United States Ice Cream Market By Category (Take-Home Ice Cream, Impulse Ice Cream, and Artisan Ice Cream), By Type (Dairy and Vegan), By Product Type (Brick, Tub, Cup, Cone, Stick, and Others (Ice Cream Sandwiches and Jellies)), By Flavor (Vanilla, Chocolate, Fruit, Others), By Distribution Channel (Supermarkets/Hypermarkets, Departmental Stores, Specialty Stores, Grocery Stores, Online, and Othe

Published Date: October - 2024 | Publisher: MIR | No of Pages: 320 | Industry: Consumer Goods and Retail | Format: Report available in PDF / Excel Format

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United States Ice Cream Market By Category (Take-Home Ice Cream, Impulse Ice Cream, and Artisan Ice Cream), By Type (Dairy and Vegan), By Product Type (Brick, Tub, Cup, Cone, Stick, and Others (Ice Cream Sandwiches and Jellies)), By Flavor (Vanilla, Chocolate, Fruit, Others), By Distribution Channel (Supermarkets/Hypermarkets, Departmental Stores, Specialty Stores, Grocery Stores, Online, and Othe

The United States ice cream market’s growth is increasing by variety of factors such as rising demand of artisanal ice creams among younger generation and rise in innovative flavors in the country.

United States Ice Cream Market Scope

Ice cream is a widely consumed, frozen dairy product which is composed of milk, sugar, cream, and butterfat. It is a nutritious source of energy and contains a wide variety of carbohydrates & vitamins. Additionally, ice cream is also rich in calcium & phosphorus, and is also known to reduce stress levels. It is also a popular dessert choice among younger generation in United States, and is commonly found in homes, restaurants, and hotels.

Ice cream, that delicious treat we all love, starts with milk and gets its sweetness from either natural sugar or those artificial sweeteners. You know how many choices there are? In the United States, ice cream companies serve up everything from soft serve to the hard stuff, plus light, low-fat, and so much more! Of course, summer's the prime time for digging into ice cream and all its frosty friends. And guess what? The US ice cream scene is really booming right now! It's because we're seeing so many cool new flavors popping up everywhere. Because of that, people are willing to pay a bit extra for their favorite scoops, which means more money for the ice cream market overall.

United States Ice Cream Market Overview

The United States ice cream market is expected to keep getting bigger in the years to come. Just think, in 2022, U.S. ice cream makers churned out about 1.38 billion gallons, says the International Dairy Foods Association. What's driving this? Well, more and more people want that really good, "premium" ice cream! It's become a favorite, especially for those watching what they eat, thanks to its better ingredients and less air. Plus, people are really thinking about their health these days when it comes to ice cream. Now, everyone wants ice cream that's GMO-free, hormone-free, with no weird additives or preservatives, dairy-free, low in calories, and even organic or fat-free! With everyone wanting food that's natural, not too processed, and easy to grab, plus all the buzz around low-calorie options, ice cream companies are jumping on the chance to grow. And get this – with more and more vegans around, plant-based ice creams are getting super popular, so companies are rolling out vegan flavors all over the place!

United States Ice Cream Market Drivers

A major driver in the United States ice cream market is shifting consumer preferences which drives the market’s expansion during the forecast period. The food industry is subject to continuous changes in consumer preferences, including ice cream. For example, health-conscious consumers may necessitate the development of lower-calorie or healthier ice cream alternatives, while others may opt for premium or unique flavors.

Additionally, introduction of the new flavors and ingredients in the nation also fuels the growth of the United States ice cream market during the forecast period. Ice cream producers are constantly introducing novel flavors, packaging, and formats to draw in customers. Products that are creative and innovative are likely to generate enthusiasm and increase sales.

Furthermore, ice cream preferences and demand can be influenced by a variety of factors, including demographic changes, population growth, and cultural diversity. For instance, an aging population may lead to an increased demand for healthier alternatives, while cultural diversity could result in an increased demand for ethnic & specialized flavors.

United States Ice Cream Market Trends

A major trend in the United States ice cream market is increasing popularity of premium & high-end ice creams in the country which are fueling the market’s expansion during the forecast period. The demand for premium and high-end ice cream products increased significantly. Consumers were willing to pay higher prices for ice creams crafted with natural and organic components, as well as for flavors that were unique and indulgent.

Additionally, shifting consumer preferences towards artisanal ice creams in the country also driving the growth of United States ice cream market during the forecast period. The ice cream market has seen a shift in consumer preferences towards artisanal and local-sourced ice cream brands due to the increasing preference for supporting local businesses.

In addition, growing demand of mix-ins and toppings on ice creams among younger generation also fuels the United States ice cream market’s growth during the forecast period. ice cream makers began to offer mix-ins and toppings, which allowed customers to create their own ice cream flavors. This trend was also popular in specialty ice cream shops, where customers could construct their own ice cream creations.

Furthermore, rising popularity of online shopping among younger generation of the country drives the expansion of the United States ice cream market during the forecast period. As online shopping and delivery became more popular, the importance of E-commerce and E-commerce delivery became even more prominent in the ice cream industry. As a result, ice cream brands were adapting their marketing plans to reach consumers through digital channels.

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United States Ice Cream Market Challenges

A major challenge in the United States ice cream market is rising competition among companies which may hinder the growth of the United States ice cream market during the forecast period. The United States ice cream market is characterized by a plethora of well-established brands and an increasing number of niche and artisanal players. This level of competition has a significant impact on innovation, pricing, and marketing.

