White Noise Machine Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, 2024-2032F Segmented By Product Type (Plug-In Noise Machine, Portable Noise Machine, Stuffed Animal Machine, Others (Combination Noise Machine)), By Application (Adult, Babies/Kids)), By End User (Household, Commercial), By Distribution Channel (Online, Offline), By Region, Competition

Published Date: November - 2024 | Publisher: MIR | No of Pages: 320 | Industry: Consumer Goods and Retail | Format: Report available in PDF / Excel Format

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White Noise Machine Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, 2024-2032F Segmented By Product Type (Plug-In Noise Machine, Portable Noise Machine, Stuffed Animal Machine, Others (Combination Noise Machine)), By Application (Adult, Babies/Kids)), By End User (Household, Commercial), By Distribution Channel (Online, Offline), By Region, Competition

Forecast Period 2024-2028
Market Size (2022) USD1.36 Billion
CAGR (2023-2028) 6.58%
Fastest Growing Segment Online
Largest Market North America

 

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Report Overview

The global white noise machine market size product type was valued at USD 1,389.1 million in 2022 and is expected to register a CAGR of 6.2% from 2023 to 2030. An increase in disposable income, changes in lifestyle, and an increase in awareness pertaining to health and well-being are some of the factors anticipated to foster market growth during the forecast period. Modern lifestyles and work schedules have induced a lot of stress in the life of the average human being. The demand for white noise machines is expected to increase disposable income has enabled people to spend more on healthcare services and devices. Listening to white noise excessively can grow an individual’s dependence on it and impact their ability to fall asleep without any aid. Moreover, when an individual is listening to white noise while sleeping, their brain is actively interpreting the signals received from the inner ear, this doesn't give the auditory system the to take a break and regenerate which can adversely affect the hearing system in the long run.

Global White Noise Machine Market is expected to be driven with the increase in health and well-being awareness, increasing cases of insomnia and anxiety and upgradations in standard of living, which is expected to fuel market growth during the forecast period.

The COVID-19 pandemic has positively affected the market for white noise machines. The COVID-19 pandemic's increased stress is exacerbating sleep problems, leading to what some experts have dubbed coronasomnia. According to an American Academy of Sleep Medicine in February 2021, the global pooled prevalence rate of sleep problems among all populations was 35.7%, Patients with COVID-19 appeared to be the most affected group with sleep problems, with a pooled rate of 74.8%. This, in turn, is expected to increase the demand for sleeping aids across the globe, driving market growth.

Listening to white noise excessively can grow an individual’s dependence on it and impact their ability to fall asleep without any aid. Moreover, when an individual is listening to white noise while sleeping, their brain is actively interpreting the signals received from the inner ear, this doesn't give the auditory system the to take a break and regenerate which can adversely affect the hearing system in the long run.

It is a device that produces peaceful sounds such as the sound of the ocean, forests, etc. to induce sleep and aid in achieving sound and peaceful sleep. Several sleepers choose white noise machines as they can block out unwanted noise in a more relaxing bedroom atmosphere that promotes healthy, high-quality sleep, as well as improves concentration while working or studying. A white noise machine can aid in the creation of a more relaxing bedroom atmosphere that promotes healthy, high-quality sleep, as well as improves concentration while working or studying.

Increasing demand for white noise machines for sleeping applications, as well as continuing improvement in electronic devices, are projected to drive the growth of the white noise machine market over the forecast period. However, excessive white noise levels over safe decibel levels have the potential to harm, causing greater damage to babies' ears than if they had not been exposed at all.


MIR Segment1

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Product Type Insights

Portable noise machines segment is projected to expand with the fastest CAGR of 6.7% over the forecast period. Increasing traveler demand and growing trends in the use of innovative electronic devices. Several key players operating in the market are contributing to the development of the segment and developing products in response to the increasing demand. For instance, the white noise machine invented by HoMedics, SoundSpa, is ultra-portable. Its tiny and portable design allows customers to take it with them wherever they go. Thus, the portable noise segment is expected to grow the fastest CAGR over the forecast period.

