Turkey Medical Tourism Market By Type (Inbound and Outbound), By Treatment Type (Cosmetic Treatment, Hair Transplantation Treatment, Dental Treatment, Cardiovascular Treatment, Gynecological Treatment, Orthopedic Treatment & Others), By Region, Competition, Forecast & Opportunities, 2019-2029F

Published Date: November - 2024 | Publisher: MIR | No of Pages: 320 | Industry: Healthcare | Format: Report available in PDF / Excel Format

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Turkey Medical Tourism Market By Type (Inbound and Outbound), By Treatment Type (Cosmetic Treatment, Hair Transplantation Treatment, Dental Treatment, Cardiovascular Treatment, Gynecological Treatment, Orthopedic Treatment & Others), By Region, Competition, Forecast & Opportunities, 2019-2029F

Forecast Period2025-2029
Market Size (2023)USD 1899.96 Million
Market Size (2029)USD 3486.20 Million
CAGR (2024-2029)10.51%
Fastest Growing SegmentHair Transplantation Treatment
Largest MarketAegean

MIR Consumer Healthcare

Market Overview

Turkey Medical Tourism

Key Market Drivers

Advanced Medical Infrastructure and Technology

Turkey boasts a robust medical infrastructure with modern hospitals, clinics, and medical centers equipped with state-of-the-art technology and facilities. This advanced infrastructure supports a wide range of medical treatments and procedures, from elective surgeries to complex medical interventions. The availability of cutting-edge medical equipment and technology ensures that patients receive high-quality healthcare services that are on par with international standards, attracting medical tourists seeking reliable and effective treatments in a well-equipped environment.

Competitive Pricing and Cost-Effectiveness


MIR Segment1

In 2019, Turkey hosted 701,046 health tourists, solidifying its position as a significant player in the global medical tourism sector.

The medical treatment costs in Turkey are very much affordable such as 70%-90% less than the prices in Europe, North America, and the UK. Most of the Turkey’s hospitals have local and international accreditations, including the JCI (Joint Commissions International), JACHO (Joint Commission on Healthcare Organizations Accreditation), ISO (International Organization for Standardization), and Western medical associations and facilities affiliations. The hospitals have experienced medical staff and specialists who have performed numerous operations. The treatments performed are as per the standards set by the medical communities, which, in turn, is expected to positively influence the growth of the medical tourism market in Turkey.

Accredited Healthcare Facilities

Turkey boasts a large number of internationally accredited hospitals and medical facilities recognized for their adherence to rigorous quality and safety standards. Many hospitals in major cities like Istanbul, Ankara, and Izmir have obtained accreditation from reputable international bodies such as Joint Commission International (JCI), ensuring compliance with global healthcare standards. Accreditation enhances patient confidence in the quality of care and services offered, reassuring medical tourists of the reliability and professionalism of Turkish healthcare providers.

Comprehensive Range of Medical Specialties

The diversity and breadth of medical specialties found at in Turkey contribute significantly to its appeal as a medical tourism destination. Turkish hospitals and clinics offer a comprehensive range of medical treatments across various specialties, including cosmetic surgery, fertility treatments, oncology, cardiology, orthopedics, and neurosurgery, among others. This extensive specialization enables patients to access specialized medical expertise and innovative treatment options tailored to their specific healthcare needs, attracting a diverse clientele from around the world seeking expert medical care in specific fields.

Key Market Challenges


MIR Regional

Post-Treatment Care and Follow-Up

Regulatory and Legal Considerations

Navigating regulatory frameworks and legal considerations in the Turkey Medical Tourism Market can be complex, especially for international patients and healthcare providers. Regulations related to medical licensing, insurance coverage, liability issues, and patient rights may vary between countries and impact the delivery and reimbursement of medical services. Ensuring compliance with local laws, regulations, and ethical standards while addressing legal complexities such as medical malpractice claims and dispute resolution requires comprehensive knowledge and legal expertise. Effective management of regulatory and legal challenges is crucial for fostering a transparent and accountable healthcare environment that prioritizes patient welfare and professional integrity.

