Orthodontic Supplies Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented by Product (Fixed Type and Removable Type), by Patient (Adults and Children), and By Region, Competition 2018-2028

Published Date: November - 2024 | Publisher: MIR | No of Pages: 320 | Industry: Healthcare | Format: Report available in PDF / Excel Format

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Orthodontic Supplies Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented by Product (Fixed Type and Removable Type), by Patient (Adults and Children), and By Region, Competition 2018-2028

Forecast Period2024-2028
Market Size (2022)USD 7.02 billion
CAGR (2024-2028)7.36%
Fastest Growing SegmentRemovable Type
Largest MarketNorth America

MIR Pharmaceuticals

Market Overview

Global Orthodontic Supplies Market has valued at USD 7.02 billion in 2022 and is anticipated to witness an impressive growth in the forecast period with a CAGR of 7.36% through 2028.

Growing awareness among patients about the benefits of orthodontic treatment, both for cosmetic and functional reasons, has been a significant driver. People are more informed about the potential improvements to their oral health and appearance through orthodontic care.

Key Market Drivers

Technological Advancements

Technological advancements in orthodontic supplies have significantly improved the efficiency, precision, and patient experience in orthodontic treatments. These innovations have transformed the field of orthodontics, benefiting both orthodontists and patients.

Laser-assisted orthodontics can be used for various applications, including soft tissue management, reducing discomfort, and enhancing treatment outcomes. Self-ligating brackets reduce the need for traditional elastic ligatures to hold wires in place. They offer several advantages, including reduced friction, shorter treatment times, and enhanced patient comfort. Clear aligners, such as those offered by Invisalign and other brands, have become increasingly popular due to their nearly invisible appearance, comfort, and convenience. Advances in material science and software have improved the effectiveness of clear aligner treatment. Techniques like micro-osteoperforations (MOPs) and high-frequency vibration devices can accelerate tooth movement, reducing treatment times. Computer-generated customized archwires are designed to apply precise forces to move teeth more efficiently and comfortably. This factor will help in the development of

Rise in Aesthetic Concerns

Aesthetic considerations have become increasingly important to both patients and orthodontic practitioners, leading to the development and adoption of orthodontic products that address these concerns.

Advances in material science have led to the development of orthodontic supplies that are not only effective but also aesthetically appealing. High-quality materials reduce the visibility of orthodontic appliances and increase patient comfort. Improved self-esteem and self-confidence are essential psychological benefits of orthodontic treatments. Patients who are concerned about their smile's appearance may seek orthodontic solutions to enhance their aesthetic appeal. Many patients, particularly those in the adult segment of the market, prioritize aesthetics when choosing orthodontic treatments. They are more likely to commit to treatment when aesthetic options are found at. As patient awareness of aesthetic orthodontic options grows, there is increased demand for these products and services, driving orthodontic supply manufacturers to invest in developing and marketing aesthetic solutions. Orthodontic practitioners often consider patient preferences and aesthetic concerns when recommending treatment options. This can influence the choice of orthodontic supplies used in each treatment plan. Media, including social media and advertising, play a role in shaping beauty ideals and aesthetic standards. This can lead individuals to pursue orthodontic treatments to achieve a more attractive smile. Orthodontists and dental practices that offer a range of aesthetically pleasing treatment options can gain a competitive edge in attracting patients who prioritize appearance. This factor will pace up the demand of


MIR Segment1

Growing Access to Dental Care

Accessibility to orthodontic care can influence the number of patients seeking treatment, which in turn affects the demand for orthodontic supplies.

Dental services offered at community health centers and clinics help provide access to orthodontic care for individuals who may not have easy access to private dental practices. The use of teleorthodontics and virtual consultations can improve access to orthodontic expertise, especially in remote or underserved areas. Patients can receive consultations and monitoring without having to travel long distances. Some orthodontic providers offer financial assistance programs or payment plans to make treatment more accessible to a wider range of patients. Public awareness campaigns and educational programs about the importance of orthodontic care can encourage individuals to seek treatment and improve access. Non-profit organizations and charities dedicated to providing orthodontic care to underserved populations can help expand access to those who might otherwise not have access to treatment. The availability of more affordable orthodontic treatment options, such as clear aligners, can make orthodontic care accessible to a broader patient base. Efficient distribution networks for orthodontic supplies ensure that practitioners have access to the materials and appliances they need to provide care. This factor will accelerate the demand of Global Orthodontic Supplies Market

Key Market Challenges

Consumer Preferences

Patients, particularly adults and teenagers, often have strong aesthetic preferences. They may prefer orthodontic treatments that are less visible, such as clear aligners or ceramic braces, over traditional metal braces. Meeting these aesthetic demands requires manufacturers to develop and supply these specialized materials. Consumers increasingly value comfort and convenience in their orthodontic treatments. This has led to the development of technologies like clear aligners, which are removable and more comfortable compared to traditional braces. Meeting these preferences may require investments in research and development. Some patients prefer shorter treatment durations and may seek orthodontic solutions that promise faster results. Providers and manufacturers need to balance treatment effectiveness with the desire for shorter treatment times. Patients are becoming more tech-savvy and may prefer orthodontic practices that offer digital solutions, such as online appointment scheduling, teleorthodontics, and virtual consultations. Patients now have access to a wealth of information online, and they may seek providers who are transparent about treatment options, costs, and expected outcomes. Clear and open communication is essential to meet these preferences. Cost is a significant factor in patient decision-making. Many patients are sensitive to the cost of orthodontic treatments, and their preferences may be influenced by what they can afford or what their insurance covers.