Plug-in Noise Machines segment dominated the market in terms of revenue share and is projected to expand at a CAGR of 5.8% over the forecast period. These machines produce soothing sounds that help to relax and fall asleep. Its simple controls are easy to use, its range of volume is wider than that of other devices we tested, and its small size is convenient for travel. Therefore, it is largely used all over the world and generated large revenue in 2022.

Application Insights

The babies and kids segment is projected to expand at the fastest CAGR of 6.6% over the forecast period. White noise works as an effective sleep association for babies. Sleep association helps babies fall asleep faster and can include bedroom, darkness, crib, a favorite blanket or a toy, rocking, pacifier, nursing, etc. White noise can be a useful tool to help newborns and babies get the quality sleep they need. Therefore, it is expected that the segment will grow at the fastest CAGR over the forecast period. 

Adults dominated the market and generated above 60% of the revenue share in 2022. White noise machines help to get a better quality night’s sleep by masking environmental or outside noises that are causing disturbed sleep. According to a recent study by The National Center for Biotechnology Information advances science and health, adults fell asleep 38% faster while listening to white noise. Moreover, according to The National Library of Medicine, Biotech Information, listening to white noise through headphones improved sleep quality for critically ill patients in a loud hospital unit in India. Thus, the segment generated large revenue in 2022. 


MIR Regional

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Market Segmentation

The Global White Noise Machine Market is segmented based on

Company Profiles

Marpac, LLC (Yogasleep), SNOOZ, INC, FKA Distributing Co., LLC (HoMedics USA), Munchkin, Inc., Hatch Inc., Sweet ZZZ Mattress, Shenzhen Zhuocai Electric Appliance Co. Ltd, pNeo LLC (Baby Shusher), Adaptive Sound Technologies, Inc., Graco Inc., are among the major market players in the global platform that lead the market growth of the Global White Noise Machine Market.

Attribute

Details

Base Year

2022

Historical Years

2018 – 2021

Estimated Year

2023

Forecast Period

2024 – 2028

Quantitative Units

Revenue in USD Million and CAGR for 2018-2021 and 2023E-2028F

Report Coverage

Revenue forecast, company share, competitive landscape, growth factors, and trends

Segments Covered

Product Type

Application

End User

Distribution Channel

Region

Regional Scope

North America, Europe, Asia-Pacific, South America, and Middle East & Africa

Country Scope

United States, Canada, Mexico, United Kingdom, Germany, France, Spain, Italy, China, Japan, India, Australia, South Korea, Saudi Arabia, UAE, Turkey, South Africa, Brazil, Argentina, Colombia

Key Companies Profiled

Marpac, LLC (Yogasleep), SNOOZ, INC, FKA Distributing Co., LLC (HoMedics USA), Munchkin, Inc., Hatch Inc., Sweet ZZZ Mattress, Shenzhen Zhuocai Electric Appliance Co. Ltd, pNeo LLC (Baby Shusher, Adaptive Sound Technologies, Inc., Graco Inc.,

Customization Scope

10% free report customization with purchase. Addition or alteration to country, regional & segment scope.

Pricing and Purchase Options

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Delivery Format

PDF and Excel through Email (We can also provide the editable version of the report in PPT/pdf format on special request)

