Flexible Plastic Pouches Market Size - By Product Type (Bags and Pouches, Wraps and Rolls, Boxes and Cartons, Sachets and Envelopes), By End-use (F&B, Retail and Consumer Goods, Pharma and Healthcare, Personal Care, E-commerce) & Forecast, 2024 – 2032

Flexible Plastic Pouches Market Size - By Product Type (Bags and Pouches, Wraps and Rolls, Boxes and Cartons, Sachets and Envelopes), By End-use (F&B, Retail and Consumer Goods, Pharma and Healthcare, Personal Care, E-commerce) & Forecast, 2024 – 2032

Flexible Plastic Pouches Market Size

Flexible Plastic Pouches Market size was valued at around USD 186 billion in 2023 and is projected to register a CAGR of 5.1% between 2024 and 2032. Flexible plastic pouches are lightweight and easy to carry, making them a preferred choice for on-the-go consumers. Flexible plastic pouches can be designed in various formats, including stand-up pouches, spouted pouches, flat pouches, and more, catering to different product types and consumer preferences.
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Pouches offer ample space for vibrant graphics, logos, and branding, allowing companies to create attractive and visually appealing packaging. Pouches provide effective protection against external factors such as moisture, air, and light, preserving the freshness and shelf life of the packaged products.
 

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The use of traditional flexible plastic materials can contribute to plastic waste and environmental pollution, leading to negative perceptions among environmentally conscious consumers. Flexible plastic pouches often involve multi-layer structures that are difficult to recycle due to the combination of different materials. The lack of standardization in materials, formats, and labeling for flexible pouches can lead to confusion among consumers and challenges in recycling efforts. Thus, the risks associated with flexible plastic pouches may drive down the acceptance rate, further hampering the business growth.

COVID-19 Impact

With lockdowns and restrictions in place, there was an increased demand for packaged goods, including food, beverages, and personal care products, leading to higher demand for flexible plastic pouches. Brands adapted packaging to meet changing consumer needs. Smaller pouch sizes for single-serve items and products suitable for home consumption were in higher demand. Thus, the reduced number of COVID-19 cases and implementation of subsequent strategies by government and non-government organizations is anticipated to drive the flexible plastic pouches industry expansion in the upcoming years.

Flexible Plastic Pouches Market Trends

The demand for sustainable packaging solutions has led to the development of flexible plastic pouches made from recyclable materials, bio-based plastics, and materials with reduced environmental impact. Pouch manufacturers are working to develop recyclable pouches and improve the recyclability of multi-layer structures to align with circular economy principles. Brands are optimizing packaging designs to use less material while maintaining product protection, reducing the environmental footprint of flexible plastic pouches. Consumers are gravitating towards minimalist packaging with clear and concise messaging, encouraging brands to adopt simpler and more sustainable pouch designs.

Flexible Plastic Pouches Market Analysis

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Based on product type, the flexible plastic pouches market is segmented as bags and pouches, wraps and rolls, boxes and cartons, sachets and envelopes, others. Bags and Pouches held a majority market value of USD 47.2 billion in 2022. Stand-up pouches offer excellent shelf visibility, allowing products to stand out and attract consumer attention. The ability to stand upright optimizes shelf space, making them suitable for both retail displays and consumer pantries.

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Based on application, the flexible plastic pouches market is segmented as food and beverage, retail and consumer goods, pharmaceuticals and healthcare, personal care, e-commerce, others. Food and beverage held a dominant market share of around 40% in 2022 and is expected to grow at a lucrative pace till 2032. Flexible plastic pouches help maintain the freshness of food and beverages, extending shelf life and preserving taste and quality. Pouches are suitable for packaging ready-to-eat meals, snacks, and convenience foods that align with modern consumer lifestyles.

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U.S. dominated the North American region with majority market share and a revenue of USD 42.4 billion in 2022 and is anticipated to expand at a significant pace from 2023-2032. The rise of online shopping in North America has increased the demand for e-commerce-friendly packaging, including durable and protective flexible plastic pouches suitable for shipping.

Flexible Plastic Pouches Market Share

Some of the major players operating in the Flexible plastic pouches market are

• Amcor plc
• Berry Global Group, Inc
• Mondi Group
• Sealed Air Corporation
• Huhtamäki Oyj
• Coveris Holdings S.A.
• ProAmpac Holdings, Inc.
• Sonoco Products Company
• Constantia Flexibles Group
• Glenroy, Inc.
• Bemis Company, Inc.
• Printpack Inc.
• Scholle IPN Packaging, Inc.,
• Winpak Ltd
•  Ampac Holdings LLC.

These players focus on strategic partnerships, new product launch & commercialization for market expansion. Furthermore, these players are heavily investing in research that allows them to introduce innovative products and garner maximum revenue in the market.

Flexible Plastic Pouches Industry News

• In May 2020, Berry Global Inc. announced its collaboration with the longtime customer, Mondelçz International, to supply packaging containing recycled plastic for Philadelphia, the world’s most popular cream cheese.

Flexible plastic pouches market research report includes an in-depth coverage of the industry with estimates & forecast in terms of revenue in USD Million & Units from 2018 to 2032, for the following segments

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By Product Type

• Bags and Pouches
• Wraps and Rolls
• Boxes and Cartons
• Sachets and Envelopes
• Others

By End-use

• Food and Beverage
• Retail and Consumer Goods
• Pharmaceuticals and Healthcare
• Personal Care
• E-commerce
• Others

The above information is provided for the following regions and countries

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • UK
  • France
  • Spain
  • Italy
• Asia Pacific
  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Indonesia
  • Malaysia 
• Latin America
  • Brazil
  • Mexico
  • Argentina
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE