonesia; United States; Canada; Mexico; Germany; France; United Kingdom; Italy, Spain; Saudi Arabia; UAE; South Africa; Turkey; Brazil; Argentina; Colombia; |
Key Companies Profiled | Medi Mall, Inc. (MedMassager), Panasonic Corporation, Nureca Limited (Dr Trust), Omron Corporation, Medisana GmbH, Luraco Technologies, JSB Healthcare, Samsung Electronics Co., Ltd, Zillion Inc., and Nureca Ltd |
Customization Scope | 10% free report customization with purchase. Addition or alteration to country, regional & segment scope. |
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Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/pdf format on special request) |