Table of Content

Table of Contents

Chapter 1. Methodology and Scope
                   1.1. Market Segmentation & Scope
                   1.2. Market Definition
                   1.3. Information Procurement
                       1.3.1. Purchased Database
                       1.3.2. GVR’s Internal Database
                       1.3.3. Secondary Sources & Third-Party Perspectives
                       1.3.4. Primary Research
                   1.4. Information Analysis
                       1.4.1. Data Analysis Models
                   1.5. Market Formulation & Data Visualization
                   1.6. Data Validation & Publishing
Chapter 2. Executive Summary
                   2.1. Market Outlook
                   2.2. Product Type Outlook
                   2.3. Application Outlook
                   2.4. Distribution Channel Outlook
                   2.5. Regional Outlook
Chapter 3. White Noise Machines Market Variables, Trends & Scope
                   3.1. Market Introduction
                   3.2. Penetration & Growth Prospect Mapping
                   3.3. Industry Value Chain Analysis
                       3.3.1. Sales/Retail Channel Analysis
                       3.3.2. Profit Margin Analysis
                   3.4. Market Dynamics
                       3.4.1. Market Driver Analysis
                       3.4.2. Market Restraint Analysis
                       3.4.3. Industry Challenges
                       3.4.4. Industry Opportunities
                   3.5. Business Environment Analysis
                       3.5.1. Industry Analysis - Porter’s
                           3.5.1.1. Supplier Power
                           3.5.1.2. Buyer Power
                           3.5.1.3. Substitution Threat
                           3.5.1.4. Threat from New Entrant
                           3.5.1.5. Competitive Rivalry
                   3.6. Roadmap of the white noise machines market
                   3.7. Market Entry Strategies
                   3.8. Impact of COVID-19 on the white noise machines market
Chapter 4. Consumer Behavior Analysis
                   4.1. Demographic Analysis
                   4.2. Consumer Trends and Preferences
                   4.3. Factors Affecting Buying Decision
                   4.4. Consumer Product Adoption
                   4.5. Observations & Recommendations
Chapter 5. White Noise Machines Market: Product Type Estimates & Trend Analysis
                   5.1. Product Type Movement Analysis & Market Share, 2022 & 2030
                   5.2. Plug-in Noise Machines
                       5.2.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                   5.3. Portable Noise Machines
                       5.3.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                   5.4. Stuffed Animal Noise Machines
                       5.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                   5.5. Combination Noise Machines
                       5.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                   5.6. Other
                       5.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
Chapter 6. White Noise Machines Market Application Estimates & Trend Analysis
                   6.1. Application Movement Analysis & Market Share, 2022 & 2030
                   6.2. Adults
                       6.2.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                   6.3. Babies and Kids
                       6.3.1. Market estimates and forecast, 2017 - 2030 (USD Million)
Chapter 7. White Noise Machines Market Distribution Channel Estimates & Trend Analysis
                   7.1. Distribution Channel Movement Analysis & Market Share, 2022 & 2030
                   7.2. Offline
                       7.2.1. Market estimates and forecast, through offline, 2017 - 2030 (USD Million)
                   7.3. Online
                       7.3.1. Market estimates and forecast, through online, 2017 - 2030 (USD Million)
Chapter 8. White Noise Machines Market: Regional Estimates & Trend Analysis
                   8.1. Regional Movement Analysis & Market Share, 2022 & 2030
                   8.2. North America
                       8.2.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                       8.2.2. Market estimates and forecast, by product type, 2017 - 2030 (USD Million)
                       8.2.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
                       8.2.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
                       8.2.5. U.S.
                           8.2.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                           8.2.5.2. Market estimates and forecast, by product type, 2017 - 2030 (USD Million)
                           8.2.5.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
                           8.2.5.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
                   8.3. Europe
                       8.3.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                       8.3.2. Market estimates and forecast, by product type, 2017 - 2030 (USD Million)
                       8.3.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
                       8.3.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
                       8.3.5. U.K.
                           8.3.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                           8.3.5.2. Market estimates and forecast, by product type, 2017 - 2030 (USD Million)
                           8.3.5.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
                           8.3.5.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
                       8.3.6. Germany
                           8.3.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                           8.3.6.2. Market estimates and forecast, by product type, 2017 - 2030 (USD Million)
                           8.3.6.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
                           8.3.6.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
                       8.3.7. Italy
                           8.3.7.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                           8.3.7.2. Market estimates and forecast, by product type, 2017 - 2030 (USD Million)