Key Market Trends

Experienced and Qualified Healthcare Professionals

Turkey is home to a highly skilled and experienced workforce of healthcare professionals, including doctors, surgeons, specialists, and medical staff trained in leading international institutions. Many healthcare professionals in Turkey have gained recognition for their expertise and proficiency in their respective fields, offering personalized medical care and treatment plans that meet international standards. The reputation of Turkish healthcare professionals for delivering compassionate care, combined with their proficiency in English and other languages, facilitates effective communication and patient care for international medical tourists seeking treatment in Turkey.

Government Support and Medical Tourism Initiatives

Segmental Insights

Type Insights

Based on the Type, inbound medical tourism is currently dominating over outbound medical tourism. Inbound medical tourism refers to international patients traveling to Turkey for medical treatments, attracted by the country's advanced healthcare infrastructure, competitive pricing, and high-quality medical services. Turkey's strategic geographical location, bridging Europe and Asia, enhances its appeal as a convenient and accessible healthcare destination for patients from neighboring regions and beyond.

The growth of inbound medical tourism is supported by Turkey's accredited hospitals, skilled healthcare professionals, and comprehensive range of medical specialties, including cosmetic surgery, fertility treatments, and advanced medical procedures. Government initiatives promoting medical tourism and streamlined visa procedures further facilitate the influx of international patients seeking specialized healthcare services in Turkey. Overall, inbound medical tourism continues to drive the Turkey Medical Tourism Market, positioning the country as a leading destination for international patients seeking affordable, high-standard medical treatments in a culturally rich environment.

Treatment Type Insights

Based on the Treatment Type, hair transplantation treatment is currently dominating the Turkey Medical Tourism Market. Turkey has gained international recognition as a leading destination for hair transplantation procedures due to its specialized expertise, advanced techniques, and cost-effective services. Turkish clinics and hospitals offer state-of-the-art facilities equipped with the latest hair restoration technologies, attracting a significant number of international patients seeking solutions for hair loss and baldness.

The dominance of hair transplantation treatment in the Turkey Medical Tourism Market is supported by skilled hair transplant surgeons who are renowned for their expertise and experience in performing successful procedures. Patients from Europe, the Middle East, and beyond choose Turkey for its reputation for delivering natural-looking results and achieving high patient satisfaction rates in hair transplantation. The combination of affordable pricing, quality healthcare services, and favorable travel opportunities positions hair transplantation as a key driver of medical tourism to Turkey, contributing to the country's prominence in the global market for aesthetic and cosmetic treatments.

Regional Insights

The Aegean region stands out as a dominant in the Turkey Medical Tourism Market. Known for its scenic coastline, historical sites, and therapeutic thermal springs, the Aegean region offers a compelling mix of medical treatments and leisure opportunities that attract international patients seeking healthcare services.

Recent Developments

  • Turkey has become a prominent choice for medicaltourists, ranking seventh globally in health tourism. The country features astrong infrastructure and internationally acclaimed institutions that enhanceits popularity as a global hub for medical procedures. Recent figures from thetrade ministry indicate that health tourism generated $2.3 billion (TL74billion) in revenues in 2023, up from $1.9 billion in 2022.

Key Market Players

  • Remed Health
  • The Health Store Turkey
  • Doc's Health Tourism Agency
  • ROMOY Health Tourism & Consulting
  • Meditravelist Medical / Health Assistance Company
  • Dis212 Dental Group
  • Dentway International
  • Avrupagoz Group
  • ClinicTurkey International Healthcare Organization
  • Body Expert

By Type

By Treatment Type

By Region

  • Inbound
  • Outbound
  • Cosmetic Treatment
  • Hair Transplantation Treatment
  • Dental Treatment
  • Cardiovascular Treatment
  • Gynecological Treatment
  • Orthopedic Treatment
  • Others
  • Marmara
  • Central Anatolia
  • Mediterranean
  • Aegean
  • Southeastern Anatolia
  • Blacksea
  • Eastern Anatolia

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