Pricing Pressure

Patients seeking orthodontic treatments, particularly in markets where out-of-pocket expenses are significant, are often cost-conscious. They may shop around for the best prices or opt for lower-cost treatment options. Dental insurance plans may not always cover orthodontic treatments comprehensively, leading to higher out-of-pocket costs for patients. Insurance reimbursement rates for orthodontic procedures can also vary, affecting the profitability of orthodontic practices. The orthodontic supplies market is competitive, with multiple manufacturers and providers vying for market share. Intense competition can put pressure on pricing as companies strive to attract customers. While technological advancements have improved treatment outcomes, they can also increase costs, especially when practices invest in the latest equipment and materials. These costs may be passed on to patients. In some regions, the orthodontic market may be saturated with providers, leading to price competition as practices try to stand out in a crowded field. As consumers become more informed about orthodontic treatment options, they may have higher expectations for value and may seek treatments that are not only effective but also competitively priced. Some orthodontic treatments, such as clear aligners, may become viewed as commodities, with patients comparing options based on price rather than the specific provider or brand.


MIR Regional

Key Market Trends

Invisible Aligners

Invisible aligners are nearly invisible when worn, making them a discreet option for individuals who are concerned about the appearance of traditional braces. This aesthetic advantage appeals to both teenagers and adults seeking orthodontic treatment. Aligners are typically more comfortable to wear than traditional braces because they are made of smooth, clear plastic. They don't have the wires and brackets that can sometimes cause irritation and discomfort in the mouth. Aligners can be removed for eating, drinking, brushing, and flossing. This convenience is highly appreciated by patients who want to maintain their normal eating habits and oral hygiene routines during treatment. Aligner technology is supported by advanced computer algorithms that predict tooth movement accurately. Patients can often visualize the expected treatment outcome before they even start, leading to greater patient satisfaction. Patients using clear aligners typically have fewer in-person appointments compared to those with traditional braces. Remote monitoring and virtual consultations further reduce the need for frequent office visits. Each set of aligners is custom-made for the individual patient, which ensures a precise fit and efficient tooth movement. Customization contributes to the effectiveness of treatment.

Segmental Insights

Product Insights

In 2022, the Global Orthodontic Supplies Market dominating by Brackets segment in the forecast period and is predicted to continue expanding over the coming years.

Patient Insights

In 2022, the Global Orthodontic Supplies Market dominated by adults’ segment and is predicted to continue expanding over the coming years.

Regional Insights

The North America region dominates the Global Orthodontic Supplies Market in 2022. North America, particularly the United States, has one of the highest healthcare expenditures per capita in the world. This high healthcare spending creates a robust market for orthodontic services and supplies. The region boasts advanced healthcare infrastructure and facilities, including well-equipped dental clinics and orthodontic practices. These facilities are more likely to offer a wide range of orthodontic treatments and utilize the latest orthodontic supplies and technologies. In the United States, many people have dental insurance coverage, which can help offset the cost of orthodontic treatments. This encourages individuals to seek orthodontic care, driving demand for orthodontic supplies.

Recent Developments

  • In May 2022, the first and only repositionable hook created especiallyfor the Ultima wire, the Ultima Hook, launched by Ormco Corporation, a globalpioneer and creator in orthodontic products and solutions. With performance andefficiency, they are designed and constructed to rectify malocclusions in teethwhen used with orthodontic appliances. With 60 years of invention and more than 20 million smiles generated,the world leader in orthodontics, Damon, brings you the Ultima Hook, the mostrecent improvement to the Damon UltimaTM System. The snap-fit hooks can beflush against the bracket and are attached to the arch wire intraorally. Theonly hook made for the Damon Ultima System Wire can be moved along the wireusing a supporting device. With the Damon Ultima System's innovative design,orthodontists can now move teeth more effectively with fewer forces for shortertreatment times and overall improved patient comfort.
  • In April 2022, the premier dental technology business Aeon Dental, whichspecialises in high-quality clear aligner systems, recently announced the launchof an updated Aeon Aligner ecosystem of products and support services. AeonDental, a full-service clear aligner business with a global distributionnetwork and a reputation for high-quality clear aligner products, was foundedin 2011. With this new launch, Aeon Aligner will be able to provide moreinitiatives to its customers to deliver cutting-edge, patient- anddoctor-centric solutions. Aeon Dental is a full-service clear aligner partner that providespremium white-label solutions for clients globally. Its services for clinicaland treatment setup are of the highest calibre, and its production of clearaligners is quick and flexible. Its software is designed with the clinician inmind. Under the Aeon Aligner brand, Aeon is also a recognised industry pioneerin the MENA region for transparent aligners.

Key Market Players

  • 3M Company
  • AlignTechnology Inc.
  • AmericanOrthodontics
  • Henry Schein,Inc.
  • DB OrthodonticsLtd
  • Dentsply SironaInc.
  • G&HOrthodontics Inc.
  • Great LakesOrthodontics Ltd
  • Ormco Corp.
  • ArgenCorporation
  • PattersonCompanies Inc.
  • Straumann AG 

By Product

By Patient

By Region

  • Fixed Type
  • Removable Type
  • Adults
  • Children
  • Asia Pacific
  • North America
  • Europe
  • Middle East & Africa
  • South America

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