Additionally, based on seasonal demand also may impedes the growth of the United States ice cream market during the forecast period. Ice cream consumption tends to be seasonal, with the highest demand occurring during the summer months. Consequently, manufacturers and retailers face difficulties in sustaining sustained sales during the winter months.

In addition, changing consumer taste & flavor preferences also may hinder the growth of the United States ice cream market during the forecast period. As consumer preferences and tastes evolve, ice cream manufacturers must continually develop and introduce novel flavors and products in order to meet changing consumer needs.

Furthermore, rising consumer awareness regarding health may hinder the expansion of United States ice cream market during the forecast period. Consumers have become increasingly aware of the importance of health, leading to a preference for healthier and more nourishing alternatives. This has led to a decrease in the consumption of traditional ice cream, which is characterized by its high levels of sugar, fat and calories.

Recent Developments

  • In 2023, Mars has announced the addition of three new products to its expanding ice cream portfolio, including M&M'S® Cookies and Cream Ice Cream Cookie Sandwiches, DOVE® Mini Sticks Vanilla Ice Cream with Dark Chocolate and Almonds, which is a combination of dark chocolate and almond; and TWIX® Cookie Dough Ice Cream. These additions are part of the company's ongoing expansion of its ice cream portfolio.
  • In 2023, Blue Bell has partnered with Dr Pepper to introduce a new ice cream flavor, the Dr Pepper Float. This flavor is a combination of vanilla ice cream and Dr Pepper-flavored sherbet and has been released in 23 states. The Dr Pepper Float is available in both pint and semi-gallon sizes.
  • In 2023, Blue Bell announced the launch of New Java Jolt Ice Cream. Java Jolt is a blend of Blue Bell Coffee Ice Cream with Dark Chocolate Chunk and Coffee Fudge swirl.
  • In 2023, Cold Stone Creamery, an American ice cream manufacturer, has announced the launch of its first-ever plant-based ice cream in the United States, in collaboration with Danone North America, a global food and beverage conglomerate.
  • In 2022, Magnum expanded its selection of vegan ice cream flavors with the addition of a new Hazelnut flavor and mini snack bars. These ice cream bars are composed of a creamy hazelnut base with a swirl of salted caramel, which is then drizzled with a caramelized hazelnut and a decadent layer of vegan chocolate.

United States Ice Cream Market Opportunities

The rising popularity of premium ice cream among younger generations in the country provides an opportunity for ice cream manufacturers to cater to the trend and have a competitive edge in the market. Individuals are increasingly looking for premium ice cream flavors that are both high-quality & distinctive. Crafted and artisanal ice creams with locally sourced, natural, and organic ingredients are becoming increasingly popular. Companies can concentrate on creating unique and indulgent flavors with premium ingredients to appeal to the more discerning consumer base.

Furthermore, rising environmentally conscious consumers in the country also provides an opportunity for the ice cream companies to cater to the demand of the consumers and produce ice cream with eco-friendly practices.

Market Segmentation

The United States ice cream market is segmented based on category, type, product type, flavor, distribution channel, and region

Company Profiles

Wells Enterprises, Inc., Pierre's Ice Cream Company, Inc., Blue Bell Creameries, General Mills Inc. ((Haagen-Dazs), Turkey Hill Dairy, Inspire Brands, Inc., American Dairy Queen Corporation (Dairy Queen), Kahala Franchising, L.L.C. (Cold Stone Creamery), Mayfield Dairy Farms, and Graeter’s Ice Cream Company, etc. are among the major market players in the United States ice cream market.

AttributeDetails
Base Year2022
Historical Years2018 – 2021
Estimated Year2023
Forecast Period2024 – 2028
Quantitative UnitsRevenue in USD Million, and CAGR for 2018-2022 and 2023E-2028F
Report CoverageRevenue forecast, company share, competitive landscape, growth factors, and trends
Segments CoveredCategoryTypeProduct TypeFlavorDistribution ChannelRegion
Regional ScopeSouth, Midwest, West, and Northeast
Key Companies ProfiledWells Enterprises, Inc., Pierre's Ice Cream Company, Inc., Blue Bell Creameries, General Mills Inc. ((Haagen-Dazs), Turkey Hill Dairy, Inspire Brands, Inc., American Dairy Queen Corporation (Dairy Queen), Kahala Franchising, L.L.C. (Cold Stone Creamery), Mayfield Dairy Farms, and Graeter’s Ice Cream Company, etc.
Customization Scope10% free report customization with purchase. Addition or alteration to country, regional & segment scope.
Pricing and Purchase OptionsAvail of customized purchase options to meet your exact research needs.
Delivery FormatPDF and Excel through Email (We can also provide the editable version of the report in PPT/pdf format on special request)
MIR Regional

Report Scope

In this report, the United States ice cream market has been segmented into the following categories, in addition to the industry trends which have also been detailed below

  • United States Ice Cream Market, By Category
    • Take-Home Ice Cream
    • Impulse Ice Cream
    • Artisan Ice Cream
  • United States Ice Cream Market, By Type
    • Dairy
    • Vegan
  • United States Ice Cream Market, By Product Type
    • Brick
    • Tub
    • Cup
    • Cone
    • Stick
    • Others
  • United States Ice Cream Market, By Flavor
    • Vanilla
    • Chocolate
    • Fruit
    • Others
  • United States Ice Cream Market, By Distribution Channel
    • Supermarkets/Hypermarkets
    • Departmental Stores
    • Specialty Stores
    • Grocery Stores
    • Online
    • Others     
  • United States Ice Cream Market, By Region
    • South
    • Midwest
    • West
    • Northeast

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