Vietnam Mammography Devices Market, By Product Type (Full-Field Digital Mammography, Film-Screen Mammogram, Breast Tomosynthesis), By Technology (Digital, Analog), By End User (Hospitals & Clinics, Diagnostic Centers, Others), By Region, Competition, Forecast & Opportunities, 2019-2029F
Published Date: November - 2024 | Publisher: MIR | No of Pages: 320 | Industry: Healthcare | Format: Report available in PDF / Excel Format
View Details Buy Now 2890 Download Sample Ask for Discount Request CustomizationVietnam Mammography Devices Market, By Product Type (Full-Field Digital Mammography, Film-Screen Mammogram, Breast Tomosynthesis), By Technology (Digital, Analog), By End User (Hospitals & Clinics, Diagnostic Centers, Others), By Region, Competition, Forecast & Opportunities, 2019-2029F
| Forecast Period | 2025-2029 |
| Market Size (2023) | USD 10.75 Million |
| Market Size (2029) | USD 17.92 Million |
| CAGR (2024-2029) | 8.85% |
| Fastest Growing Segment | Full-Field Digital Mammography |
| Largest Market | South Vietnam |
Market Overview
Vietnam Mammography Devices Market was valued at USD 10.75 Million in 2023 and is anticipated to project impressive growth in the forecast period with a CAGR of 8.85% through 2029. The Vietnam Mammography Devices Market is characterized by its dynamic nature, reflecting the ongoing evolution of healthcare infrastructure, heightened breast cancer awareness, and advancements in medical technology. As Vietnam's economy expands and its healthcare systems undergo modernization, the demand for mammography devices for breast cancer screening and diagnosis is witnessing a notable upsurge. Recent years have seen a marked increase in breast cancer awareness campaigns and initiatives throughout Vietnam. This heightened awareness has spurred a greater emphasis on early detection and diagnosis, leading to a surge in demand for mammography devices. Healthcare facilities are prioritizing the implementation of screening programs and diagnostic services to address this pressing healthcare concern.
Also, the Vietnamese government has taken proactive steps to confront the challenges posed by breast cancer. By allocating resources to enhance healthcare infrastructure and promote preventive healthcare measures, including investments in medical equipment such as mammography devices, the government is bolstering the accessibility and quality of breast cancer screening services across the nation. For manufacturers and providers of mammography equipment, these developments present lucrative opportunities. Increasing breast cancer awareness, coupled with government initiatives aimed at improving healthcare infrastructure, along with ongoing technological advancements, are driving factors propelling market growth. With rising incidence rates of breast cancer, the demand for mammography devices is anticipated to maintain steady growth as Vietnam continues its efforts to combat this disease. The Vietnam Mammography Devices Market offers promising prospects for industry players, fueled by a combination of factors including heightened awareness, government support, technological innovation, and the growing prevalence of breast cancer.
Key Market Drivers
Increasing Breast Cancer Awareness
Hanoi's K Hospital reported that by the end of last year, over 75% of breast cancer patients were diagnosed at an early stage. This improvement is largely due to effective awareness campaigns. The initiative engaged hundreds of participants at breast cancer prevention month launch events, generated over 100 news stories and articles, and featured 120 Facebook posts. The Bright Future Fund played a crucial role by organizing doctor consultations and patient forums, creating a dedicated breast cancer awareness section on the National Cancer Institute's website, and providing free screenings to over 6,000 women at hospitals and community centers nationwide.
Also, as breast cancer awareness initiatives emphasize the importance of regular screening for early detection, healthcare professionals are motivated to undergo training and acquire the necessary skills to operate mammography equipment effectively. This drives demand for training programs and professional development opportunities related to mammography, creating additional revenue streams within the market. Increasing breast cancer awareness in Vietnam not only drives demand for mammography devices but also spurs investments in healthcare infrastructure and professional development initiatives. As awareness continues to grow, the Vietnam Mammography Devices market is expected to experience sustained growth in the coming years.
Urbanization and Access to Healthcare
As of 2023, urban residents comprised 38.1% of Vietnam's total population, reflecting a consistent upward trend in urbanization over recent years.
As of 2018, social health insurance covered 87% of the Vietnamese population. The government fully subsidizes premiums for certain vulnerable groups, including the poor, ethnic minorities, children under six, individuals over 80, and other socially vulnerable demographics. Additionally, partial subsidies are provided to near-poor households.
Also, the infrastructure development accompanying urbanization, such as the construction of modern hospitals and diagnostic centers, creates opportunities for the integration of mammography devices into these facilities. The availability of state-of-the-art equipment enhances the quality of breast cancer screening services offered in urban healthcare settings, further driving demand for mammography devices. Urbanization and improved access to healthcare in Vietnam play a pivotal role in driving the growth of the Mammography Devices market by increasing the availability of screening services, fostering a skilled workforce, stimulating demand from economically empowered populations, and facilitating the integration of mammography equipment into modern healthcare facilities. As urbanization continues and healthcare accessibility improves, the demand for mammography devices is expected to escalate, contributing to the overall improvement of breast cancer care in urban areas.
Government Initiatives and Healthcare Investments
Government Initiatives and Healthcare Investments play a pivotal role in propelling the growth of the Vietnam Mammography Devices market by catalyzing improvements in healthcare infrastructure and expanding access to breast cancer screening services. Through strategic initiatives and financial allocations, the government demonstrates a commitment to addressing the challenges posed by breast cancer and promoting preventive healthcare measures. Government initiatives aimed at combating breast cancer often include the establishment of national screening programs and campaigns to raise awareness about the importance of early detection. These initiatives create a conducive environment for the adoption of mammography devices by emphasizing the significance of regular screening in reducing breast cancer mortality rates. Government investments in healthcare infrastructure contribute to the expansion and modernization of healthcare facilities, including the procurement of mammography equipment. By allocating funds towards the purchase of state-of-the-art mammography devices, the government enhances the capacity of healthcare facilities to provide high-quality screening and diagnostic services to the population.
