White Noise Machine Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, 2024-2032F Segmented By Product Type (Plug-In Noise Machine, Portable Noise Machine, Stuffed Animal Machine, Others (Combination Noise Machine)), By Application (Adult, Babies/Kids)), By End User (Household, Commercial), By Distribution Channel (Online, Offline), By Region, Competition
Published Date: November - 2024 | Publisher: MIR | No of Pages: 320 | Industry: Consumer Goods and Retail | Format: Report available in PDF / Excel Format
View Details Buy Now 2890 Download Sample Ask for Discount Request Customization| Forecast Period | 2024-2028 |
| Market Size (2022) | USD1.36 Billion |
| CAGR (2023-2028) | 6.58% |
| Fastest Growing Segment | Online |
| Largest Market | North America |
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Report Overview
The global white noise machine market size? It was worth USD 1,389.1 million in 2022. Experts think it'll grow by about 6.2% each year between 2023 and 2030. Why the growth? Well, people have more money to spend, lifestyles are changing, and we're all more aware of our health and well-being. Let's face it, modern life is stressful! As people feel more pressure, they're looking for ways to relax, and because disposable income has risen, they can invest in things like healthcare and these machines. But, be careful! Overdoing it with white noise can make you reliant on it to fall asleep. Plus, when you sleep with white noise, your brain is still working to understand the sounds, which doesn't give your ears a break and could hurt your hearing in the long run.
Global White Noise Machine Market is expected to be driven with the increase in health and well-being awareness, increasing cases of insomnia and anxiety and upgradations in standard of living, which is expected to fuel market growth during the forecast period.
The COVID-19 pandemic has positively affected the market for white noise machines. The COVID-19 pandemic's increased stress is exacerbating sleep problems, leading to what some experts have dubbed coronasomnia. According to an American Academy of Sleep Medicine in February 2021, the global pooled prevalence rate of sleep problems among all populations was 35.7%, Patients with COVID-19 appeared to be the most affected group with sleep problems, with a pooled rate of 74.8%. This, in turn, is expected to increase the demand for sleeping aids across the globe, driving market growth.
Listening to white noise excessively can grow an individual’s dependence on it and impact their ability to fall asleep without any aid. Moreover, when an individual is listening to white noise while sleeping, their brain is actively interpreting the signals received from the inner ear, this doesn't give the auditory system the to take a break and regenerate which can adversely affect the hearing system in the long run.
It is a device that produces peaceful sounds such as the sound of the ocean, forests, etc. to induce sleep and aid in achieving sound and peaceful sleep. Several sleepers choose white noise machines as they can block out unwanted noise in a more relaxing bedroom atmosphere that promotes healthy, high-quality sleep, as well as improves concentration while working or studying. A white noise machine can aid in the creation of a more relaxing bedroom atmosphere that promotes healthy, high-quality sleep, as well as improves concentration while working or studying.
Increasing demand for white noise machines for sleeping applications, as well as continuing improvement in electronic devices, are projected to drive the growth of the white noise machine market over the forecast period. However, excessive white noise levels over safe decibel levels have the potential to harm, causing greater damage to babies' ears than if they had not been exposed at all.
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Product Type Insights
Portable noise machines segment is projected to expand with the fastest CAGR of 6.7% over the forecast period. Increasing traveler demand and growing trends in the use of innovative electronic devices. Several key players operating in the market are contributing to the development of the segment and developing products in response to the increasing demand. For instance, the white noise machine invented by HoMedics, SoundSpa, is ultra-portable. Its tiny and portable design allows customers to take it with them wherever they go. Thus, the portable noise segment is expected to grow the fastest CAGR over the forecast period.
Plug-in Noise Machines segment dominated the market in terms of revenue share and is projected to expand at a CAGR of 5.8% over the forecast period. These machines produce soothing sounds that help to relax and fall asleep. Its simple controls are easy to use, its range of volume is wider than that of other devices we tested, and its small size is convenient for travel. Therefore, it is largely used all over the world and generated large revenue in 2022.
Application Insights
The babies and kids segment is projected to expand at the fastest CAGR of 6.6% over the forecast period. White noise works as an effective sleep association for babies. Sleep association helps babies fall asleep faster and can include bedroom, darkness, crib, a favorite blanket or a toy, rocking, pacifier, nursing, etc. White noise can be a useful tool to help newborns and babies get the quality sleep they need. Therefore, it is expected that the segment will grow at the fastest CAGR over the forecast period.
In 2022, adults were the big spenders, making up over 60% of the revenue! It seems like everyone's looking for a good night's sleep, and white noise machines are a popular solution because they block out distracting sounds. A recent study by The National Center for Biotechnology Information, which works to advance science and health, even found that adults fell asleep 38% faster with white noise. Plus, The National Library of Medicine, Biotech Information, reported that listening to white noise through headphones helped critically ill patients in a noisy Indian hospital sleep better. So, yeah, that adult segment really brought in the cash in 2022.
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Market Segmentation
The Global White Noise Machine Market is segmented based on
Company Profiles
Marpac, LLC (Yogasleep), SNOOZ, INC, FKA Distributing Co., LLC (HoMedics USA), Munchkin, Inc., Hatch Inc., Sweet ZZZ Mattress, Shenzhen Zhuocai Electric Appliance Co. Ltd, pNeo LLC (Baby Shusher), Adaptive Sound Technologies, Inc., Graco Inc., are among the major market players in the global platform that lead the market growth of the Global White Noise Machine Market.
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Attribute |
Details |
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Base Year |
2022 |
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Historical Years |
2018 – 2021 |
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Estimated Year |
2023 |
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Forecast Period |
2024 – 2028 |
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Quantitative Units |
Revenue in USD Million and CAGR for 2018-2021 and 2023E-2028F |
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Report Coverage |
Revenue forecast, company share, competitive landscape, growth factors, and trends |
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Segments Covered |
Product Type Application End User Distribution Channel Region |
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Regional Scope |
North America, Europe, Asia-Pacific, South America, and Middle East & Africa |
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Country Scope |
United States, Canada, Mexico, United Kingdom, Germany, France, Spain, Italy, China, Japan, India, Australia, South Korea, Saudi Arabia, UAE, Turkey, South Africa, Brazil, Argentina, Colombia |
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Key Companies Profiled |
Marpac, LLC (Yogasleep), SNOOZ, INC, FKA Distributing Co., LLC (HoMedics USA), Munchkin, Inc., Hatch Inc., Sweet ZZZ Mattress, Shenzhen Zhuocai Electric Appliance Co. Ltd, pNeo LLC (Baby Shusher, Adaptive Sound Technologies, Inc., Graco Inc., |
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Customization Scope |
10% free report customization with purchase. Addition or alteration to country, regional & segment scope. |
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Pricing and Purchase Options |
Avail of customized purchase options to meet your exact research needs. Explore purchase options |
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Delivery Format |
PDF and Excel through Email (We can also provide the editable version of the report in PPT/pdf format on special request) |
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