India Industrial and Institutional Cleaning Chemicals Market By Product Type (General Purpose Cleaners, Sanitary Care Cleaners, Others), By End User (Industrial, Institutional), By Region, Competition, Forecast and Opportunities, 2020-2030F

Published Date: December - 2024 | Publisher: MIR | No of Pages: 320 | Industry: Chemicals | Format: Report available in PDF / Excel Format

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India Industrial and Institutional Cleaning Chemicals Market By Product Type (General Purpose Cleaners, Sanitary Care Cleaners, Others), By End User (Industrial, Institutional), By Region, Competition, Forecast and Opportunities, 2020-2030F

Forecast Period2026-2030
Market Size (2024)USD 2.04 Billion
Market Size (2030)USD 2.67 Billion
CAGR (2025-2030)4.56%
Fastest Growing SegmentGeneral Purpose Cleaners
Largest MarketWest India

MIR Specialty Chemicals

India Industrial & Institutional Cleaning Chemicals Market has reached USD 2.04 billion by 2024 and is anticipated to project robust growth in the forecast period with a CAGR of 4.56% through 2030.

Another crucial factor propelling market growth is India's demographic advantage. With a considerable portion of the population below the age of 30, the country benefits from a vibrant and dynamic workforce. This demographic trend has led to increased disposable income and a notable uptick in healthcare spending. Consequently, the rapid expansion of the healthcare sector presents a highly promising and lucrative opportunity for the industrial and institutional cleaning chemicals market in India.

The heightened awareness of health and sanitation, combined with the robust growth in the healthcare industry, are driving forces behind the expansion of India's industrial and institutional cleaning chemicals market. With sustained growth expected, industry stakeholders have a prime opportunity to capitalize on this upward trajectory by delivering innovative and effective cleaning solutions tailored to meet the evolving demands of the healthcare sector and the escalating need for stringent cleanliness standards.

Key Market Drivers

Growth in Healthcare Industry

The healthcare industry, renowned for its stringent hygiene standards and steadfast dedication to cleanliness, heavily relies on specialized cleaning chemicals to maintain a safe and sanitized environment. This dependency has become even more critical amid the COVID-19 pandemic, where upholding impeccable sanitary conditions is paramount for preserving lives.

In India, the healthcare sector is undergoing unprecedented expansion, driven by various factors. Rapid urbanization, increased government investment in healthcare, and the expanding middle class all contribute to the growth of this pivotal industry. Consequently, the demand for industrial and institutional cleaning chemicals in the country is witnessing a significant surge to cater to the escalating needs of healthcare facilities.

Surge in Technological Advancements

India's Industrial & Institutional Cleaning Chemicals Market is undergoing remarkable growth, spurred by several factors including technological advancements, evolving consumer preferences, and favorable economic conditions. Technological innovations have been pivotal in reshaping the industry landscape, driving substantial progress.

The integration of advanced technologies has led to the development of more effective and efficient cleaning products, addressing the changing needs of users. These technological enhancements have not only bolstered product efficacy but also enhanced user convenience, emerging as a significant growth catalyst for the market.

There is a rising demand for bio-based cleaning products, driven by increasing environmental consciousness and concerns regarding the impact of chemical-based cleaners. Technological progress has enabled the development of bio-based cleaning chemicals that match the effectiveness of synthetic alternatives while reducing environmental harm. This shift towards sustainability is anticipated to fuel further market expansion in the future.

Key Market Challenges


MIR Segment1

Volatility in Cost of Raw Materials

The industrial and institutional cleaning chemicals market relies heavily on various raw materials, including surfactants, solvents, phosphates, and biocides, to formulate effective cleaning products. However, the prices of these raw materials are subject to fluctuations due to factors such as changes in commodity prices, geopolitical tensions, trade policies, and disruptions in the supply chain. This volatility presents a significant challenge for manufacturers in the industry.

When the prices of essential raw materials rise, manufacturers often struggle to absorb the increased costs. Consequently, they may need to pass on these cost hikes to consumers, resulting in higher prices for the final cleaning products. This can impact the competitiveness of manufacturers and potentially affect consumer demand.

The ongoing COVID-19 pandemic has further compounded these challenges by causing disruptions in the global supply chain, leading to shortages and increased prices for raw materials. This additional layer of complexity has heightened volatility and uncertainty in the market.