                           8.3.7.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
                           8.3.7.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
                   8.4. Asia Pacific
                       8.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                       8.4.2. Market estimates and forecast, by product type, 2017 - 2030 (USD Million)
                       8.4.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
                       8.4.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
                       8.4.5. China
                           8.4.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                           8.4.5.2. Market estimates and forecast, by product type, 2017 - 2030 (USD Million)
                           8.4.5.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
                           8.4.5.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
                       8.4.6. India
                           8.4.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                           8.4.6.2. Market estimates and forecast, by product type, 2017 - 2030 (USD Million)
                           8.4.6.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
                           8.4.6.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
                       8.4.7. Japan
                           8.4.7.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                           8.4.7.2. Market estimates and forecast, by product type, 2017 - 2030 (USD Million)
                           8.4.7.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
                           8.4.7.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
                   8.5. Central & South America
                       8.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                       8.5.2. Market estimates and forecast, by product type, 2017 - 2030 (USD Million)
                       8.5.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
                       8.5.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
                       8.5.5. Brazil
                           8.5.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                           8.5.5.2. Market estimates and forecast, by product type, 2017 - 2030 (USD Million)
                           8.5.5.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
                           8.5.5.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
                   8.6. Middle East & Africa
                       8.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                       8.6.2. Market estimates and forecast, by product type, 2017 - 2030 (USD Million)
                       8.6.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
                       8.6.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
                       8.6.5. South Africa
                           8.6.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
                           8.6.5.2. Market estimates and forecast, by product type, 2017 - 2030 (USD Million)
                           8.6.5.3. Market estimates and forecast, by application, 2017 - 2030 (USD Million)
                           8.6.5.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
Chapter 9. Competitive Analysis
                   9.1. Key global players, recent developments & their impact on the industry
                   9.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
                   9.3. Vendor Landscape
                       9.3.1. Key company market share analysis, 2022
Chapter 10. Company Profiles
                   10.1. Conair Corporation
                       10.1.1. Company Overview
                       10.1.2. Financial Performance
                       10.1.3. Product Benchmarking
                       10.1.4. Strategic Initiatives
                   10.2. Hatch Ltd.
                       10.2.1. Company Overview
                       10.2.2. Financial Performance
                       10.2.3. Product Benchmarking
                       10.2.4. Strategic Initiatives
                   10.3. HoMedics USA
                       10.3.1. Company Overview
                       10.3.2. Financial Performance
                       10.3.3. Product Benchmarking
                       10.3.4. Strategic Initiatives
                   10.4. Sleepow LLC.
                       10.4.1. Company Overview
                       10.4.2. Financial Performance
                       10.4.3. Product Benchmarking
                       10.4.4. Strategic Initiatives
                   10.5. Snooz, Inc.
                       10.5.1. Company Overview
                       10.5.2. Financial Performance
                       10.5.3. Product Benchmarking
                       10.5.4. Strategic Initiatives
                   10.6. Sound+Sleep
                       10.6.1. Company Overview
                       10.6.2. Financial Performance
                       10.6.3. Product Benchmarking
                       10.6.4. Strategic Initiatives
                   10.7. Sweet ZZZ Mattress
                       10.7.1. Company Overview
                       10.7.2. Financial Performance
                       10.7.3. Product Benchmarking
                       10.7.4. Strategic Initiatives
                   10.8. Marpac, LLC
                       10.8.1. Company Overview
                       10.8.2. Financial Performance
                       10.8.3. Product Benchmarking
                       10.8.4. Strategic Initiatives
                   10.9. Munchkin, Inc.
                       10.9.1. Company Overview
                       10.9.2. Financial Performance
                       10.9.3. Product Benchmarking
                       10.9.4. Strategic Initiatives
                   10.10. Graco Inc.
                       10.10.1. Company Overview
                       10.10.2. Financial Performance
                       10.10.3. Product Benchmarking
                       10.10.4. Strategic Initiatives

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