Global Toys Market, By Product Type (Outdoors and Sports Games, Dolls, Construction Toys, Games & Puzzles, Vehicles, Soft Toys, Others (Action Figures & Accessories, Arts & Crafts etc.)), By Distribution Channel (Supermarket/Hypermarket, Specialty Store, Online, Others ((Stationery Stores, Gift Shops, Kiosk etc.)), By Region, Competition Forecast & Opportunities, 2026
Published Date: October - 2024 | Publisher: MIR | No of Pages: 320 | Industry: Consumer Goods and Retail | Format: Report available in PDF / Excel Format
View Details Buy Now 2890 Download Sample Ask for Discount Request CustomizationGlobal Toys Market, By Product Type (Outdoors and Sports Games, Dolls, Construction Toys, Games & Puzzles, Vehicles, Soft Toys, Others (Action Figures & Accessories, Arts & Crafts etc.)), By Distribution Channel (Supermarket/Hypermarket, Specialty Store, Online, Others ((Stationery Stores, Gift Shops, Kiosk etc.)), By Region, Competition Forecast & Opportunities, 2026
The global toys market was valued at USD92.69 billion in 2020 and is expected to reach USD118.65 billion by 2026F with a CAGR of 4.47% during the
This increases the creative ability of children and help them in thinking out of the box and grow and learn new things. There has been a rise in demand for educational toys in the market because children focus more on a task for larger span of time, which helps them to concentrate and develop social and emotional intelligence, hence companies are launching new tech toys in the market such as Wonder Workshop company, which has launched the new dot creativity kit.
The LEGO Group, Hasbro, Inc., Mattel Inc., Tomy Company, Ltd., Spin Master Corp., and others are some of the prominent players operating in the global toys market. To remain competitive in the market, companies are continuously engaged in mergers & acquisitions, product developments, new product launches and others strategic developments. For instance, in July 2020, The LEGO Group announced the release of a LEGO Nintendo Entertainment System (NES) Building kit for adults, allowing people to build their own NES console out of LEGO bricks. The new product of the LEGO Group and Nintendo collaboration includes a brick-built NES model with realistic details, as well as a LEGO television set in the style of the 1980s, for nostalgic gamers and LEGO fans both.
Years considered for this report
Historical Years2016-2019
Base Year2020
Estimated Year2021E
Forecast Period2022F-2026F
Objective of the Study
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marketinsights Research performed both primary as well as exhaustive secondary research for this study. Initially, marketinsights Research sourced a list of manufacturers across the globe. Subsequently, marketinsights Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, marketinsights Research could include the manufacturers which could not be identified due to the limitations of secondary research. marketinsights Research analyzed the manufacturers, distribution channels and presence of all major players across the globe.
marketinsights Research calculated the market size of
Key Target Audience
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The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, suppliers and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.
Report Scope
In this report, global toys market has been segmented into the following categories, in addition to the industry trends which have also been detailed below
- Global Toys Market, By Product Type
- Outdoors and Sports games
- Dolls
- Games & Puzzles
- Construction Toys
- Vehicles
- Soft Toys
- Others (Action Figures & Accessories, Arts & Crafts, etc.)
Global Toys Market, By Distributional Channel
- Supermarket/Hypermarket
- Specialty Store
- Online
- Others (Stationery Stores, Gift shops, Kiosk etc.)
Global Toys Market, By Region
- North America
- United States
- Canada
- Mexico
- Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
- Europe
- Germany
- United Kingdom
- France
- Italy
- Spain
- South America
- Brazil
- Argentina
- Colombia
- Middle East & Africa
- Saudi Arabia
- UAE
- South Africa
Competitive Landscape
Company Profiles
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Company Information
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