Prepared Flour Mixes Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product Type (Bread Mix, Pastry Mix, Batter Mix), By Application (Household, Bakery Shop, Food Processing Industry, and Others), By Region, Competition, 2019-2029F
Published Date: October - 2024 | Publisher: MIR | No of Pages: 320 | Industry: Consumer Goods and Retail | Format: Report available in PDF / Excel Format
View Details Buy Now 2890 Download Sample Ask for Discount Request Customization| Forecast Period | 2025-2029 |
| Market Size (2023) | USD 31.57 Billion |
| CAGR (2024-2029) | 8.16% |
| Fastest Growing Segment | Food Processing Industry |
| Largest Market | North America |
| Market Size (2029) | USD 50.54 Billion |
Market Overview
Okay, so the global market for ready-to-go flour mixes? It was already huge in 2023 at a whopping USD 31.57 Billion! And get this, it's expected to keep growing like crazy – we're talking an annual growth rate of 8.16% all the way through 2029. These mixes are awesome because they've got everything you need, from bread mixes and pastry mixes to
Market Drivers
Rising Demand for Convenience Foods
Let's face it, we're all busy, and that's a big reason why prepared flour mixes are so popular! Modern life is all about saving time, and these mixes make baking a breeze – no more measuring out tons of ingredients. They're perfect whether you're new to baking or a seasoned pro just trying to get dinner on the table faster. Take Manresa Bread, for example. In 2023, they launched a new Cinnamon Roll Baking Kit that has everything you need – the dry ingredients, tools, and instructions – to whip up six super soft cinnamon rolls that are perfect for Christmas morning. The kit even uses a special technique – scalding a flour and milk mixture – to get that amazing texture. Plus, you get a recipe sheet and a video tutorial from founder Avery Ruzicka (a James Beard nominated finalist, no less!). Seriously, anyone can bake these.
We're seeing more women join the workforce lately! The numbers are up, especially with younger, more educated women jumping into the services sector. Plus, the latest Periodic Labour Force Survey PLFS (2022-23) shows something else coola whopping 70.1% of working women are now self-employed—that's a big jump from 60% the year before! With more folks working and more dual-income families, there's a bigger need for easy cooking solutions. That's where prepared flour mixes come in; they let you whip up fresh, delicious baked goods at home without spending hours in the kitchen. It's all about getting that homemade taste with as little effort as possible.
Key Market Challenges
Fluctuating Raw Material Prices
Okay, so one of the trickiest things about making those ready-to-bake flour mixes is how much the ingredients cost. Things like wheat and sugar – you know, the baking basics – can jump around in price a lot. It's all because of stuff like the weather, how well crops grow, and what's happening with global trade. When those prices change, it makes it hard for companies to keep their production costs steady, which can really hit their bottom line. For example, just last year (2024), wheat flour prices went up for the third month in a row in Eastern Europe and Central Asia. That's because of international wheat prices increasing in Russia and Ukraine due to bad weather. If the weather ruins the wheat harvest, it means less wheat and higher prices for everyone.
Intense Market Competition
The prepared flour mixes market is highly competitive, with numerous players from multinational corporations to local producers. Companies must innovate and differentiate their products to attract and retain customers. Established brands use their distribution networks and marketing to maintain market share, while new entrants struggle to gain visibility. Pricing strategies, such as price reductions and promotions, can drive short-term sales but may erode profit margins. Private-label products from retailers also pose a threat to branded prepared flour mixes.
Key Market Trends
Rise of Plant-Based and Vegan Prepared Flour Mixes
It's pretty clear that more and more people are ditching animal products and embracing plant-based and vegan diets, and that's shaking up the prepared flour mixes market! People are looking for alternatives to the usual baking ingredients for health reasons, because they care about the environment, or even for ethical reasons. This has led to tons of new vegan flour mixes hitting the shelves, with absolutely no eggs, dairy, or honey. In fact, according to a 2021 global survey by NSF, a whopping 88% of food industry experts think the demand for plant-based products is only going to keep going up. And get this74% of those surveyed believe customers are choosing plant-based for a healthier lifestyle, while 60% think it's all about being kinder to the planet. These plant-based flour mixes are perfect for vegans and flexitarians alike, offering a similar taste and feel to the stuff we're all used to. They often use things like almond flour, coconut flour, and plant-based protein isolates and are a huge hit with millennials and Gen Z.
Segmental Insights
Product Type Insights
Bread mix? Yeah, that's basically king in the world of pre-made flour mixes! It's just so easy to use and you can do almost anything with it. Seriously, these mixes make baking a piece of cake (or, well, bread!) for everyone from beginners at home to pros in the bakery. You can whip up everything from classic white bread to hearty whole grain bread, or even get fancy with artisan loaves and specialty stuff like gluten-free or sourdough. Because bread mixes are so flexible, they hit the spot for tons of different people with different tastes and diets, so they're a must-have whether you're baking at home or in a factory. And with more and more people wanting healthy or special options like whole grain, organic, and gluten-free, bread mix is only getting more popular!
Regional Insights
North America is a big deal in the Global Prepared Flour Mixes Market, and here's why. We're talking a strong food industry and lots of folks wanting baking to be easy and quick. Think about it – you can find these mixes everywhere, from making amazing pancakes to delicious waffles, and all sorts of other easy eats. They're perfect for our busy lives because they're simple to whip up and always turn out great, which is why everyone from families to restaurants loves them. What's really pushing things forward? Well, we're all about convenience these days, more and more people are baking at home but don't have a ton of time, and hey, baking is just plain fun!
Recent Developments
- In 2023, Talod Foods, a company offering ready-to-cookinstant flour mix food products has plans to expand into new categories andmarkets, while continuing to provide delicious and healthy Indian delicacies toconsumers worldwide.
- In 2023, Madmix, a Mumbai-based healthy food startup,successfully raised a significant pre-seed funding round led by PrimeSecurities, valuing the company at approximately USD1.4 million. Madmix offersa range of ready-to-eat snacks made from millets like jowar in various flavors.Additionally, they offer a millet-based ready-to-cook product line, includingdosa, idli, chilla, bread mix, and flour mixes.
- In 2023, a new USD1.6 billion worth mixing plant waslaunched by National Milling Company of Guyana (NAMILCO) to expand and improvequality and production of flour. The plant paves the way for more storage ofwheat and flour, with the ability to store 700 metric tons of flour.
Key Market Players
- TheArcher-Daniels-Midland Company
- Lesaffre International, SAS
- EmuAG
- InterflourGroup Pte. Ltd.
- AssociatedBritish Foods plc
- NisshinSeifun Group Inc.
- PuratosNV/SA
- Nitto Fuji Flour Milling Co.,Ltd.
- Ardent Mills, LLC
- PT.Pondan Pangan Makmur Indonesia
Report Scope
In this report, the global prepared flour mixes market has been segmented into the following categories, in addition to the industry trends which have also been detailed below
- Prepared Flour Mixes Market, By Product Type
o Bread Mix
o Pastry Mix
o Batter Mix
- · PreparedFlour Mixes Market, By Application
o Household
o Bakery Shop
o Food Processing Industry
o Others
- · PreparedFlour Mixes Market, By Region
o North America
S United States
S Canada
S Mexico
o Europe
S France
S Germany
S Spain
S Italy
S United Kingdom
o Asia-Pacific
S China
S Japan
S India
S Vietnam
S South Korea
o Middle East & Africa
S South Africa
S Saudi Arabia
S UAE
S Turkey
S Kuwait
S Egypt
o South America
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