Global immunity boosting products market is expected to witness growth over the next five years and surpass $ 17 billion by 2025, on account of growing urbanization, rising concerns for maintaining good health and lifestyle coupled with increasing personal disposable income. Moreover, increasing number of COVID-19 cases in various countries, is further boosting the demand for immunity boosting products.
In terms of types, the global immunity boosting products market is categorized into supplements, beverage, food and others. Among all, supplement category witnessed the highest share in 2109 and is forecast to maintain its dominance throughout the forecast period as well. The supplements have captured the major share in the market due to the availability of instant powder/liquid mixes in majority of the retail retailers in various countries coupled with rising sales of supplement tablets and capsules. Also, the result of immunity boosting supplements is efficient and higher than immunity boosting food and beverages, owing to which the supplements category has been witnessing growth and is anticipated to maintain its dominance during the projected period as well.
Regionally, the global immunity boosting products market is categorized into North America, Europe, Asia-Pacific, South America and Middle East & Africa. Among the regions, North America immunity boosting products market accounted for the largest portion in the global market in 2019. The growth in North America immunity boosting products market is majorly attributable to high urbanization as well as consumer awareness in the region.
Some of the major players operating in the global immunity boosting products market include Abbott Laboratories, Danone S.A, Amway Corporation, Archer Daniels Midland Company, NOW Health Group, INC, among others.
Years considered for this report
Historical Years2015-2018
Base Year2019
Estimated Year2020
Forecast Period2021–2025
Objective of the Study
- To analyze and forecast the market size of global immunity boosting products market
- To classify and forecast global immunity boosting products market based on type, by distribution channel and regional distribution
- To identify drivers and challenges for global immunity boosting products market
- To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in global immunity boosting products market
- To identify and analyze the profile of leading players involved in the global immunity boosting products market
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Market insights research performed both primary as well as exhaustive secondary research for this study. Initially, Market insights research sourced a list of product manufacturers across the globe. Subsequently, Market insights research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, Market insights research could include the manufacturers which could not be identified due to the limitations of secondary research. Market insights research analyzed the service offerings, distribution channels and presence of all major manufacturers across the globe.
Market insights research calculated the market size of
Key Target Audience
- Immunity boosting products manufacturers, suppliers, distributors and stakeholders
- Organizations, forums and alliances related to immunity boosting products market
- Government bodies such as regulating authorities and policy makers
- Market research and consulting firms
The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers and partners, end users, etc. besides allowing them in strategizing investments and capitalizing on market opportunities.