Teeth Whitening Strips Market - Global Industry Size, Share, Trends, Competition, Opportunity and Forecast, 2016-2026 Segmented By Flavor Type (Plain, Mint, Charcoal, Peppermint and Others (Coconut Oil, Lemon Oil, etc.)), By Distribution Channel (Supermarket & Hypermarkets, Drug & Pharmacy stores, Online and Others) and By Region
Published Date: November - 2024 | Publisher: MIR | No of Pages: 320 | Industry: Consumer Goods and Retail | Format: Report available in PDF / Excel Format
View Details Buy Now 2890 Download Sample Ask for Discount Request CustomizationGlobal teeth whitening strips market is anticipated to project a robust growth in the forecast period, 2021-2026 with a significant CAGR of 7.77% on account of increasing disposable income, changing consumer preferences, innovation in existing luxury product offerings, etc. Rapidly increasing urbanization and technological advancements are also driving the growth of the global teeth whitening strips market in the upcoming five years.
Want a brighter smile? Teeth whitening strips are a pretty common way to get it done, helping to remove stains and generally make your teeth look whiter. These strips, usually made of plastic, are packed with chemicals – most often either carbamide peroxide or hydrogen peroxide – that do the trick. Think of them as an at-home alternative to professional whitening you'd get at the dentist. What's making teeth whitening strips so popular? Well, there are tons of dental care options out there now, plus younger folks are seeing all kinds of new products online. And honestly, who doesn't want super white teeth? People are looking for easy, fast ways to get them, which is why teeth whitening strips are predicted to keep getting more popular.
The World Health Organization reports that the COVID-19 pandemic has had a negative impact on the provision of oral health services in most countries during the lockdown period. Many governments in various parts of the world temporarily halted all kinds of activities, including production and manufacturing of products, etc. As a result of the lockdown, both the demand and supply of teeth whitening strips decreased significantly, impeding market growth for a shorter period of time.
Rising Awareness of Oral Hygiene Drives the Market Growth
Individuals are now shifting toward preventive healthcare practices in order to avoid oral diseases. People's attitudes toward staying fit have shifted positively in recent years. Oral illnesses are a serious health problem in many countries, causing pain, discomfort, deformity, and, in some cases, death. As a result, a large portion of the rising affluent middle-class population is becoming health conscious and switching to oral hygiene products. In addition, rising dental treatment costs are encouraging people to use these products to remove intrinsic stains from deep within the tooth.
Rising Product Awareness Fueling the Market Growth
Consumers are becoming more aware of teeth whitening strips as a result of various marketing strategies employed by market participants and government support to promote oral hygiene. These strips are very thin and almost undetectable, and they contain a peroxide-based whitening cream. Furthermore, teeth whitening solutions, such as whitening strips, are gaining popularity because they are typically safer to use and less expensive than dental treatments.
Growing Awareness Towards Preventive Healthcare Aids Market Growth
Think of teeth whitening strips as your go-to for getting rid of those pesky surface stains. But they do more than that! They actually go deep, working on stains inside your enamel and dentin. And, you know, as more people have a little extra spending money, they're really starting to get how important a good diet and nutrition supplements are for staying healthy in the long run. So, with everyone focusing on keeping healthy before problems arise, expect to see more people grabbing these strips! Let's face it, they're a much easier and cheaper option than, say, laser treatments – perfect for those of us short on time. Plus, these days, everyone's more open to trying new brands and products. And with more people living in cities, there's a huge opportunity for companies to keep up with the global demand for teeth whitening strips.
Rising Government Initiatives
It's great to see the government stepping up and launching more initiatives to help us all take better care of our teeth! It seems to be working, as more people are realizing how important good oral hygiene really is. Take the World Health Assembly, for instance – in 2021, they asked the WHO to come up with a plan for tackling oral health issues by 2022 and turn it into a real global action plan by 2023. Plus, regulatory bodies are also focusing on making dentistry more eco-friendly. For example, in 2021, the FDI World Dental Federation (FDI) started a cool new initiative to champion sustainability in the dental world, getting big names like Colgate, Dentsply-Sirona, GSK Consumer Healthcare, and TePe on board as founding partners.
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Market Segmentation
Okay, so how is the teeth whitening strip market broken down? Well, it depends! We look at things like flavor type – you've got your plain, your mint, charcoal, peppermint, and a whole bunch of "others" like coconut and lemon oil. Then there's where you buy them. We're talking supermarkets and hypermarkets, drug and pharmacy retailers, online stores, and, well, other places too. Plus, we carve it all up by regionNorth America, Europe, Asia-Pacific, Middle East & Africa, and South America. By the way, we're expecting the teeth whitening strips market in the United States to really take off! Projections show it hitting around USD117.55 million by 2026.
Company Profiles
The Procter & Gamble Company, Ranir Global Holdings, LLC, Nanchang Dental Bright Technology Co., ltd, CAO Group, Inc., Fairywill, Oral Essentials Inc., CVS Health Corporation, BonAyu Lifesciences Private Limited, Smile Sciences, LLC, Moon Oral Care, LLC, etc., are among the major market players in the global platform that lead the market growth of the global teeth whitening strips market.
| Attribute | Details |
| Market Size Value in 2020 | USD239.77 Million |
| Revenue Forecast in 2026 | USD370.19 Million |
| US Revenue Forecast in 2026 | USD117.55 Million |
| Growth Rate | 7.77% |
| Base Year | 2020 |
| Historical Years | 2016 – 2020 |
| Estimated Year | 2021 |
| Forecast Period | 2022 – 2026 |
| Quantitative Units | Revenue in USD Million and CAGR for 2016-2020 and 2021-2026 |
| Report Coverage | Revenue forecast, company share, competitive landscape, growth factors, and trends |
| Segments Covered | Flavor TypeDistribution ChannelRegionCompany |
| Regional Scope | North America, Europe, Asia-Pacific, Middle East & Africa and South America |
| Country Scope | United States; Canada; Mexico; Germany; France; United Kingdom; Italy; Spain; China; Japan; India; South Korea; Australia; UAE, Saudi Arabia; South Africa; Turkey; Brazil; Argentina; Colombia |
| Key Companies Profiled | The Procter & Gamble Company, Ranir Global Holdings, LLC, Nanchang Dental Bright Technology Co., ltd, CAO Group, Inc., Fairywill, Oral Essentials Inc., CVS Health Corporation, BonAyu Lifesciences Private Limited, Smile Sciences, LLC, Moon Oral Care, LLC, etc. |
| Customization Scope | 10% free report customization with purchase. Addition or alteration to country, regional & segment scope. |
| Pricing and Purchase Options | Avail customized purchase options to meet your exact research needs. Explore purchase options |
| Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/pdf format on special request) |
Report Scope
In this report, global teeth whitening strips market has been segmented into following categories, in addition to the industry trends which have also been detailed below
- Teeth Whitening Strips Market, By Flavor Type
- Plain
- Mint
- Charcoal
- Peppermint
- Others
- Teeth Whitening Strips Market, By Distribution Channel
- Supermarket & Hypermarkets
- Drug & Pharmacy stores
- Online
- Others
- Teeth Whitening Strips Market, By Region
- North America
- United States
- Canada
- Mexico
- Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Middle East & Africa
- UAE
- Saudi Arabia
- South Africa
- Turkey
- South America
- Brazil
- Argentina
- Colombia
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