Forecast Period | 2018-2028 |
Market Size (2022) | USD 207 Million |
CAGR (2023-2028) | 5.2% |
Fastest Growing Segment | Motorcycle |
Largest Market | Mazowieckie |
Market Overview
Poland's two-wheeler scene is really taking off! We've got a serious motorcycle culture here, with tons of passionate riders and more people jumping on bikes and scooters to get around. Why? They're just so handy, especially when you're stuck in traffic. Plus, nothing beats the feeling of freedom you get on a motorcycle, perfect for weekend adventures. You can find pretty much any bike you're looking for, from all the big names – Yamaha, Honda, Suzuki, BMW Motorrad, Kawasaki, KTM, Piaggio (Vespa), Aprilia, Harley-Davidson, and Triumph all have a strong presence. While we don't build many motorcycles here ourselves, we've got plenty of dealerships and service centers to keep you rolling. Whether you're after a little scooter, a commuter bike, or a full-blown adventure tourer, you're covered. And get this – electric motorcycles and scooters are becoming a big deal! With everyone thinking about the environment, these zero-emission rides are really catching on. Several brands are already here, offering an eco-friendly option. Even the government is on board, promoting safety and responsible riding. Plus, there are tons of motorcycle events, rallies, and shows happening all the time, which keeps the whole community buzzing.
Key Market Drivers
Urbanization and Traffic Congestion
Affordability and Fuel Efficiency

Leisure and Recreation
Commuting Flexibility
Motorcycles and scooters provide an alternative mode of transportation for commuting, especially for short distances. They are particularly popular among commuters who need to navigate congested city streets and require flexibility in parking, as motorcycles and scooters can be parked in smaller spaces.
Motorcycle Culture and Enthusiast Community
Wide Range of Models and Brands
Tourism and Travel Industry

Electric Vehicle Adoption
As the global focus on environmental sustainability increases, Poland has witnessed a growing interest in electric motorcycles and scooters. Government incentives and environmental regulations have encouraged the adoption of electric two-wheelers as an eco-friendly alternative to traditional gasoline-powered vehicles.
Government Policies and Safety Initiatives
The Polish government has implemented policies and safety initiatives to promote responsible riding and enhance road safety for motorcyclists. These efforts have contributed to increased awareness and a positive image of motorcycles as a safe and practical means of transportation.
Key Market Challenges
Weather Conditions
Road Safety Concerns
Limited Public Awareness and Education
Urban Planning and Infrastructure
Market Competition
Financing and Affordability
While motorcycles and scooters are generally more affordable than cars, purchasing a new vehicle can still be a significant expense for some individuals. Availability and accessibility to financing options and affordable loans play a crucial role in the purchasing decisions of potential buyers.
Environmental Concerns
Pre-owned Market and Resale Value
Perceptions and Image
Motorcycles can sometimes be associated with negative perceptions, such as noise pollution or reckless riding behavior. Overcoming negative stereotypes and promoting a positive image of responsible motorcycling can contribute to a better public perception and support for the two-wheeler market.
Key Market Trends
Electric Mobility
Urban Commuting Solutions
Diverse Product Offerings
Motorcycle Tourism
Poland's picturesque landscapes and winding roads made it an appealing destination for motorcycle enthusiasts and tourists. The country's popularity as a motorcycle tourism destination contributed to the demand for rental motorcycles and boosted the sales of motorcycles suitable for touring and long-distance travel.
Segmental Insights
Vehicle Type
In Poland, you'll notice motorcycles are way more popular than scooters, and there's a good reason for it. For starters, bikes are seen as the more adaptable option – perfect for hitting the open road or even tackling some off-road adventures. They just scream freedom, and that appeals to a lot of riders. Plus, Poland has a real motorcycle culture. There are tons of clubs and enthusiasts all over the place, and loads of awesome motorcycle events, both local and international, that bring everyone together to share their passion. You've also got a huge selection of brands and models to choose from, with something for pretty much every style and budget. Of course, it's not like scooters are totally ignored – they're still pretty popular, especially in cities. People love them for how easy and convenient they are for zipping around town. Learn more about Polish motorcycles here.
Propulsion Type Insights
Okay, so in Poland's motorcycle and scooter scene, things are getting interesting! We're seeing a real tug-of-war between the old-school gas-powered (ICE) bikes and the new electric ones. For ages, ICE vehicles were king, but lately, more and more people are checking out electric options. Why? Well, folks are thinking more about the environment, plus the government's offering some sweet deals to go electric. And let's not forget the batteries! They're way better now, letting you ride further on a single charge. But hey, gas bikes still hold a big chunk of the market. They've got the advantage of a well-established network of gas stations and mechanics, and people are just used to them. Still, all signs point to electric two-wheelers gaining ground steadily. With everyone caring more about the planet, better batteries coming out all the time, and the government pushing for it, expect Poland's two-wheeler world to go increasingly electric. It's shaping up to be a pretty big change towards a greener future for getting around! You can read more about the market analysis and government incentives online. Some people LOVE to hear about these types of changes!
Regional Insights
So, Poland's Mazowieckie region is totally rocking the two-wheeler scene, taking the top spot for market share. What's behind this? Well, first off, it's super crowded there, meaning crazy traffic! So lots of people are jumping on bikes and scooters because they can actually get around. Plus, Mazowieckie has a ton of young people who are all about saving money and getting around easily. For them, two-wheelers are a no-brainer – cheap and convenient! Finally, the region has a pretty sweet urban landscape and well-maintained roads, making it even easier to zip around on two wheels. All this combined just makes two-wheelers the go-to option there.
Recent Developments
- In 2022, EMGo ScrAmper which is an electric two-wheeler startup based out of Ukraine has moved its production in Poland.
- In 2021, Hop. City which is an electric two-wheeler company based in Poland has started its operation in Portugal as well.
Key Market Players
- ROMET Motors Sp.
- Junak S.A.
- Yamaha Motor Poland Sp. z o.o.
- KYMCO Poland Sp. z o.o
- Honda Motor Europe Limited Sp. z o.o.
- Suzuki Motor Corporation
- Tauris Motorcycles Polska Sp. z o.o.
- KTM Poland Sp. z o.o.
Report Scope
In this report, the Poland Two-Wheeler Vehicle Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below
- Poland Two-Wheeler Vehicle Market, By Vehicle Type
- Poland Two-Wheeler Vehicle Market, By Propulsion Type
- Poland Two-Wheeler Vehicle Market, By Region