New Zealand Water Purifiers Market, By Type (Countertop, Floor Standing, Under Sink, Faucet Mount & Others (Filter Pitchers, Water Dispenser with Purifier, etc.)), By Technology Market Share Analysis (RO, UV, UF, Media & Others (RO+UV, Nanofiltration, etc.)) By End Use (Commercial, Residential), By Distribution Channel (Multi-Branded Stores, Distributor/Dealer Sales, Online, and Others (Direct Sal
Published Date: November - 2024 | Publisher: MIR | No of Pages: 320 | Industry: Consumer Goods and Retail | Format: Report available in PDF / Excel Format
View Details Buy Now 2890 Download Sample Ask for Discount Request CustomizationNew Zealand Water Purifiers Market, By Type (Countertop, Floor Standing, Under Sink, Faucet Mount & Others (Filter Pitchers, Water Dispenser with Purifier, etc.)), By Technology Market Share Analysis (RO, UV, UF, Media & Others (RO+UV, Nanofiltration, etc.)) By End Use (Commercial, Residential), By Distribution Channel (Multi-Branded Stores, Distributor/Dealer Sales, Online, and Others (Direct Sal
New Zealand Water Purifiers Market is anticipated to project robust growth in the forecast period on account of rising health consciousness among population, government initiatives, new product launches by water purifier companies, etc.
To avoid contracting diseases transmitted by contaminated water, water purifiers guarantee access to clean, safe drinking water. There are various kinds of water filtration techniques, including Reverse Osmosis (RO), ultrafiltration (UF), and ultraviolet disinfection (UV). Depending on the water's quality, a person can select a water purifying system.
RO water purifiers use special semipermeable membranes to give your water a good cleaning. A water pump kicks things off by pressurizing that untreated, hard water, forcing it through the RO membrane. As the water squeezes through, the membrane acts like a super-fine filter, trapping nasty stuff like arsenic, fluoride, lead, chlorine, nitrates, and sulphates – all those dissolved solids you don't want. The result? Filtered, cleaner water! RO water purifiers are great at getting rid of dissolved solids and metal particles (think lead, fluoride, and arsenic). But that's not allthey can even zap bacteria and viruses that cause those awful waterborne illnesses. And, because they're removing the pollutants that make your water taste and smell funky, RO water purifiers really enhance the flavor and aroma of your water, making it much more enjoyable to drink.
A UV or ultraviolet water purifier is a tested technique that can eliminate bacteria, viruses, and cysts that cause water-borne illnesses. During the purifying procedure, this eco-friendly technique didn't employ any chemicals. A UV lamp tube is the main component of a UV water purifier, through which water can pass to be cleaned. When running water is exposed to UV radiation from a UV lamp, any bacteria and viruses are destroyed and rendered inert.
Growing Health Consciousness Among Consumers Fueling the Market Growth
The rise in health awareness among consumers regarding the increase in waterborne diseases. Degradation of freshwater increases threats to human health, cultural traditions, and well-being while also endangering native animals and their ecosystems. Also, water purifiers are gaining popularity owing to the advantages they offer, such as removing toxic substances and micro-organisms, protection against infections and chronic diseases, ensuring a robust immune system, etc. These factors are encouraging the population to purchase water purifiers, thus, expanding the market growth of water purifiers in New Zealand.
Rising Water Pollution Level Aiding the Market Growth
Okay, so here's the deal with our rivers in New Zealanda government report from 2020 says that a shocking 95% to 99% of rivers flowing through farmland, cities, and areas with non-native forests are polluted. That's not good! About 60% of all rivers have pollution levels that are just too high, and 90% have been drained. Sadly, this is affecting our wildlife, with a worrying 76% of freshwater fish species at risk. Basically, almost all rivers flowing near cities and farms (again, that 95-99% range) are carrying too much pollution. And it's not just rivers – some lakes are suffering too. Areas used for farming, forestry, and cities generally have more contaminants in their water than natural areas. We're talking about things like pathogens, heavy metals, nutrients, and sediment. This sediment can actually smother riverbeds and lake shores, polluting the water and hurting the whole ecosystem. Plus, too many nutrients like nitrogen and phosphorus can cause algal blooms, which make our rivers and lakes less enjoyable for recreation and impact their cultural value. And heavy metals, like copper and zinc, can even make freshwater unsafe to drink, putting life at risk. All this pollution is a big problem! That's probably why we expect the Water purifiers market to grow even more in the coming years.
Government Initiatives Boosting Market Growth
For instance, in 2022, a program to support rural drinking water suppliers meet new Taumata Arowai water standards. Also, a local government minister announced funding of around USD 12.46 million for water systems serving rural marae, Papakainga, and Kohanga Reo.
Market Segmentation
The New Zealand water purifier scene? We're breaking it down by all sorts of things! We're looking at type, like your basic countertop model, a sturdy floor-standing option, a hidden-away under-sink system, or a convenient faucet mount & others (think cool filter pitchers or even a water dispenser that purifies!). Then there's the technology, from the super-filtering RO to the bacteria-busting UV, plus media filtration & others (like RO+UV combos or fancy Nanofiltration). We're also checking out who's using them, be it commercial giants or folks at home (residential). And how they're buying them – are they hitting up multi-branded retailers, chatting with distributors/dealers, grabbing one online, or going with others (like direct sales, maybe)? Finally, we're even diving into the regions, splitting things up between North Island and South Island to really get a handle on the regional market.
Company Profiles
Amway New Zealand, Brita GmbH, Mountain Fresh Limited, Cuckoonz Ltd., Breville New Zealand, Philips New Zealand Commercial Limited, Aqua Filter New Zealand, Wellington Water Filters Ltd, Sheffield Appliance, Pure Hydration Limited, are
| Attribute | Details |
| Base Year | 2022 |
| Historical Years | 2018 – 2021 |
| Estimated Year | 2023 |
| Forecast Period | 2024 – 2028 |
| Quantitative Units | Revenue in USD Million, Volume in Thousand Units and CAGR for 2018-2022 and 2023-2028 |
| Report Coverage | Revenue forecast, company share, competitive landscape, growth factors, and trends |
| Segments Covered | · Type · Technology · End User · Distribution Channel · Region |
| Regional Scope | North Island, South Island |
| Key Companies Profiled | Amway New Zealand, Brita GmbH, Mountain Fresh Limited, Cuckoonz Ltd., Breville New Zealand, Philips New Zealand Commercial Limited, Aqua Filter New Zealand, Wellington Water Filters Ltd, Sheffield Appliance, Pure Hydration Limited |
| Customization Scope | 10% free report customization with purchase. Addition or alteration to country, regional & segment scope. |
| Pricing and Purchase Options | Avail of customized purchase options to meet your exact research needs. Explore purchase options |
| Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/pdf format on special request) |
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