Saudi Arabia home fragrances market is bound to experience impressive growth with anticipated CAGR in the forecast period, 2024-2028, on account of rapidly increasing demand for room fresheners and fragrance modulators in the recent market. The home fragrances are flooding the market since the consumers are actively inclined toward the modern and lavish lifestyle. Keeping the room ambiance and home fragrant is simply a way of hygiene, and the factors are majorly responsible for the Saudi Arabia home fragrance market in the upcoming five years. Additionally, home fragrances are often associated with maintenance of the ambiance, bringing positive energy, boosting moods and energy, along with improving mental focus, and these advantages are actively driving the Saudi Arabia home fragrances market in the upcoming five years. Furthermore, new aesthetically pleasing products and personalization possibilities in the products are driving the growth of the market in the next five years. The rapidly expanding essential oil market is further aiding the growth of the Saudi Arabia home fragrances market. The spa industry, with the various programs and schemes for their consumers, is also actively responsible for the growth of the Saudi Arabia home fragrances market in the forecast years until 2028.
The Saudi Arabia home fragrances market is segmented as product type, fragrances, end-user, distribution channel, competitional landscape, regional distribution. Based on product type, the market is further segmented into sprays, sachets, electric air fresheners, and others like scented candles, scented oils, etc. Sprays are anticipated to hold the largest revenue shares of the market and assert their dominance over the market on account of easy usability and accessibility for the consumers. Using a spray bottle for the liquid fragrance to be sprayed is far easier for the consumers. Moreover, electric air fresheners are anticipated to register the fastest growing CAGR in the subsequent five years on the backbone of surging demand for oil diffusers and essential oils use among consumers. The essential oil diffusers, with their aesthetically pleasing freshener designs, are influencing the growth of the Saudi Arabia home fragrances market in the next five years. Also, the country has a history of inclination toward fragrant oils and candles usage for room freshening purposes and for religious purposes, thereby influencing the growth of the market in the subsequent five years of the forecast until 2028.
A partial list of market players in the Saudi Arabia home fragrances market includes Rezaroma (Reza Hygiene), Johnson Saudi co. Ltd, Reckitt Benckiser (Arabia) FZE (RB), Procter & Gamble Saudi Arabia, Ajmal International Trading Co. (LLC), The Fragrance Kitchen, ALREHAB perfumes, Zohoor Alreef, Saudi Arabia, Mushir Alam Perfume Industry, Henkel Jebel Ali FZCO, Kelvin Natural Mint Pvt. Ltd., Kshrey Inc. (Supplier), AJWA Group, Cargill Saudi Arabia (Supplier), Godrej & Boyce Mfg. Co. Ltd., among others. These market players hold larger shares of the market than the new market players. With the evolving technology, it is appropriate to say that the effective research and development of technologically advanced instruments and methods to satisfy consumer demands would support the market growth and benefit the market players as well as the consumers. New market players may focus on the research and development to provide such products and services that satisfy the consumer demand as well as benefits the market players in building their brand value. Other competitive strategies include mergers & acquisitions and new product developments.
Objective of the Study
- To analyze the historical growth of the market size of Saudi Arabia home fragrances market from 2018 to 2021.
- To estimate and forecast the market size of Saudi Arabia home fragrances market from 2022 to 2028 and growth rate until 2028.
- To classify and forecast Saudi Arabia home fragrances market based on type, distribution channel, competitional landscape, and regional distribution.
- To identify dominant region or segment in the Saudi Arabia home fragrances market.
- To identify drivers and challenges for Saudi Arabia home fragrances market.
- To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in Saudi Arabia home fragrances market.
- To identify and analyze the profile of leading players operating in Saudi Arabia home fragrances market.
- To identify key sustainable strategies adopted by market players in Saudi Arabia home fragrances market.
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marketinsights Research performed both primary as well as exhaustive secondary research for this study. Initially, marketinsights Research sourced a list of manufacturers, suppliers, and service providers across the country. Subsequently, marketinsights Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, marketinsights Research could include the manufactures which could not be identified due to the limitations of secondary research. marketinsights Research analyzed the manufactures, distribution channels and presence of all major players across the country.
marketinsights Research calculated the market size of Saudi Arabia
Key Target Audience
- Home fragrances manufacturers, end users, and other stakeholders
- Distributers and suppliers of the products and other stakeholders
- Organizations, forums, and alliances related to home fragrances
- Market research and consulting firms
The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, suppliers, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.
| Attribute | Details |
| Base Year | 2022 |
| Historical Data | 2018 – 2021 |
| Estimated Year | 2023 |
| Forecast Period | 2024 – 2028 |
| Quantitative Units | Revenue in USD Million and CAGR for 2018-2022 and 2023E-2028F |
| Report coverage | Revenue forecast, company share, competitive landscape, growth factors, and trends |
| Segments covered | · Product Type· Fragrances· End User· Distribution Channel |
| Regional scope | Western Region, Northern and Central Region, Eastern Region, Southern Region |
| Key companies profiled | Rezaroma (Reza Hygiene), Johnson Saudi co. Ltd, Reckitt Benckiser (Arabia) FZE (RB), Procter & Gamble Saudi Arabia, Ajmal International Trading Co. (LLC), The Fragrance Kitchen, ALREHAB perfumes, Zohoor Alreef, Saudi Arabia, Mushir Alam Perfume Industry, Henkel Jebel Ali FZCO, Kelvin Natural Mint Pvt. Ltd., Kshrey Inc. (Supplier), AJWA Group, Cargill Saudi Arabia (Supplier), Godrej & Boyce Mfg. Co. Ltd. |
| Customization scope | 10% free report customization with purchase. Addition or alteration to country, regional & segment scope. |
| Pricing and purchase options | Avail customized purchase options to meet your exact research needs. Explore purchase options |
| Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Report Scope
In this report, Saudi Arabia
- Saudi Arabia Home Fragrances Market, By Product Type
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- Saudi Arabia Home Fragrances Market, By Fragrances
- Lemon
- Lavender
- Jasmine
- Rose
- Sandalwood
- Vanilla
- Others
- Saudi Arabia Home Fragrances Market, By End User
- Home Care
- Healthcare
- Hospitality
- Museums
- Commercial
- Others
- Saudi Arabia Home Fragrances Market, By Distribution Channel
- Store-based Retail
- Non-Store-based Retail
- Saudi Arabia Home Fragrances Market, By Region
- Western
- Eastern
- Northern & Central
- Southern
