Germany Energy Drinks Market By Product (Non-organic, Organic and Natural), By Target Consumer (Teenagers, Adults and Geriatric Population), By Distribution Channel (Offline (Supermarket/Hypermarket, Mass Merchandiser, Drug Store, Online Retail, Food Service/ Sports Nutrition Chain, Others), Online), By Region, Forecast & Opportunities, 2027
Published Date: October - 2024 | Publisher: MIR | No of Pages: 320 | Industry: Consumer Goods and Retail | Format: Report available in PDF / Excel Format
View Details Download Sample Ask for Discount Request CustomizationGermany Energy Drinks Market By Product (Non-organic, Organic and Natural), By Target Consumer (Teenagers, Adults and Geriatric Population), By Distribution Channel (Offline (Supermarket/Hypermarket, Mass Merchandiser, Drug Store, Online Retail, Food Service/ Sports Nutrition Chain, Others), Online), By Region, Forecast & Opportunities, 2027
Germany energy drinks market is expected to witness a formidable rate of growth during the forecast period on account of growing adoption of energy drinks as functional drinks by consumers owing to increasing benefits associated with the various ingredients present such as caffeine, vitamins, ginseng etc. Moreover, the increasing popularity of energy drinks among college-going kids as well as the younger population is anticipated to drive the growth of the market during the forecast period. Product innovations by manufacturers such as a variety of flavors, fortification with minerals etc. would further fuel the growth of Germany energy drinks market.
Additionally, factors such as high per capita income and hectic lifestyle pattern are creating a huge demand for energy drinks in the country. Energy drinks are now a more preferred option over carbonated drinks. The growing number of cafes and bars in the country will act as a driver for the energy drinks market in Germany in the coming years.
Germany energy drinks market is segmented based
Based on distribution channel, the Germany energy drinks market is segmented into online and offline channels. The offline channel is further categorized into supermarket/hypermarket, mass merchandiser, drug store, food service/ sports nutrition chain and others. The supermarkets/hypermarkets segment held the largest market share in 2021 and the segment is expected to continue its dominance during the forecast period due to easy availability, a huge variety of found at brands and discounted prices.
Major players operating in the Germany energy drinks market are Red Bull Deutschland, PepsiCo. Inc, Monster Energy, Rockstar, Inc., Taisho Pharmaceutical Co. Ltd, Amway Germany (Xs Energy), Nestle S.A, Coco Cola Company, The FRS Co and The Monarch Beverage Co Inc., among others. The market is highly competitive with presence of all leading global brands in the country. Companies are focusing on producing energy drinks with low sugar and other functional drinks so as to increase their customer base.
Objective of the Study
- To analyze and forecast the market size of Germany energy drinks market.
- To classify and forecast Germany Energy Drinks market based on product, target consumer, distribution channel, company and regional distribution.
- To identify drivers and challenges for Germany energy drinks market.
- To examine competitive developments such as expansions, new product launches in Germany energy drinks market.
- To conduct pricing analysis for Germany energy drinks market.
- To identify and analyze the profile of leading players operating in Germany energy drinks market.
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marketinsights Research performed both primary as well as exhaustive secondary research for this study. Initially, marketinsights Research sourced a list of energy drink manufacturers across the country. Subsequently, marketinsights Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, marketinsights Research could include the manufacturing companies which could not be identified due to the limitations of secondary research. marketinsights Research analyzed the companies, distribution channels and presence of all major players across Germany.
marketinsights Research calculated the market size of
Key Target Audience
- Energy Drinks manufacturers/partners
- Sales channel/vendors/ distribution
- Market research and consulting firms
- Government bodies such as regulating authorities and policy makers
- Organizations, forums and alliances related to energy drinks
The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as companies, partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.
| Attribute | Details |
| Base Year | 2021 |
| Historical Years | 2017 – 2020 |
| Estimated Year | 2022E |
| Forecast Period | 2023F – 2027F |
| Quantitative Units | Revenue in USD Million, Volume in Units and CAGR for 2017-2021 and 2022E-2027F |
| Report Coverage | Revenue forecast, volume forecast, company share, competitive landscape, growth factors, and trends |
| Segments Covered | · Product· Target Consumer· Distribution Channel |
| Region Scope | North Rhine-Westphalia; Bavaria; Baden-Wurttemberg; Saxony; Hesse; Rest of Germany |
| Key Companies Profiled | Red Bull Deutschland, PepsiCo. Inc, Monster Energy, Rockstar, Inc., Taisho Pharmaceutical Co. Ltd, Amway Germany (Xs Energy), Nestle S.A, Coco Cola Company, The FRS Co and The Monarch Beverage Co Inc. |
| Customization Scope | 10% free report customization with purchase. Addition or alteration to regional & segment scope. |
| Pricing and Purchase Options | Avail customized purchase options to meet your exact research needs. Explore purchase options |
| Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Report Scope
In this report, Germany energy drinks market has been segmented into following categories, in addition to the industry trends which have also been detailed below
- Germany Energy Drinks Market, By Product
- Non-organic
- Organic
- Natural
- Germany Energy Drinks Market, By Target Consumer
- Teenagers
- Adults
- Geriatric Population
- Germany Energy Drinks Market, By Distribution Channel
- Offline
- Supermarket/Hypermarket
- Mass Merchandiser
- Drug Store
- Food Service/ Sports Nutrition Chain
- Others
- Online
- Germany Energy Drinks Market, By Region
- North Rhine-Westphalia
- Bavaria
- Baden-Wurttemberg
- Saxony
- Hesse
- Rest of Germany
Competitive Landscape
Company Profiles
found at Customizations
With the given market data, marketinsights Research offers customizations according to a company’s specific needs. The following customization options are found at for the report
Company Information
- Detailed analysis and profiling of additional market players (up to five).
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