Also, government support extends to regulatory measures and policy frameworks designed to promote the adoption of mammography devices and ensure their safe and effective use. Regulatory standards for mammography equipment, accreditation requirements for healthcare facilities, and reimbursement policies for screening services all influence market dynamics and drive demand for mammography devices. In addition to direct investments, government-sponsored training programs and capacity-building initiatives help strengthen the skills of healthcare professionals involved in breast cancer screening and diagnosis. By providing training opportunities and technical assistance, the government fosters a qualified workforce capable of effectively utilizing mammography devices and delivering quality care to patients. Government Initiatives and Healthcare Investments serve as key drivers of growth in the Vietnam Mammography Devices market by creating an enabling environment for the adoption of screening technologies, enhancing healthcare infrastructure, and building the capacity of healthcare professionals. As the government continues to prioritize efforts to combat breast cancer, the demand for mammography devices is expected to experience sustained growth, thereby contributing to the overall improvement of breast cancer care in Vietnam.
Key Market Challenges
Limited Access to Healthcare in Rural Areas
High Costs Associated with Mammography Devices
Shortage of Skilled Healthcare Professionals
Key Market Trends
Technological Advancements
The major trend shaping the future of the Vietnam Mammography Devices market is the continuous evolution of technology. Technological advancements in mammography equipment, such as digital mammography, 3D mammography (tomosynthesis), and artificial intelligence (AI)-enabled image analysis, are expected to drive market growth. These innovations improve the accuracy, efficiency, and reliability of breast cancer screening and diagnosis, enhancing the capabilities of healthcare providers and improving patient outcomes. Furthermore, the integration of telemedicine and cloud-based imaging solutions allows for remote interpretation and consultation, facilitating access to mammography services in remote and underserved areas. As technology continues to advance, the demand for advanced mammography devices is likely to increase, driving market expansion.
Shift Towards Preventive Healthcare
Focus on Patient-Centric Care
Segmental Insights
Product Type Insights
Based on the category of Product Type, the Full-Field Digital Mammography segment emerged as the dominant player in the Vietnam market for Mammography Devices in 2023. Full-Field Digital Mammography (FFDM) systems deliver high-resolution images characterized by exceptional contrast and clarity, facilitating precise interpretation and diagnosis of breast abnormalities. Their superior image quality enhances the detection of subtle lesions, thereby improving diagnostic accuracy and positioning FFDM systems as the preferred choice among healthcare providers and radiologists. FFDM systems revolutionize the mammography process through digital imaging technology, eliminating the need for film processing and manual handling. This results in expedited image acquisition, reduced examination times, and enhanced workflow efficiency within healthcare settings. As healthcare facilities prioritize operational streamlining and patient throughput, the efficiency benefits offered by FFDM systems significantly elevate their appeal.
Full-Field Digital Mammography systems are often equipped with advanced features, such as computer-aided detection (CAD) software, designed to aid radiologists in image interpretation. CAD systems assist in identifying areas of concern or potential abnormalities, thereby minimizing the risk of missed diagnoses and elevating overall detection rates. Additionally, FFDM systems may offer capabilities for image archiving, retrieval, and sharing, facilitating seamless communication and collaboration among healthcare professionals. Regulatory bodies in Vietnam may prioritize the approval and adoption of Full-Field Digital Mammography systems owing to their established efficacy, safety, and performance. Furthermore, reimbursement policies and healthcare financing mechanisms may incentivize healthcare providers to invest in FFDM technology by offering favorable reimbursement rates for digital mammography procedures. This regulatory and reimbursement support significantly bolsters the dominance of the FFDM segment in the market. These factors collectively contribute to the growth of this segment.
Regional Insights
South Vietnam emerged as the dominant region in the Vietnam Mammography Devices market in 2023, holding the largest market share in terms of value.
The Vietnamese government has prioritized healthcare development initiatives in South Vietnam, channeling investments into medical infrastructure and providing regulatory support for advanced medical technologies' adoption. Government funding and incentives are often directed towards healthcare facilities in South Vietnam, facilitating the acquisition of mammography devices and the rollout of breast cancer screening programs. Moreover, favorable regulatory frameworks and reimbursement policies incentivize healthcare providers in the region to invest in top-tier mammography equipment, further reinforcing South Vietnam's market dominance. South Vietnam hosts several prominent healthcare institutions, academic medical centers, and research facilities specializing in cancer diagnosis and treatment. These institutions serve as focal points for medical innovation, research, and training, attracting skilled healthcare professionals and fostering collaborations with international partners. The presence of leading healthcare institutions enhances South Vietnam's reputation for delivering exceptional medical care and fuels demand for advanced mammography devices for research, clinical trials, and patient care.
Recent Development
- InJanuary 2023, Siemens Healthineers in Vietnam, in collaboration with EMCASHospital Joint Stock Company and with support from the Consulate General of theFederal Republic of Germany, German Industry and Commerce (AHK), and DeutschesHaus, orchestrated a breast screening camp in Ho Chi Minh City from January 5to 11, 2023. A mobile mammography truck was stationed outside Deutsches Haus tofacilitate the breast screening camp.
Key Market Players
- HologicInc.
- Analogic Corporation
- Canon Medical Systems Corporation
- Siemens Healthineers AG
- Toshiba International Corporation
- Koninklijke Philips N.V.
- Metaltronica S.p.A.
| By Product Type | By Technology | By End User | By Region |
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