Key Market Trends

Rise in Environmental Concerns

India's rapidly expanding economy has spurred a heightened demand for industrial and institutional cleaning chemicals. As the nation progresses, there's an increasing emphasis on effective and sustainable cleaning solutions.

The market trends are notably influenced by heightened public awareness and measures aimed at curbing environmentally harmful practices. Consumers are increasingly mindful of the environmental and health impacts associated with traditional cleaning chemicals. This shift in consumer preferences is driving a surge in demand for eco-friendly cleaning products.

Furthermore, regulatory directives from environmental agencies and governmental bodies are compelling companies to align their practices and product offerings with stringent standards. This regulatory pressure is further propelling the adoption of environmentally friendly cleaning chemicals. Companies are actively investing in research and development initiatives to formulate innovative solutions that not only comply with regulations but also deliver superior cleaning performance.

Segmental Insights


MIR Regional

Product Type Insights

Based on the category of product type, the general purpose cleaners segment emerged as the dominant player in the Indian market for Industrial & Institutional Cleaning Chemicals in 2024. One of the primary reasons behind the market dominance of general-purpose cleaners is their exceptional efficiency. These versatile cleaning solutions are renowned for their remarkable effectiveness in tackling a wide range of cleaning tasks, making them a go-to-choice for both institutional and industrial users. By offering a comprehensive one-stop cleaning solution, they eliminate the need for multiple specialized products, providing convenience and ease of use.

The cost-effectiveness of general-purpose cleaners is another driving factor for their widespread adoption. Their versatility allows them to provide superior value for money compared to specialized cleaning products. This is particularly crucial in the industrial and institutional sectors where large volumes of cleaning agents are required. The substantial cost savings achieved by using general-purpose cleaners can significantly impact the bottom line, making them an attractive option for businesses seeking to optimize their cleaning operations.

End User Insights

The industrial segment is poised for rapid growth in the forecast period, propelled by several key factors. Heightened public awareness of cleanliness and hygiene in emerging markets is a primary driver, particularly within the industrial sector. Maintaining hygienic conditions is not only imperative for safeguarding workers' health but also essential for ensuring seamless operational efficiency.

There is a notable uptick in demand for aesthetically pleasing and fragrant cleaning products across various industries. Businesses increasingly recognize the significance of not only cleanliness but also the creation of a pleasant environment for employees and customers alike. Consequently, there is a growing preference for cleaning products that not only deliver effective cleaning outcomes but also leave behind a pleasing fragrance. This trend is particularly evident in sectors such as hospitality, healthcare, and retail, where maintaining a pristine and inviting ambiance is pivotal for fostering customer satisfaction and loyalty.

Regional Insights

West India emerged as the dominant player in the India Industrial & Institutional Cleaning Chemicals Market in 2024, holding the largest market share in terms of value. West India, particularly states like Maharashtra and Gujarat, are renowned for their robust industrial base. These states house a multitude of industries, including manufacturing, pharmaceuticals, and hospitality, all of which require substantial quantities of cleaning chemicals for their operations. The prevalence of such extensive industrial activity serves as a primary catalyst for West India's dominant position in the market.

Moreover, the impressive infrastructure development in the region further contributes to this upward trend. The well-established and advanced infrastructure enables seamless transportation and distribution of cleaning chemicals, positioning West India as a strategic hub for manufacturers and distributors alike. Additionally, the presence of major ports for international trade further bolsters the market growth in this region, amplifying its significance in the industry.

Recent Developments

  • In August 2021, Diversey Holdings Ltd., a globalleader in hygiene and cleaning solutions, made an exciting announcement. Theyrevealed that they had signed an agreement to acquire Tasman Chemicals, arenowned provider of top-quality hygiene and cleaning chemicals. TasmanChemicals has been serving various sectors, including institutional and others,with their exceptional products. This strategic acquisition by DiverseyHoldings Ltd. is set to further strengthen their position in the industry andexpand their offerings to meet the evolving needs of their customers.

Key Market Players

  • DiverseyIndia Pvt. Ltd.
  • SchevaranLaboratories Pvt. Ltd.
  • BuzilRossari Pvt. Ltd.
  • HaylideChemicals Pvt. Ltd.
  • BASFIndia Ltd.
  • CrodaIndia Company Pvt. Ltd.

By Product Type

 By End User

By Region

  • General Purpose Cleaners
  • Sanitary Care Cleaners
  • Others
  • Industrial
  • Institutional
  • North India
  • East India
  • West India
  • South India

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